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Partnering for Innovation (Metadata)
Partnering for Innovation (Metadata)
Partnering for Innovation (Metadata)
Partnering for Innovation (Metadata)
Partnering for Innovation (Metadata)
Partnering for Innovation (Metadata)
Partnering for Innovation (Metadata)
Partnering for Innovation (Metadata)
Partnering for Innovation (Metadata)
Partnering for Innovation (Metadata)
Partnering for Innovation (Metadata)
Partnering for Innovation (Metadata)
Partnering for Innovation (Metadata)
Partnering for Innovation (Metadata)
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Partnering for Innovation (Metadata)

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Alex Stanhope's presentation at Partnering for Innovation outlining the challenges presented by the £5m Metadata competition.

Alex Stanhope's presentation at Partnering for Innovation outlining the challenges presented by the £5m Metadata competition.

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  • The significant bit of this (highlighted by the animation) is that online adspend revenues are going overseas (e.g. Google).
  • The significant factor here is not the 20/30% share taken by the operator but that many app stores (Apple/Palm) are closed and the operator controls the app format/metadata/ecosystem.
  • Transcript

    • 1. Driving Innovation<br />Partnering for Metadata Innovation<br />6thJuly 2010 #tsbmeta @alex_stanhope<br />
    • 2.
    • 3. Growth of Consumer Internet Traffic<br />Source: CISCO<br />
    • 4. Source: BPI<br />
    • 5. Source: IAB/PWC Online adspend<br />
    • 6. Source: Gizmondo<br />
    • 7. Opportunity<br />Challenge<br />Importance of context<br />Relationship between virtual and physical<br />Mobile app market growth<br /><ul><li> New business models
    • 8. Maximise value of digital content</li></li></ul><li>Opens 13th September<br />Deadline 21st October <br />Up to £5m competition<br />
    • 9. Properties of Metadata<br />Identifying<br />Provenance<br />Searchable<br />Abstract<br />Machine readable<br />Inaccessible to humans<br />
    • 10. Production Process<br />Consumption Process<br />Distribution Process<br />with meta-data<br />
    • 11. Competition split<br />Metadata: increasing the value of digital content<br /><ul><li> Opens September 2010</li></ul>Metadata: tools of production<br /><ul><li> Early 2011</li></li></ul><li>Scope<br />Interoperability<br />Persistence<br />Search and discovery<br />Visualisation<br />Licensing and rights clearance<br />Metadata as an asset<br />
    • 12. Testbed<br />Digital competitionsAutumn2010<br />Network Services Demonstrators<br />£2mcloses 22/6/10<br />Collaboration across Digital Industries<br />£18m<br />Fasttrack closes 22/7/10 (CR&D 19/8/10)<br />Metadata<br />£5m<br />closes 21/10/10<br />Trusted Services<br />£5m<br />Fasttrack closes 10/09/10<br />(CR&D 17/06/10)<br />
    • 13. What about these things?<br />Trials / Research and Development<br />Fast-track and mainstream<br />Overseas companies<br />Information overload? It’s all online:<br />http://www.innovateuk.org<br />http://www.creativeindustriesktn.org<br />

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