1. Express Lane Program
CONNECT YOUR AUTORESPONDER

2. What is an Autoresponder?
• A sequence of pre-written email
messages that get automatically
sent to subscribers starting the day
they subscribe
• Also allows you to "broadcast"
email messages to subscribers at

3. The Value of a List
• Keep prospect engaged with valuable info
—more answers, case studies, etc.
• Offer your product or service
• Offer other products or services

4. Let's set one up
We're going to use SendPepper

5. INSERT A/R SET UP DEMO
HERE
• Login to Send Pepper and set up A/R
• Populate with 6 pre-written
messages
• Get campaign ID

6. DEMO CONNECTING A/R
TO TG HERE
• Go back to Lead Page Generator in
TG
• Connect it to SendPepper A/R

7. DEMO TESTING IT
WORKS HERE
• Test it
• Open lead page and opt in
• Check email
• Check Send Pepper for new
subscriber

8. Your Assignment - Part 1
• Write basic email autoresponder series
using FITB A/R Worksheet

9. Your Assignment - Part 2
• Set up your autoresponder in Send Pepper
or whichever A/R service you have

10. Your Assignment - Part 3
• Connect your autoresponder to your lead
page in Traffic Geyser and test it

11. Your Prize
• Email Marketing Secrets Ebook

12. You Made a Smart Choice
• Traffic Geyser is easy, you can do it and it
works

13. Case Study