Monetizing Mobile Broadband Networks and driving consumer adoption A. Sethuraman,  CMO 15 October, 2008
The mass broadband challenge Consumer Adoption Curve Relative weight of broadband Internet expenses compared to the GDP pe...
How to accelerate broadband adoption in emerging markets Addressing customers’ issues to delivering broadband to the mass ...
Outlook WiMAX: enabling universal broadband 2007 2008 2009 2010 From early launches to full scale services High-speed Inte...
Who will pay for WiMAX services Broadband & VoIP Community Centers Affordable Broadband Services Personalized and Blended ...
Services Transformation Innovative Services for Each User Segment Broadband & VoIP Community Centers ICT Applications User...
Broadband &  VoIP Community  Centers using WiMAX Ready for expansion to small cities and rural areas A first Step before P...
E-Governement  Enhance services to citizens Alcatel-Lucent End-to-end Integration  Provide access to key government servic...
E-Education  Broadcast a multimedia learning experience Take the social and economic benefits of ICT Make educational serv...
E-Health  Improve people’s quality of life  Connectivity, business models, ecosystem partnership Deploy efficient telemedi...
E-Business  Boost Economic Development Creates business opportunity for entrepreneurs E-Trade / E-Agriculture <ul><li>Desc...
Alcatel-Lucent User Generated Content service ...Better Serve Communities <ul><li>User Generated Content ease the creation...
Alcatel-Lucent User Generated Content service <ul><li>  </li></ul><ul><li>6020 Cross Media  Hosted Multimedia Services </l...
Services Transformation Innovative Services for Each User Segment <ul><li>Affordable Broadband Services </li></ul><ul><li>...
How can I offer affordable broadband packages to the mass market? Alcatel-Lucent offering a market advantage to define you...
Services Transformation Innovative Services for Each User Segment <ul><li>Broadband services for residential users </li></...
How to monetize broadband network to residential high-end users? End-to-end content delivery to multi-screen End-to-end in...
How to monetize broadband network to business users? Three major components <ul><li>Differentiated broadband connectivity ...
IMS over WiMAX To go beyond initial interest delivering rich multimedia applications $$$ IMS over WiMAX Enables Commodity ...
Application Using WiMax  - Vertical Markets  WiMAX Can be deployed easily and rapidly  (wireless and IP) Emerging new appl...
Think B2B  with WiMax  Wholesale Opportunity  SPs Think B2B – Think partnership & advertising RENT Mbps   to companies dev...
Faster and Safer to Profits  with Alcatel-Lucent end-to-end WiMAX Solution Alcatel-Lucent has developed unique End-to-end ...
Best-in-class WiMAX Rev-e Access: Early commitment behind market’s number one Rev-e offer Field-proven access solution  an...
THANK YOU www.alcatel-lucent.com
Upcoming SlideShare
Loading in...5
×

Title of Presentation Second Line of Title Subheadings (if needed)

683

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
683
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
21
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Title of Presentation Second Line of Title Subheadings (if needed)

  1. 1. Monetizing Mobile Broadband Networks and driving consumer adoption A. Sethuraman, CMO 15 October, 2008
  2. 2. The mass broadband challenge Consumer Adoption Curve Relative weight of broadband Internet expenses compared to the GDP per capita on one year Mass broadband is the next stage of growth
  3. 3. How to accelerate broadband adoption in emerging markets Addressing customers’ issues to delivering broadband to the mass market Stimulate usage Capture usage Access Network and transport Applications and service delivery Content Entry user Internet user Advanced user Value propositions across end-to-end solution
