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Andy Buchsbaum
 

Andy Buchsbaum

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    Andy Buchsbaum Andy Buchsbaum Presentation Transcript

    • From Policy to Action in the  Great Lakes Andy Buchsbaum Andy Buchsbaum Co‐Chair, Healing Our Waters Coalition Great Lakes Regional Executive Director of the G tL k R i lE ti Di t f th National Wildlife Federation buchsbaum@nwf.org
    • Who s in charge of the Great Lakes? Who’s in charge of the Great Lakes?
    • Who s In Charge of the Great Lakes? Is it: Who’s In Charge of the Great Lakes? Is it: • International Joint Commission l • Great Lakes Commission • Great Lakes Fishery Commission Great Lakes Fishery Commission • St. Lawrence Seaway Authority • U.S. Environmental Protection Agency • National Oceanic and Atmospheric Administration • Great Lakes States • Great Lakes Tribes G L k T ib • President Obama • U.S. Congress U S Congress
    • What law governs the Great Lakes? Is it: What law governs the Great Lakes? Is it: • Great Lakes Water Quality Agreement • Boundary Waters Treaty • International Joint Commission references • U.S. Clean Water Act • U.S. Great Lakes Critical Programs Act • Great Lakes Water Resources Compact • U.S EPA, Coast Guard Regulations on invasive species • State laws on fish management • President Obama’s Great Lakes Restoration Initiative
    • Foundation for progress: focus  F d ti f f and unity and unity Illustrations: Ill t ti Great Lakes Water Resources Compact Great Lakes Restoration Initiative and funding
    • Agreement: Great Lakes Water  Resources Compact • T d t il d Two detailed  agreements • M Manages  groundwater  and surface  and surface water together • Based on Based on  ecosystem  protection,  protection water efficiency
    • The Compact becomes law The Compact becomes law • In each Canadian  province • In each U.S. state In each U.S. state • Ratified by U.S.  Congress in 2008 Congress in 2008 • Working with states  to implement it to implement it
    • Second example: Great Lakes  restoration Great Lakes  problems: Toxic contamination Nutrient pollution g Sewage waste Habitat destruction Invasive species p
    • The Healing Our  Waters Coalition W C li i • 110 Organizations 110 Organizations • Supported by a 5‐ year, $5 million  year, $5 million grant from  philanthropist Peter  Wege • 5 full time staff • Annual conferences  in Washington, D.C.  and Great Lakes  dG tL k region
    • The Strategy: The Strategy: • Unify the science • Unify the cleanup plans • Enlist the support from all stakeholders especially Enlist the support from all stakeholders, especially  business • Unif the message Unify the message • Unify the request • Focus on key decisionmakers: presidential candidates
    • Unify the Science •200+ scientists endorsing •Commissioned by the H li Our th Healing O Waters Coalition •Politicians, media regularly quoting •Cited in federal legislation, federal register i t
    • Unify the Cleanup Plans p •Federal, state, tribal, city, ENGO process •Business, agriculture participation •Over 1,500 contributors •Published by U.S. EPA •$20 billion plan
    • Enlist Business Support •Study by the Brookings Institution i I tit ti in 2006 •Commissioned by business, municipalities, municipalities HOW Coalition •Authored by world-class economists and policy experts p y p •Result: $26 billion investment yields $80-100 billion in economic activity and growth •Promoted by regional Chambers of Commerce
    • Unify the message • Extensive public Extensive public  opinion research by  HOW • Branding and  marketing campaign marketing campaign • Over 1,000 news clips  in a year; millions of  in a year; millions of impressions • Message now used by Message now used by  President, Congress,  business
    • Key Decisionmakers Key Decisionmakers Chief of  Staff Rahm  Emanuel EPA Great Lakes Director Cam  President Obama Davis
    • Results: Unprecedented Results: Unprecedented • Great Lakes Restoration Initiative • Passed: $475 Million for Great Lakes Passed: $475 Million for Great Lakes  restoration for 2010 • P Passed: $2 Billion plus for sewer upgrades for  d $2 Billi l f d f 2010 • Part of $5 billion commitment to the Great  Lakes
    • Lessons we learned Lessons we learned • Prioritize the most important actions • Unify around those actions: science, Unify around those actions: science,  stakeholders, message • Id if h Identify the most important decisionmakers i d ii k • Understand and use incentives to persuade  p those decisionmakers • D l Develop a stable, well‐financed coalition t bl ll fi d liti • Never give up!
    • Thank you!! Questions? Thank you!! Questions? Andy Buchsbaum buchsbaum@nwf.org