Metrics and Evaluation

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Mark Panay, CEO and Trustee, Simpleweb
South West Regional Group: Digital comms for less
www.charitycomms.org.uk/events

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Metrics and Evaluation

  1. 1. Friday, 21 September 12
  2. 2. Manual process is good Choosing the right software becomes easier.Friday, 21 September 12
  3. 3. Timely: tweet automation Once you know your process finding a good tool is easy.Friday, 21 September 12
  4. 4. Metrics: measure everything If you can’t measure it, you can’t improve it.Friday, 21 September 12
  5. 5. Google Analytics - aarrr Measure in ££££ and not just views and visitors.Friday, 21 September 12
  6. 6. Mailchimp: 1 is not enough Auto-responders are easy to set up and work like a dream.Friday, 21 September 12
  7. 7. Google Docs: Forms Quick and easy surveys with great reports.Friday, 21 September 12
  8. 8. Rusic - simple communities Data and brand awarenessFriday, 21 September 12
  9. 9. Friday, 21 September 12

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