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Slide deck from presentation given to the Christian Campers & Conference Centers Association, Carolinas/Virginias Sectional meeting on March 10, 2010 at Camp Caraway, North Carolina.

Slide deck from presentation given to the Christian Campers & Conference Centers Association, Carolinas/Virginias Sectional meeting on March 10, 2010 at Camp Caraway, North Carolina.

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  • Open browser to google search results that include social media/real time
  • Does Toms Shoes has an apostrophe? Culture: Zappos, employee & customer Becky – building community around her blog Locally – Dance Theatre, Fat Tuna, Celebration Bridal,
  • Show link to 80’s question with 38 comments on my Facebook profile
  • Create shareable content, use the Share button/widget. Let others do the job of telling your story for you.
  • Privacy settings – check them for each account; tighter controls for teens Passwords – recent phishing, never enter your password, change it, don’t’ use same one for everything; Tweet Later blog has great info on good passwords. Pdocutivity – time wasters – careful@ Nuff said Go Daddy during SuperBowl Facebook group – stop PetLand from selling puppies
  • Transcript

    • 1. Engaging People
      • By Cheryl Smith, CultureSmith Consulting for the CCCA/Virginias-Carolinas Sectional Meeting
    • 2. on facebook
    • 3. Digital Aliens
      • Born 1927-1945
      • Technological advances: LP’s
      • Prefer to communicate face-to-face
      Flickr photo by Skott Chandler with permission
    • 4. Digital Immigrants
      • Born 1946-1964
      • Technological advances: 8-track
      • Prefer to communicate by phone
    • 5. Digital Adaptives
      • Born 1965-1976
      • Technological advances: CD
      • Prefer to communicate by email
      Creative Commons photo on Flickr by ifijay
    • 6. Digital Natives
      • Born 1977-2002
      • Technological advances: iPod/MP3
      • Prefer to communicate via text messaging
    • 7. Who do you need to engage?
    • 8. My Guess
      • Group leaders
      • Denominational execs
      • Student ministers
      • Women’s Ministry leaders
      • Parents
      • Youth
      • Youth pastors
      • Scout leaders
      • Worship leaders
      • Local businesses
      • School teachers
    • 9. btw, friend is now a verb, as in “Friend me on Facebook.”
    • 10. Key Points to Remember
      • Search
      • Community
      • Shareability
      • Productivity
      • Pitfalls
    • 11. The New SEO “Social Engine Optimization”
    • 12. Who Knows Community?
      • Zappos
      • Chick- Fil -A
      • Toms Shoes
      • Coca-Cola
    • 13. “ Facebook is the new living room.” - Cheryl Smith, March 2010
    • 14. Shareability
    • 15. Productivity
      • Events
      • Problem solving
      • Market research
      • Communication
    • 16. Pitfalls
      • Privacy
      • Passwords
      • Productivity
      • Apps
      • Don’t be that guy
      Department of Defense campaign, permission granted by Dan Horowitz
    • 17. Getting Started
      • Explore
      • Determine objectives
      • Take the leap
      • Listen
      • Be consistent
      • Promote everywhere
      Creative Commons photo by Kevin H on Flickr
    • 18. Fitting it In
      • We all have the same 24 hours, 1440 minutes, 86,400 seconds in a day what you choose to do with your time can make all the difference in the world.
      • Objectives
      • Incrementally
      • Delegate
      • Replacement
    • 19. What’s on Your Mind? Creative Commons photo by zeroinfluencer on Flickr
    • 20. Where’s
      • Vitals
        • Cheryl Smith [email_address] (434) 258-2448 www.culturesmithconsulting.com
      • Friend me
        • http://www.twitter.com/ cherylsmith999
        • http ://www.linkedin.com/in/cherylsmith999