Ambient Social TV: Drawing People into a Shared Experience
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Ambient Social TV: Drawing People into a Shared Experience




We examine how ambient displays can augment social
television. Social TV 2 is an interactive television solution
that incorporates two ambient displays to convey to
participants an aggregate view of their friends’ current TVwatching
status. Social TV 2 also allows users to see which
television shows friends and family are watching and send
lightweight messages from within the TV-viewing
experience. Through a two-week field study we found the
ambient displays to be an integral part of the experience.
We present the results of our field study with a discussion
of the implications for future social systems in the home.



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Ambient Social TV: Drawing People into a Shared Experience Ambient Social TV: Drawing People into a Shared Experience Presentation Transcript

  • AmbientSocial TV
    Drawing People into a SharedExperience
    Gunnar Harboe,CrystaMetcalf,Frank Bentley,
    Joe Tullio,NoelMassey,Guy Romano
  • Social Television
    • Remotely shared TV-watching experience
    • “Like watching TV together”
    • Presence + communication (+ sharing content)
  • Motorola Labs’Social TV Project
  • Social TV 1
    Investigated live voice sessions
    Provided social and practical benefits
    Some indications of potential problems
    Harboe et al. (2008)“The Uses of Social Television”in ACM Computers in Entertainment
  • Social TV 2
    Investigate naturally occurring instances of interaction, not-pre arranged sessions
    Investigate behaviors leading up to a communication session
    Introduce ambient displays as extension of presence
  • Social TV 2
    Test an experience without freeform communication (no voice, just presence)
    Primarily a research probe: design priority to gather data, not provide the best possible experience
  • System Description
  • System Components
  • Ambient Devices
    Ambient Orb (Ambient Devices, Inc.)
    Virtual Orb (Chumby) (
  • Ambient Devices
    Social Awareness (even when TV off)
    Changing colors
    Number of buddies watching Social TV:
    None One Multiple
  • Presence
    Buddy list
  • Presence
    Buddy list
    Channel banner
  • Presence
    Buddy list Channel banner
  • Communication
  • Communication
  • Communication
    Suggestions Emoticons
    Canned text messages
  • Study Description
  • Participants
    Group A
    Female (+families)
    4 married, 1 engaged
    3 with (small) children
    Friends and family members
    Group B
    Female (+families)
    4 married, 1 divorced
    All with teenagers
    Friends and family members
  • Usage
  • Reported Use
    “Every time I walked back and forth, I’d see [the orb]”(B3)
    “Every time I passed by, a thousand times a day, I would look to see what color it was.”(B1)
    “Just about every time I turned it on, if I saw someone was on, I called their house.”(B1)
  • Use-Cases
    “The first thing I’ll do is I’ll look at the orb. […] Then I’ll turn on the TV.” (A2)
    Ambient Social TV: Usage
  • Use-Cases
    “I’ll quickly turn it on and see who’s on and what they’re watching.”(A1)
  • Use-Cases
    “Something they were watching might grab my attention more than what I thought I was going to watch.” (A3)
  • Use-Cases
    “I’ll see what they are watching and I’ll usually send out shout-outs based on what they are watching, or the thumbs down or whatever.”(A2)
  • Use-Cases
    “I do thumbs up [or] thumbs down, wait to see if there’s a reaction, and if there is I’ll send a message.”(B3)
  • Findings
  • Ambient Awareness
    Ambient orbs provided peripheral social awareness while not watching
    “Since I had [the Chumby] in the kitchen, it was just while I was cooking… it was like, ‘Oh, I wonder who’s on.’”(A1)
    “I notice when the color’s on, whether it’s purple or blue; I know that someone else is actually on the system.” (B3)
  • Feeling Connected
    This social awareness inspired a feeling of togetherness
    “I liked coming into the house and saying, ‘Oh, someone’s home watching TV too now.’ […] It was like a friendly feeling; like, ‘Someone else is home and I’m not the only one home tonight.’”(B1)
  • Motivation to Turn On
    Ambient orbs provided reasons to turn on the TV
    “The orb was purple, so I thought, ‘Wow, that’s a lot of people on!’ and so I turned it on.” (B1)
  • Providing Context
    Situating the ambient displays within a larger system enriched the ambient information
    “There’d be no reason to have an orb [if] I can’t turn it on and see who it’s connected to.” (B1)
    “As the two weeks progressed, I kinda had a feel [about who might be on].” (A1)
  • Increasing Engagement
  • Reactions
    “A stupid toy” (B1)
    “Just kinda boring”(B5b)
    “I wouldn’t buy it”(A4)
    “It’s just no use”(B4)
    “So unnecessary”(B3b)
    “[Not] something that I would use”(A3)
    “I love the orb” (A2, B5)
    “We liked the orb”(B1)
    “The coolest part” (A3)
    “Cool”(A2, A4)
    “That was neat”(A1b)
    “The orb is the interesting thing”(B4)
  • Conclusion
  • thinking Everyday Object
    互動模式 : 周邊意識到共同參與
    Object 被動->主動
    Object 周邊行為