Wat gebeurt er als Europa meer media-aandacht krijgt?


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Presentatie bij de Hogeschool Zuyd op 23 mei 2013 over de relatie tussen de media en de Europese Unie. Wat zou er gebeuren als de media meer aandacht aan de EU gaan besteden?

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Wat gebeurt er als Europa meer media-aandacht krijgt?

  1. 1. What happens when the mediacoverage on the EU increases?Chris AalbertsMedia and the EUwww.chrisaalberts.nl
  2. 2. Introduction• Researcher in political communication• Books on: populism, social media, spin doctoring,European Union, youthwww.chrisaalberts.nlMedia and the EU
  3. 3. Introduction• The EU in the media• Plea for more EU coverage• European institutions• European parliament• What would EU coverage look like?• Possible consequenceswww.chrisaalberts.nlMedia and the EU
  4. 4. The EU in the media (1)Lack of EU coverage• Almost no television coverage• No prominent stories in newspapers• Blogs follow the regular news agenda• Attention is focused on summitsand referendawww.chrisaalberts.nlMedia and the EU
  5. 5. The EU in the media (2)Characteristics of EU coverage• National focus• Only politicians from home country• National politicians talking about the EU• Negative tonewww.chrisaalberts.nlMedia and the EU
  6. 6. Plea for EU coverage (1)Ideal of informed citizenship• Cornerstone of democracy• Information about the EU should be available• Citizens should inform themselves• This should lead to informed political decisions• Impossible because a lack of media coveragewww.chrisaalberts.nlMedia and the EU
  7. 7. Plea for EU coverage (2)Implicit idea: knowledge leads to support• Proof is not completely clear• The view of believers in the EU• In the Dutch referendum, uninformed citizens weremost negative about the European Constitution• More links between knowledge and support• Knowledge will lead to positive EU associations• So if there is no information available…www.chrisaalberts.nlMedia and the EU
  8. 8. Plea for EU coverage (3)European Commission• Making life of journalists easier• Creating incentives to write about Europe• Help for journalists• Easier press releasesStructural problem• Journalists are focused on their publics• The public is largely uninterestedwww.chrisaalberts.nlMedia and the EU
  9. 9. Plea for EU coverage (4)European Commission• Seems to know that this plea will be unsuccessful• Different routes to knowledge about the EU• Largest website on earth• Websites for different target groups• Information offices• Support for public educationwww.chrisaalberts.nlMedia and the EU
  10. 10. A future studyMore media coverage is better• Many Dutch policies come from Brussels• Many problems cannot be solved without cooperation• Our lives are affected by the EU every dayFuture study• Assume this dream comes true• What would happen?www.chrisaalberts.nlMedia and the EU
  11. 11. European institutionsWhich institutions would be covered?• European Central Bank• European Commission• European Council• European Parliamentwww.chrisaalberts.nlMedia and the EU
  12. 12. European Central Bank (1)www.chrisaalberts.nlMedia and the EU
  13. 13. European Central Bank (2)What would people learn?• Major economic decisions are made in Frankfurt• There is no democratic control over this• The Netherlands tries to follow the rules• Other countries do not• This is why the government cuts everything(This is the situation already)www.chrisaalberts.nlMedia and the EU
  14. 14. European Commission (1)www.chrisaalberts.nlMedia and the EU
  15. 15. European Commission (2)What would people learn?• The Commission is not like the Dutch government• There is no coalition and no opposition• A new government brings new policies• In Europe, policies are always the same• Barroso was not electedwww.chrisaalberts.nlMedia and the EU
  16. 16. European Council (1)www.chrisaalberts.nlMedia and the EU
  17. 17. European Council (2)What would people learn?• Political leaders make mutual agreements• These agreements are compromises• Many citizens disagree with these compromises• It is impossible to change the outcomes afterwards• The opinion of the Dutch parliament is relevant intheory, not in practicewww.chrisaalberts.nlMedia and the EU
  18. 18. European Parliament (1)www.chrisaalberts.nlMedia and the EUEuropean Parliament (1)
  19. 19. European Parliament (2)What would people learn?• Dutch parties do not play a role in Brussels• Dutch representatives are a very small group• The Dutch are represented by other nationalities• The leaders of European parties are unknownwww.chrisaalberts.nlMedia and the EU
  20. 20. European Parliament (3)What would people learn?• Brussels is more important than The Hague• Political issues are detailed and technical• Many compromises behind closed doors• Dutch interests do not play a role• Dutch MEPs are not present in major debateswww.chrisaalberts.nlMedia and the EU
  21. 21. European Parliament (4)What would people learn?• There are no great differences of opinion• Many decisions made by large majorities• This does not represent the opinions of the Dutch• Opinions of citizens are not a major factor• Citizens can not have an influence in Brusselswww.chrisaalberts.nlMedia and the EU
  22. 22. SummaryMore media coverage makes people more aware of• The amount of political decisions taken• The consensus about integration in Brussels• The influence of other countries on Holland• The neglect of Dutch interests or opinions• The impossibility for citizens to have an influencewww.chrisaalberts.nlMedia and the EU
  23. 23. Conclusion• Media coverage on Brussels is important• Democracy suffers from the lack of coverage• Media coverage is an issue of europhiles• They believe more coverage leads to more support• Media coverage should be an issue of eurosceptics• Coverage would make citizens even more scepticthan they already arewww.chrisaalberts.nlMedia and the EU
  24. 24. Images• Television: Everaldo Coelho• European flags: Xavier Hape• Newspapers: Stefano Corso• Binoculars: Batholith• European Central Bank: Ssolbergj• J.M. Barroso: Europaportalen.se• European Council: Rijksoverheid• European Parliament: JLoganwww.chrisaalberts.nlMedia and the EU