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Evolving your engagement strategy
 

Evolving your engagement strategy

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Evolving your engagement strategy Evolving your engagement strategy Presentation Transcript

  • Internal Communications and Employee Engagement Workshop 17 February 2011CharityComms is the professional membership body for charity communicators. We believe charity communicationsare integral to each charity’s work for a better world.W: www.charitycomms.org.ukT: 0207 426 8877E: emma@charitycomms.org.uk
  • Evolving your engagement strategy17 February 2011
  • You can not create an engaged employee – but you can create an environment in which an employee can be engaged
  • MacLeod’s 4 Factors
  • Evolving your engagement strategy What does employee engagement mean here?
  • What does employee engagement mean here?Review the definitions of engagement and agree which you think is most relevant definition for employee engagement in charitable organisations
  • Evolving your engagement strategy What does employee engagement mean here? How will engaged employees benefit our organisation?
  • The organisational benefits of employee engagement “Those with engagement in the top quartile“Engaged employees in averaged 12 % higher customer advocacy,the UK take an average 18% higher productivity” of 2.69 sick days per year; the disengaged take 6.19” “Engaged employees can generate 43% more revenue than “Moving a workforce of disengaged ones” 10,000 employees from low to high engagement can have a £21 million “Organisation with impact on the bottom engagement scores in the line” bottom quartile averaged 31percent more employee turnover, 51 percent more“73% of organisations who have initiated inventory shrinkage and 62engagement programs have seen an per cent more accidents”increase in operating profit”
  • How can employee engagement benefit your organisation? Think about your employee profile, imagine they work for your organisation● How might feeling this way impact upon their performance?● What organisational performance measures could be improved if this individual was more engaged?
  • Evolving your engagement strategy What does employee engagement mean here? How will engaged employees benefit our organisation? What influences how engaged our employees are?
  • Driving engagement
  • Evolving your engagement strategy What does employee engagement mean here? How will engaged employees benefit our organisation? What How engaged influences are our how engaged employees our today? employees are?
  • Evolving your engagement strategy What does employee engagement mean here? How can we How will improve engaged employee employees engagement benefit our here? organisation? What How engaged influences are our how engaged employees our today? employees are?
  • Which engagement drivers can communicators influence? But what can stop us?
  • Senior Team HR Line Managers
  • Five forces of human needCertainty: a need for predictability and stabilityPurpose: a need for a sense of purposeControl: a need for control over the things that affect usConnection: a need to stay connected to people, habits, ideas and thingsSuccess: a need to succeed
  • RememberYou can not create an engaged employee – but you can create an environment in which an employee can be engaged
  • Contact Jane Mitchell Jane.mitchell@harknesskennett.com +44 (0)1483 222730 www.harknesskennett.com