Everything you need to know
A flipbook by
has gained a lot
web 2.0 and
Despite Being a digitally integral
service, it is still a peer
based community and
word of mouth can make the
difference in the success of
Friends, family and local website traffic play a big
part in the stirring up of early interest.
An early push by the people close to you can inspire
others to follow
Sharing updates early
and often shows
people you’re working.
In fact more Facebook
friends the better.
A study found that having
more than 1,000 friends on
Facebook will boost your
odds of a successful venture
of getting funded
over a million
Worth more than
While Kickstarter is
there are many
This includes: IndieGogo,
There are some more specialized options such as Sellaband,
which is aimed at artists looking to raise funds for music production.
Should you wish an
opportunity, there is Kiva or
Depending on your
outlook the different
While Kickstarter follows the “all-or-nothing” scenario.
Others such as Rockethub and IndieGoGo use an “all-and-
more” model whereby fundraisers may keep all donations even if
the goal isn’t achieved in exchange for higher service rates.
The most successful
ventures to date include a
video game known as
with a target of $500,000
A smart-watch known as
with a target of $100,000
with a target of
While the lucky some have made millions
the average successful campaign on
Kickstarter raises under $10,000.
Smartphone the Ubuntu Edge, set the
highest target of any crowdfunded
project to date, attempting to raise
$32,000,000 over a one month period.
Boasting incredible specs the Edge
made a valiant effort @ $12,809,906 but
fell short. Have realistic
expectations and set
an attainable goal.
Remember most platforms take 3 – 9%
commission and to budget for this in your
Thank you for Reading!
Most importantly, stick with it! You can learn a lot from even
a failed campaign, and always take the good with the bad.
“List of highest funded crowdfunding projects”
Wikimedia Foundation, Inc. May 19 2014
“Friends, Family, and the Flat World: The Geography
of Crowdfunding” By Ajay Agrawal, Christian
Catalini, Avi Goldfarb, June 6, 2011-
“The Dynamics of Crowdfunding: An Exploratory
Study” By Ethan Mollick , Journal of Business
Venturing, V29,i1, January 2014-
“10 Fun Facts About Crowdfunding” By Punit Arora-
Google Advanced Search labeled for Reuse with Modification.
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