HOW-TO: Generate Income From Your Blog (Workshop)
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HOW-TO: Generate Income From Your Blog (Workshop)

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Presentation given during a blog monetization workshop. Ready to monetize your online traffic? In this workshop we walk through several different ways you can earn a paycheck through your blog.

Presentation given during a blog monetization workshop. Ready to monetize your online traffic? In this workshop we walk through several different ways you can earn a paycheck through your blog.

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  • 1. HOW-TO: Make Money With Your Blog It Can Be Done +Chris Mohritz | chris@chrismohritz.com | #IdeaToOperations
  • 2. OUR JOURNEY ● Where to start ● Pick your ideal strategy ● Where to find more info
  • 3. MY GOAL Everyone leaves today with one clear strategy, and a plan to implement it
  • 4. ENDLESS OPTIONS ● ● ● ● ● ● ● ● ● ● E-book sales Membership/continuity programs Private ad sales/blog sponsorships Ad networks (chitika.com) Affiliate networks (commission Junction) Speaking & consulting fees Book sales (Blog2Book) Sponsored posts CPA & CPC etc.
  • 5. TODAY’S FOCUS ● ● ● ● Affiliate commissions Information products Consulting fees Speaking fees
  • 6. THIS IS THE FUN STUFF! ● ● ● ● Turn it into a game Have fun with the process Focus on helping people Makes for a great “day starter”
  • 7. WHERE TO START Where The People Are
  • 8. START WITH THE TRAFFIC ● ● ● ● ● Hardest part Find it, or Create it Listen, learn, give them what they want Find real world problems
  • 9. REMINDERS ● ● ● ● ● Keep ads contextual People buy on emotion, justify with logic Catch them on the emotional high Focus on real world problems Pinterest is great traffic (food, family, fitness, fashion)
  • 10. WHAT TO AVOID Don’t Look Spammy
  • 11. DON’T DO THIS! No control over content Repulsive image (bounce) Obstructive placement
  • 12. WHAT WORKS Stay In Context
  • 13. AFFILIATE MARKETING EXAMPLE http://www.theyummylife.com ● Real life products ● Amazon Associates
  • 14. INFO PRODUCTS EXAMPLE http://www.copyblogger.com ● Membership, training, e-books, etc.
  • 15. CONSULTING EXAMPLE http://www.thebookdesigner.com ● Be results-oriented ● Be helpful ● Be a resource
  • 16. SPEAKING EXAMPLE http://sethgodin.typepad.com ● Be a thought leader ● Be a resource
  • 17. TIPS EXAMPLE http://www.singularityweblog.com ● ● ● ● Provide a tangible item Works on reciprocity Focus on the story Create a movement
  • 18. GET MORE INFO Articles & Workshops
  • 19. GOOD ARTICLES ● http://www.problogger.net/make-money-blogging ● http://www.copyblogger.com/no-money-blogging ● https://www.lessannoyingcrm. com/blog/2012/04/259/How+I+monetized+a+blog+in +30+days%3A+what+worked,+and+what+didn't
  • 20. DEEP-DIVE WORKSHOP? ● ● ● ● Selling Amazon Products Creating a Membership/Training Website Selling Consulting & Speaking Gigs Selling a Book
  • 21. RECAP ● Solve real world problems ● Keep ads or offers in context Provide value. Solve actual problems. Uncover what’s bugging people and fix it for them." ~copyblogger.com
  • 22. GOAL CHECK ● Choose one specific strategy to use? ● Plan of attack to implement it?
  • 23. The Mobile Minute http://www.themobileplaybook.com ● How to do mobile (in your business)
  • 24. 10x.to/eureka chris@chrismohritz.com