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Work Deputy Director, Information Product Design Department at College of Software and Technology, Zhejiang University
About Dr. YAO Cheng is Deputy Director of Information Product Design Department, College of Software and Technology at Zhejiang University, China. His professional experiences include the Director Assistant of Computer Aided Product Innovation Design and Engineering Center (Ministry of Education), Lecturer of Digital Art and Design Department, ZJU, Research Assistant of Digital Media Computing and Design Lab, ZJU. He is the Member of Product Development and Management Association (PDMA), the Member of Design Management Institute (DMI), and the Member of the China Industrial Designers Association (CIDA). The author and co-author of more than 10 international and national refereed articles, he i...