  4. 4. Outlook WiMAX: enabling universal broadband 2007 2008 2009 2010 From early launches to full scale services High-speed Internet and voice and mobile mass market PDA Express card Outdoor Indoor PCMCIA Low-cost indoor UMPC Laptop Multimode handsets and smart phones PMP, gaming Low-cost phone Bridging of the digital divide in high-growth economies, Enabling mobile broadband in mature economies Mobile Internet, Interactive multimedia
  5. 5. Who will pay for WiMAX services Broadband & VoIP Community Centers Affordable Broadband Services Personalized and Blended Services ENTRY USERS INTERNET USERS ADVANCED USERS Increase Mobile & Broadband Penetration Enable Mass-Market Broadband Deliver a User-Centric Experience
  6. 6. Services Transformation Innovative Services for Each User Segment Broadband & VoIP Community Centers ICT Applications User Generated Content ENTRY USERS INTERNET USERS ADVANCED USERS Increase Mobile & Broadband Penetration Enable Mass-Market Broadband Deliver a User-Centric Experience
  7. 7. Broadband & VoIP Community Centers using WiMAX Ready for expansion to small cities and rural areas A first Step before Personal Broadband Public – Private Partnership <ul><li>Description </li></ul><ul><li>Mobile or fixed location with access to commercial & public services using internet or voice </li></ul><ul><li>Charging: per public service transaction, per application use, per time… </li></ul><ul><li>Business Model </li></ul><ul><li>Commercial services = internet café, on-line gaming, phone booth, movie/audio theatre, publishing… </li></ul><ul><li>e-learning services: remote education, digital libraries … </li></ul><ul><li>e-government services: pay tax, id-photos, birth certificate... </li></ul><ul><li>Benefits </li></ul><ul><li>No move to administration for public services </li></ul><ul><li>Low-ARPU Voice </li></ul><ul><li>Provides communications to develop SMEs & local commerce </li></ul><ul><li>Business opportunity for entrepreneur </li></ul><ul><li>Alcatel-Lucent Solution </li></ul><ul><li>Broadband Wireless Access </li></ul><ul><li>IP transformation if required </li></ul><ul><li>ALU end-to-end integration </li></ul><ul><li>Full eco-system: </li></ul><ul><ul><li>low cost PCs / CPEs </li></ul></ul><ul><ul><li>ICT Applications </li></ul></ul><ul><ul><li>Convergent Payment suite </li></ul></ul><ul><li>Business consulting </li></ul>In-building Mobile
  8. 8. E-Governement Enhance services to citizens Alcatel-Lucent End-to-end Integration Provide access to key government services remotely <ul><li>Description </li></ul><ul><li>Public information broadcast in unserved areas </li></ul><ul><li>Single interface to all public services: </li></ul><ul><ul><li>Digital Libraries, </li></ul></ul><ul><ul><li>Info-kiosks, </li></ul></ul><ul><ul><li>Birth certificates… </li></ul></ul><ul><li>Business Model </li></ul><ul><li>Web based system government sponsored </li></ul><ul><li>Access is usually from a broadband community center </li></ul><ul><li>Public Private partnership </li></ul><ul><li>Benefits </li></ul><ul><li>Reduces the number of civil servants needed to dispense services </li></ul><ul><li>Saves citizens time & money </li></ul><ul><li>No need to travel to capital cities </li></ul><ul><li>Alcatel-Lucent Solution </li></ul><ul><li>Broadband access wireline/wireless </li></ul><ul><li>Data transport infrastructure (IP) </li></ul><ul><li>IT Application servers (voice, data) </li></ul><ul><li>Turnkey services, Financing, Consulting </li></ul>Example of Reference: Fiji Islands: e-Gov project - Alcatel prime contractor Fiji government estimates cost savings of up to US$5.2 million per year; Reduction – by half -- of annual telecom expenses (from 9M Fiji Dollars to 4.5M). Chinese EXIM bank loan + Government investment: US$20M
