Cauwill Technologies - Ronan Skehill
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Cauwill Technologies - Ronan Skehill

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    Cauwill Technologies - Ronan Skehill Cauwill Technologies - Ronan Skehill Presentation Transcript

    • Embrace the Mobile Ronan Skehill | Hotel Marketing Conference 2010
    • Overview Your Customer’s Needs Your Needs Go Mobile - Build a Hotel App Deliver it Conclusion min
    • 1: Your Customer's Needs
    • of travellers have used a mobile device to find local services
    • What are they looking for? 70 60 50 40 % 30 20 10 0 Restaurant Check Look at GPS-app for Hotel info Find info weather maps directions shopping info
    • 2: Your Needs
    • Marketing Informational Self Guided Tours Customer Service Alerts Crisis Communications Advertisement
    • Engage with your customer Exceed user expectation Maximise customers reach Minimise cost Generate additional revenue
    • 3: Satisfy those needs - Go mobile
    • 70,000 iPhone4 200,000 Android devices are sold every day
    • 4% 7% 1% The Big Symbian 5 10% RIM 44% iPhone OS Android 15% Windows Mobile Linux Others 19% How to reach so many different devices?
    • Find restaurant info Check weather Look at maps GPS-app for directions 1 App 1 App Find hotel info Find shopping info Personal access to your customer
    • Self Guided Tours Customer Service Alerts Crisis Communications 1 App 1 App Advertisement
    • 1 App
    • A Hotel App Match’s you & your customers needs
    • €€ 2-4 Wks Web App: An application that is accessed via a web browser over a network such as the Internet
    • Deliver & Promote Website SMS Email Social Networks Print (QR codes)
    • yppie Publisher Deliver content to 1.5 billion mobile devices Drag & drop content creation & hosting M-commerce engine Integrated user experience - mapping - click to call/email - animation effects Offline storage
    • Conclusion Be clear why you want an App Number Smartphones growing Build one app that’s easily distributed
    • Thanks! To see an App & more in action visit our stand or check out www.cauwill.com/hotel For a free consultation email us at info@cauwill.com ronan.skehill@cauwill.com twitter.com/skehillr