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Frank Ohlhorst Thought Leadership Big Data Webinar

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In this webinar, Frank Ohlhorst provides an overview of his new book, “Big Data Analytics: Turning Big Data into Big Money.” Focusing on the business and financial value of big data analytics, ...

In this webinar, Frank Ohlhorst provides an overview of his new book, “Big Data Analytics: Turning Big Data into Big Money.” Focusing on the business and financial value of big data analytics, respected technology journalist Frank J. Ohlhorst shares his insights on the newly emerging field of big data analytics.

Webinar discusses:

* Importance of analytics and processes
* Tangible and intangible value of Big Data
* Opportunities to identify new business and improve profits

What you’ll learn:

* Big Data and its Competitive Advantage
* Financial value of big data analytics
* Best practices for monetizing your big data

“Once the domain of large on-line retailers such as eBay and Amazon, Big Data is now accessible by businesses of all sizes and across industries. From how to mine the data your company collects, to the data that is available on the outside, Big Data Analytics shows how you can leverage big data into a key component in your business’s growth strategy,” said Frank J. Ohlhorst.

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  • 2013 will be the year of “Consumerization” of Big Data2013 will be the year of “Big Data in the Cloud”Data as a Service will go mainstreamShortage of big data analytics and technology skills will drive a growing number of buyers towards more turnkey solutions that are cloud and appliance based
  • Analyst category: Customer Intelligence or Online Business Analytics
  • Analyst category: Customer Intelligence or Online Business Analytics

Frank Ohlhorst Thought Leadership Big Data Webinar Frank Ohlhorst Thought Leadership Big Data Webinar Presentation Transcript

  • Big Data Thought Leadership Webinar 23 Jan 2013Web: www.cetas.netTwitter: @CetasAnalyticsBlog: www.cetas.net/blogYouTube: www.youtube.com/CetasAnalytics © 2009 VMware Inc. All rights reserved
  • IntroductionsFrank OhlhorstChief Analyst, Technology Journalist & Author“Big Data Analytics: “Turning Big Data into Big Money”Karthik KannanSenior Director, Marketing at Cetas (Pivotal Initiative)(Formerly co-founder, VP Products at Cetas)2
  • Big Data Thought Leadership Webinar Series Today’s Big Data Thought Leader: Frank Ohlhorst is an award-winning technology journalist, professional speaker and IT business consultant with more than 25 years of experience in the technology market. He has written articles for a variety of technology and business publications, and he worked previously as executive technology editor at eWeek and director of the CRN Test Center. His most recent work is “Big Data Analytics: Turning Big Data into Big Money”3
  • The World of Big Data Big Data Drives Rapid Changes in Infrastructure and $232 Billion in IT Spending Through 20164
  • Hot new trends affecting us Hadoop Machine data growth New app platforms with analytics Mobile apps/devices data disruption Analytics-as-a-Service – On-premise and Public Cloud Analytics & Insights Driven Business Decisions 5
  • Sources of Big Data6
  • Confidential © 2009 VMware Inc. All rights reserved
  • Business Analytics Category • Online App Analytics Problem • Provide real-time visibility into business for Online companies • Insights and interpretation of Big data Use Cases • Customer Behavior Analytics and Audience Segmentation • Grow revenue and focus on monetization • Grow traffic, user engagement and user acquisition8 VMware Confidential; Do NOT Distribute
  • IT & Operational Analytics Category • Operational Analytics Problem • Provide real-time visibility into business & IT Operations • Scalable Time-event Correlation and log processing Use Cases • Log Analytics, App Analytics • Investigative analytics and root cause analyses • Application/Infrastructure performance and management9 VMware Confidential; Do NOT Distribute
  • User profiles1. Business analysts, LOB managers, execs • Need: out-of-the-box multi-dimensional analytics • Designed for: self-service for business2. Data engineers/analysts • Need: power capabilities, modeling and custom • Designed for: business users and data specialists3. Operations • Need: interactive drill-downs, investigative analytics • Designed for: IT/admin, ops, app developers10 VMware Confidential; Do NOT Distribute
  • Big Data Thought Leadership Webinar SeriesWhat is Big Data? The Arrival of Analytics Where is the Value? More To Big Data Than Meets the Eye11
  • Big Data Thought Leadership Webinar SeriesWhy does Big Data matter? Big Data Reaches Deep Obstacles Remain Data Continues to Evolve12
  • Big Data Thought Leadership Webinar SeriesBuilding the Big Data Team The Data Scientists The Team Challenge Different Teams, Different Goals Don’t Forget the Data13
  • Big Data Thought Leadership Webinar SeriesBig Data Sources Hunting for Data Setting the Goal Big Data Sources Growing Diving Deeper into Big Data Sources14
  • Big Data Thought Leadership Webinar SeriesThe Evolution of Big Data Big Data: The Modern Era Today, Tomorrow, & the Next Day Changing Algorithms15
  • Big Data Thought Leadership Webinar SeriesBest Practices for Big Data Analytics Start Small with Big Data Thinking Big Avoiding Worst Practices Baby Steps16
  • Big Data Thought Leadership Webinar SeriesBringing It All together The Path to Big Data The Realities of Thinking Big Data Hands-on Big Data Big Data Visualization Big Data Privacy17
  • Big Data Thought Leadership Webinar Series Questions & AnswersJanuarys Big Data Thought Leader: Available on Amazon Today Frank J. Ohlhorst fohlhorst@gmail.com http://ohlhorst.net @FJO_Writes_Tech Limited Stock Available www.cetas.net/webinars18
  • Big Data Thought Leadership Webinar SeriesFebruary’s Big Data Thought Leader: Laura Madsen — Principal Healthcare Leader, Speaker, & Author - @lbmadsen "Healthcare Business Intelligence: A Guide to Empowering Successful Data Reporting and Analytics." Available on Amazon Register Today, as space is limited for this premium webinar www.cetas.net/webinars19
  • Sign-up today for FREE Analytics @ www.cetas.net ! Cetas Big Data Analytics Free Trial Monetize Your Big Data Today!20
  • Big Data Thought Leadership Webinar Series INSTANT INTELLIGENCE Live Webinar Registration and Recorded Webinars available at www.cetas.net/webinarsWeb: www.cetas.netTwitter: @CetasAnalyticsBlog: www.cetas.net/blogYouTube: www.youtube.com/CetasAnalytics © 2009 VMware Inc. All rights reserved