  9. 9. E-Education Broadcast a multimedia learning experience Take the social and economic benefits of ICT Make educational services accessible for anyone, from anywhere <ul><li>Description </li></ul><ul><li>Set-up a virtual classroom thanks to WiMAX wireless capabilities </li></ul><ul><li>Bring educational material in rural areas & small cities </li></ul><ul><li>Connectivity of schools/universities/ professional training </li></ul><ul><li>Business Model </li></ul><ul><li>Web based system government sponsored </li></ul><ul><li>Access is usually from school but could be done from broadband community center </li></ul><ul><li>Benefits </li></ul><ul><li>Enriched learning experience (video, audio, collaborative learning, digital library...) </li></ul><ul><li>Integrate broadband as part of youth’s life style to drive pervasive adoption </li></ul><ul><li>Key pillar of advanced education policy within the country </li></ul><ul><li>Alcatel-Lucent Solution </li></ul><ul><li>Broadband access wireline/wireless </li></ul><ul><li>Data transport infrastructure (IP) </li></ul><ul><li>Integrator role </li></ul><ul><li>Portal offering access to course material, forums, search engines </li></ul><ul><li>Multimedia portal for training (e.g partnership with SET Fasttrack) </li></ul><ul><li>Example of Reference: Jordan: 3000 schools / 8 universities - US$ 70M Public Policy </li></ul><ul><li>1.5 Million students and faculty with access to reliable E-learning </li></ul><ul><li>Indirect benefit: Increased broadband coverage to country overall </li></ul>
  10. 10. E-Health Improve people’s quality of life Connectivity, business models, ecosystem partnership Deploy efficient telemedicine and Improve Diagnosis <ul><li>Description </li></ul><ul><li>Allow underserved areas to benefit from remote medical skills </li></ul><ul><li>Share medical information between hospitals, labs, etc. </li></ul>Business Model <ul><li>Benefits </li></ul><ul><li>Provides access to experts to facilitate diagnosis and to monitor health </li></ul><ul><li>Reduces the cost of providing healthcare – no excessive travel costs </li></ul><ul><li>Alcatel-Lucent Solution </li></ul><ul><li>Broadband access wireline/wireless </li></ul><ul><li>Complete group of healthcare solutions </li></ul><ul><li>Integrator role </li></ul><ul><li>Some References: </li></ul><ul><li>US: Verizon 24/7 home health care </li></ul><ul><li>Applications: e-mail and patient record synch </li></ul><ul><li>Time savings: 57 min/day per nurse; Patient record synch. 87% higher </li></ul><ul><li>DIAM Project in Senegal </li></ul><ul><li>Medical imaging transfer for tele-diagnosis of tuberculosis </li></ul><ul><li>Pilot in West Africa (2006) </li></ul><ul><ul><li>Technology: DSL and WiMAX </li></ul></ul><ul><ul><li>Sustainable business case (savings on films) in addition to public health benefits </li></ul></ul>
  11. 11. E-Business Boost Economic Development Creates business opportunity for entrepreneurs E-Trade / E-Agriculture <ul><li>Description </li></ul><ul><li>Acquire real-time market information and knowledge </li></ul><ul><li>Facilitate business transactions and commerce </li></ul><ul><li>Business Model </li></ul><ul><li>Government sponsored systems – where government hosts web site. </li></ul><ul><li>Subscribers get information free of charge, but pay for access </li></ul><ul><li>Public Private Partnership </li></ul><ul><li>Benefits </li></ul><ul><li>Create adequate communications environment for local entrepreneurship </li></ul><ul><li>Lowers travel costs, widens access to new sales channels </li></ul><ul><li>Real-time market information for small entrepreneurs enable savings </li></ul><ul><li>Alcatel-Lucent Solution </li></ul><ul><li>Broadband access wireline / wireless </li></ul><ul><li>Turnkey services, Financing, Consulting </li></ul><ul><li>Messaging (SMS, push technology) </li></ul><ul><li>GPS, GSM.. (localization), Presence </li></ul><ul><li>Integrator role </li></ul><ul><li>Some references </li></ul><ul><li>Manobi, e-Trade for Micro-Business Senegal and South Africa: Manobi claims that farmers are able to increase their income by at least 30 percent, </li></ul><ul><li>Café Malongo / Comcel (WiMAX + RFID + Services) - Cap Rouge Haïti (2007) </li></ul>
