Your SlideShare is downloading. ×
0
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Lunch and learn
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Lunch and learn

344

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
344
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. What the @#$% is Social Media?
  • 2. About Founded in 1998 by Master Farid Dordar | Served over 5000 MA Schools | Employs 60+ people Headquarters in Vancouver, BC Office located in New Jersey Facebook.com/ChampionsWayFans Twitter.com/ChampionsWay .com/ChampionsWayINC blog.championsway.com community.championway.com
  • 3. When everyone is thinking the same thing, no one is thinking!
  • 4. We are in the business of creating and distributing Social Objects…..
  • 5. What is a Social Object?
  • 6. Videos, Pictures, Blog posts, links, surveys, polls, and discussions
  • 7. <ul><li>5 Take-Aways </li></ul><ul><li>Social Media Marketing for Martial Arts Schools </li></ul><ul><li>Social Media Etiquette </li></ul><ul><li>The Difference Maker (Delivery) </li></ul><ul><li>Social Media Domination </li></ul><ul><li>The Fast Track (ChampionsWay) </li></ul>
  • 8. Take Away # 1 - Social Media Marketing for Martial Arts Schools
  • 9. <ul><ul><li>The four main pillars </li></ul></ul>
  • 10. &nbsp;
  • 11. <ul><ul><li>Don’t get lost in the Social Media Sphere </li></ul></ul>
  • 12. <ul><ul><li>Getting Started (or starting over ) </li></ul></ul>
  • 13. <ul><ul><li>All the Social Networks drive traffic to your website </li></ul></ul>
  • 14. <ul><ul><li>Is you website web Social? </li></ul></ul><ul><ul><li>Do you have an landing page? </li></ul></ul>
  • 15. &nbsp;
  • 16. &nbsp;
  • 17. Analytics
  • 18. What is working? Which network is growing? What content is being shared? What area needs improvement? What network is not worth the time? What is the lead conversion rate?
  • 19. Network Followers/ Fans./Friends/ Views Fans (Face book) 1603 You Tube 110 subscribers/ 9000 views Twitter 410 followers Community 3200
  • 20. Ta ke away #2 - Social Media Etiquette
  • 21. <ul><ul><li>TAKE AWAY #2 - You are joining a conversation </li></ul></ul><ul><li>Listen, listen, listen. </li></ul><ul><li>2. Do not say anything that you would not say to someone is person. </li></ul><ul><li>3. Dealing with negativity </li></ul><ul><li>-It is going to happen. </li></ul><ul><li>-Reviewing the strategy </li></ul><ul><li>4.Give credit to others </li></ul><ul><li>5. Be yourself. </li></ul>
  • 22. <ul><li>Take away # 3 -The Difference Maker (Delivery) </li></ul>
  • 23. &nbsp;
  • 24. &nbsp;
  • 25. Text sucks
  • 26. <ul><ul><li>Publishing Schedule </li></ul></ul><ul><li>30 days </li></ul><ul><li>SMC tool </li></ul><ul><li>This is the new Marketing Plan </li></ul><ul><li>Screen Shot of the Daily updates in the library </li></ul>
  • 27. &nbsp;
  • 28. &nbsp;
  • 29. &nbsp;
  • 30. Social Media Updates - July 1 st to 2 nd Thursday   9:00 am: Post trailer for The Last Airbender . 11:00 am: Invite: Join &lt;school name&gt; at the &lt;movie theater&gt; at &lt;time&gt; tomorrow night for the premier of The Last Airbender ! 2:00: Join &lt;school name&gt; this Sunday at &lt;location&gt; for the Independence Day Parade! Bring your friends and family for food, fireworks and fun! 4:00 pm: Martial Arts Principle of the Week: Perseverance- you can power through the hard times if you believe in the result of your dedication.   Friday   9:00 am: Poll: Join &lt;school name&gt; tonight at &lt;movie theater&gt; for an action-packed night at the premier of The Last Airbender ! 11:00 am: Student Success Story: Post a Success Story about a Student at your School 2:00 pm: Special: “School Name- Back to School Special 6 weeks for $99!” 4:00 pm: Invite: 4 th of July Special! Join &lt;School Name&gt; for Summer Camp this Monday, July 5th! It will be action-packed and educational! Only &lt;price for 1 week&gt; for a week (price decreases as you sign up for additional weeks). Early drop off and late pick up is available! Enjoy the holiday!
  • 31. Takeaway #4 - Social Media Domination
  • 32. Google May Day update
  • 33. Facebook Social Graph
  • 34. New Facebook Feature
  • 35. Each week we work on keywords to dominate the search
  • 36. Create word of Mouse
  • 37. Create word of Mouse
  • 38. Create word of Mouse
  • 39. You business is only as valuable as your data base and your Social Reach
  • 40. Take-Away #5 - Fast Tracking It <ul><li>Social Media Apps For Martial Arts Schools from ChampionsWay </li></ul>
  • 41. Post Entry right from PerfectMIND
  • 42. Integrate with any website in less than 30 seconds
  • 43. Example Blog Entry
  • 44. Example Shout Out Entry
  • 45. You Share, Then they Share!
  • 46. Lead Generation from Any Network
  • 47. Integrated Landing Pages
  • 48. Campaigns are connected
  • 49. Now your leads are all in one place
  • 50. And you can track what’s working
  • 51. Setup Lead Nurturing and let it happen Naturally
  • 52.    
  • 53. QUESTIONS???

×