Chloe work

Digi-pak Research…

What is a Digi-pak…..
It’s a type of CD packaging made out of card stock or other heavy paper/cardboard material. Digi-packs can flip open like a book, or it can have three parts, so that one portion of the packaging opens to the right and one to the left, with the CD in the centre.
In order for me to create a Digi-pack I will have to under take a lot of research to come up with an original idea
I will have to consider:
Logo
Font styles
Layout
Images to be used
What information will be presented.

Conventions…
When looking through Digi-packs I had at home, I noticed some conventions of the product, that are useful information to know when creating my own one.
They had either 4 or 6 panels
A main image was placed on the front either being a logo, symbol or a image to represent the artist or band.
A song list was at the back to show what songs were on the CD.
The logo of the production company.
Barcode of the product
Name of the album and artist in the form of pictures or texts.
And most importantly, the same theme running throughout to keep the continuity throughout.

Layout….
This is a flat plan template of a digi-pak. When I create my own I would need to create a similar template to this one, with correct measurement and with six panels.
My end product will hopefully look similar to the image on the left. As you can see the Digipak has all the conventions I picked out on the previous slide.

Analysis….
This Digi-pak focuses on one theme with the spotlights being a key theme
The use of a simple prop of roses with the main front image of a tree. So there is a key theme of nature.
A place for the CD to be placed.
There is the key items such as bar codes, the name of the CD and song list.

......
The prop of the mask portrays a key theme of the artist- his hidden identity. Showing themes of the artist to be portrayed.
The Digi-pak focuses very much on the artist.
The text style used gives an idea to the genre of the music its quite ‘scary’ like the rock genre. Its also continued all over the digipak.

Conclusion..
To help me when I am making my own Digipak I found some websites to help me identify different styles that my pop Digi pack could take.
The websites:
http://www.smashingmagazine.com/2008/08/03/35-beautiful-music-album-covers/
http://www.smashingmagazine.com/2009/05/13/100-obscure-and-remarkable-cd-covers/
I then researched into different Digipak images to help me when I start my own one. Therefore I looked at current artists which I felt expressed some of the themes which I would like to be included in mine.

Chloe work

by Chloe Adams on Mar 28, 2011

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