  12. 12. Alcatel-Lucent User Generated Content service ...Better Serve Communities <ul><li>User Generated Content ease the creation and broadcast of local content </li></ul><ul><ul><li>Photo/video/RSS Feed </li></ul></ul><ul><li>Create adequate communications for developing local communities: SMEs, Villages, NGOs, farmers, fishermen, school, hospitals, administrations, sport clubs, internet shops... </li></ul><ul><li>Benefits: </li></ul><ul><ul><li>Boost social & economy </li></ul></ul><ul><ul><li>Widens access to new channels: sales, education, health... On several channels: PC, mobile, mobile TV </li></ul></ul>e-Health Schools Villages SMEs Generated Content
  13. 13. Alcatel-Lucent User Generated Content service <ul><li>  </li></ul><ul><li>6020 Cross Media Hosted Multimedia Services </li></ul><ul><li>A white-label service for personal & community generated content , premium content and distribution, transaction enablement and advertising , offered in revenue sharing model </li></ul><ul><li>Corporate & Consumer services: </li></ul><ul><li>Internet over GPRS/EDGEGPRS/EDGE, CDMA 1xRTT/EvDO, WiMAX, WCDMA/HSPA; wireline DSL/PON) </li></ul><ul><li>Premium services :SMS, MMS </li></ul><ul><li>Multimedia Content Manager </li></ul><ul><li>Mobile e-mail, address book, agenda </li></ul><ul><li>Mobile TV </li></ul><ul><li>User Generated Content Portal </li></ul><ul><li>Video & Music </li></ul><ul><li>5 modules </li></ul><ul><li>Mobile interactive TV - HOSTED version of 5910 Mobile interactive TV </li></ul><ul><li>Multimedia Content Manager – HOSTED version of 5920 MCM </li></ul><ul><li>Internet Video Video on Demand service to broadband users on PC & Portable Multimedia Player ( Archos, PC, Smart Content Dist, Content neg) </li></ul><ul><li>Personal & Community Sharing User generated content, Private, public and visitor portals, Videos, images and RSS mgmt, </li></ul><ul><li>Advertising: multi media campaign management, accurate targeting </li></ul>
  14. 14. Services Transformation Innovative Services for Each User Segment <ul><li>Affordable Broadband Services </li></ul><ul><li>Broadband Internet packages </li></ul><ul><li>Low-cost calling services </li></ul><ul><li>Flexible billing and charging </li></ul><ul><li>QoS differentiation </li></ul>ENTRY USERS INTERNET USERS ADVANCED USERS Increase Mobile & Broadband Penetration Enable Mass-Market Broadband Deliver a User-Centric Experience
  15. 15. How can I offer affordable broadband packages to the mass market? Alcatel-Lucent offering a market advantage to define your packaging <ul><li>Customer’s Demand </li></ul><ul><li>Increased uptake of broadband services </li></ul><ul><li>Services and payment packages valued for the targeted end-user segments </li></ul><ul><li>Access to low-cost devices </li></ul>Premium broadband $25 US for 1 Mb/s Internet (home zone/unlimited) plus voice offer Broadband starter $15 US for 512 Kb/s Internet (home zone) Unlimited time (download limit: 1 G/Mb) Prepaid 256 Kb/s with cards starting at $5 Internet (homezone) (per minute plus download limits by card) Examples of package proposals: Triple play $40 US for 2 Mb/s Internet (home zone/unlimited) plus voice offer and VOD Pro/office $90 US for 2 Mb/s Internet (home zone/unlimited) plus SLA plus multi-user voice and Web hosting Pro/nomadic $65 US for 512 Kb/s Internet (nomadic/unlimited) everywhere plus voice offer <ul><li>Market Advantage Program </li></ul><ul><ul><li>Packages definition: Number of packages, speed (up/down), volume cap, CPE-type, number of users </li></ul></ul><ul><li>Fast Forward: over 5 years of practices/more than 50 operators </li></ul><ul><ul><li>Consultative Marketing Program to optimize the broadband business of the service providers </li></ul></ul><ul><ul><li>Broadband strategy – Increase profitability </li></ul></ul><ul><ul><li>Broadband marketing – Educate your customers </li></ul></ul><ul><ul><li>Broadband operations – Operational excellence </li></ul></ul><ul><ul><li>Broadband network economics – Access optimization </li></ul></ul>e.g Sistema, Innove, Telkom South Africa , Telkom Austria, PLDT , Telemar, Telmex , Svyaz Invest, KA3AKTENEKOM,Telkom Indonesia Advanced User Entry User Internet User
