Be the first to like this
This is a presentation that Chris Bevolo with Interval marketing (http://www.thinkinterval.com) and I recently gave at the Sixteenth National Healthcare Marketing Strategies Summit in Orlando Florida. Description: "Health and wellness messaging is a powerful way to build a hospital brand and differentiate your organization. Examine a successful campaign that engaged consumers directly to promote healthy habits and fitness tips. Learn how the campaign, which features a local sports celebrity and an online, interactive tool, resulted in more than 26,000 unique Web visits and 6,000 registrants in the first month."