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C Social Systems Principal Chuck Hall presented to Villanova University Students, Faculty and Staff on March 30, 2011.

C Social Systems Principal Chuck Hall presented to Villanova University Students, Faculty and Staff on March 30, 2011.

Published in: Business, Technology

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Transcript

  • 1. How to Position Yourself asA Leader Using Social Media
    Chuck Hall, MSOD
  • 2. Today’s Agenda
    Embracing New Leadership Models
    Understanding the Network Gap
    Becoming a Leader with Social Media
  • 3. New Leadership Models
  • 4. Merriam Webster
    Definition of LEADERSHIP
    1: the office or position of a leader
    2: capacity to lead
    3: the act or an instance of leading
  • 5. Servant Leadership
    Servant leadership is a philosophy and practice of leadership, coined and defined by Robert Greenleaf and supported by many leadership and management writers.
    Servant-leaders achieve results for their organizations by giving priority attention to the needs of their colleagues and those they serve.
    – Wikipedia
  • 6. From Wikipedia
    Leadership has been described as theprocess of social influencein which one person can enlist the aid and support of others in the accomplishment of a common task.
  • 7. Regimented Leadership
  • 8. Networks
    People organize into networks based on communication and the exchange of value.
    Networks continually form, evolve and dissolve.
    Niklas Luhmann1927-1998
  • 9. Networked Leadership
    InMap – Visualization of LinkedIn Connections
  • 10.
  • 11. The Network Gap
  • 12. Students and Professionals
  • 13. Working Professionals
    Too Much To Do
    Rapid Changes in Business & Society
    Knowledge & Skill Deterioration
    Performance Pressure
    Need Help
  • 14. University Students
    Abundant Time
    Embracing Rapid Change Mode
    Increasing Knowledge & Skill
    Performance Pressure
    Need to Show Value
  • 15. Comparing Perspectives
    Working Professionals
    Too Much To Do
    Rapid Changes in Business
    DeterioratingKnowledge & Skill
    Performance Pressure
    Need Help
    Students
    Abundant Time
    Embracing Rapid Change
    IncreasingKnowledge & Skill
    Performance Pressure
    Need to Show Value
  • 16. Your Value
    Every day, you are exposed to stuff that professionals would love to know about: books, case studies, people, events, information, knowledge, wisdom, etc.
    You gain nothing by not sharing it.
    Become an invaluable resource –you become a thought leader!
  • 17. A Thought. . .
    You have yet to meet and prove yourself to the people who willbecome most valuable in your career growth.
    How will you discover and connect with them?
  • 18. Leadership in Social Media
  • 19. Social Media
    It’s All About Sharing
    Content Is King, Relationships Are Queen
    Get in the Game!
  • 20. The Playing Fields
    LinkedIn
    Twitter
    Blogs
  • 21. LinkedIn
  • 22. Connections
  • 23. Connect with People
  • 24. Groups
  • 25. Your Groups?
  • 26. Twitter
  • 27. What’s Happening on Twitter?
    • Pointless Babble 40.55%
    • 28. Conversation 37.55%
    • 29. Pass Along Value 8.70%
    • 30. Self Promotion 5.85%
    • 31. Spam 3.75%
    • 32. News 3.60%
    Source: Pear Analytics Study, August 2009
  • 33. What’s Happening on Twitter?
    Building Relationships & Exchanging Value
    • Pointless Babble 40.55%
    • 34. Conversation 37.55%
    • 35. Pass Along Value 8.70%
    • 36. Self Promotion 5.85%
    • 37. Spam 3.75%
    • 38. News 3.60%
    Source: Pear Analytics Study, August 2009
  • 39. Finding Value on Twitter
    People
    Discussions & Relationships
    Sharing
  • 40. People
  • 41. Followers
  • 42. Following
  • 43. Finding People with Searches
  • 44. Finding Someone Great to Follow
  • 45. A Student I Follow
  • 46. Potentially Valuable Information
  • 47. Blogs
    Share What You Know
    Engage Others
    Be a Leader
  • 48. A Strong Student Leader
  • 49. Blog
  • 50. Projects
  • 51. Tweet Drive
  • 52. Engage TV
  • 53. #PRStudCast
  • 54. Conclusion
    Embrace the New Leadership Model.
    Make Yourself Highly Valuable.
    Follow and Be Followed.
  • 55. Contact Information
    @ChuckHall
    ch@csosys.com
    www.CSoSys.com
    866-606-7686