  16. 16. Services Transformation Innovative Services for Each User Segment <ul><li>Broadband services for residential users </li></ul><ul><li>Video/music </li></ul><ul><li>Mobile TV/IPTV </li></ul><ul><li>Advanced communications and messaging </li></ul><ul><li>Multimedia content manager </li></ul><ul><li>Video on demand </li></ul><ul><li>Broadband services for business users </li></ul><ul><li>Managed communication services </li></ul><ul><li>Advanced communications experience anytime, anyplace </li></ul><ul><li>Mobile office </li></ul>ENTRY USERS INTERNET USERS ADVANCED USERS Increase Mobile & Broadband Penetration Enable Mass-Market Broadband Deliver a User-Centric Experience
  17. 17. How to monetize broadband network to residential high-end users? End-to-end content delivery to multi-screen End-to-end integration to maximize quality of experience Content providers End users <ul><li>Unicast </li></ul><ul><li>Multicast </li></ul><ul><li>Interactivity </li></ul>Mobile broadcast network Mobile network 2.5G/3G/HSPA/EvDO WiMAX/LTE IPTV network Roaming Partners IPTV Platform 5900 AmigoTV Mobile TV Platform 5910MiTV Internet Web TV 6020 Cross Media Common Service Enablers 5930 IMM Applications 5 920 MCM IMS Platform 5350 AS 5060 ICS TPSDA META DSL/PON Broadest experience and in-house catalog of solutions to deliver multi-screen experience
  18. 18. How to monetize broadband network to business users? Three major components <ul><li>Differentiated broadband connectivity </li></ul><ul><li>Premium download speed </li></ul><ul><li>Symmetric bandwidth </li></ul><ul><li>Multi-user CPEs </li></ul><ul><li>Nomadic options </li></ul><ul><li>Managed security </li></ul><ul><li>Differentiated Customer Relationship Management </li></ul><ul><li>Dedicated help desk </li></ul><ul><li>On-site assistance </li></ul><ul><li>Service Level Agreements </li></ul><ul><li>Dedicated applications: communications </li></ul><ul><ul><li>Voice over IP and hosted communications </li></ul></ul><ul><ul><li>Hosted collaboration </li></ul></ul><ul><ul><li>Mobile office </li></ul></ul><ul><ul><li>Video surveillance </li></ul></ul><ul><ul><li>Managed LAN/WAN </li></ul></ul><ul><ul><li>Managed IP-VPN </li></ul></ul><ul><ul><li>Managed security </li></ul></ul><ul><ul><li>Hosted data services </li></ul></ul>Employee and customer interactions Communications Networking <ul><ul><li>Voice VPN </li></ul></ul><ul><ul><li>Hosted/virtual PBX </li></ul></ul><ul><ul><li>Video surveillance </li></ul></ul><ul><ul><li>Mobile e-mail, Unified Messaging and PIM </li></ul></ul><ul><ul><li>Conferencing and collaboration </li></ul></ul><ul><ul><li>Presence and location-based services </li></ul></ul>Hosted applications: recommended model to address small businesses
  19. 19. IMS over WiMAX To go beyond initial interest delivering rich multimedia applications $$$ IMS over WiMAX Enables Commodity Internet Service $ <ul><li>Legal download </li></ul><ul><li>Parental control, firewall </li></ul><ul><li>Carrier VoIP, P2P control </li></ul><ul><li>On-demand bandwidth </li></ul><ul><li>E-mail, browsing </li></ul>“ The IMS piece is just so critical,” said Raoul Fontanez, CEO of Onemax GreenField in Dominic Island. “We needed a system that is fundamentally built to handle the sophisticated interaction in a fast growing multi-vendor environment.” WiMAX Enables <ul><li>Rich Context Aware Communication Services Multimedia Applications </li></ul><ul><li>VoIP Plus </li></ul><ul><li>Business services for enterprises </li></ul><ul><li>Blended services </li></ul>B/W-based Tiered Services boost flat rate
  20. 20. Application Using WiMax - Vertical Markets WiMAX Can be deployed easily and rapidly (wireless and IP) Emerging new applications with WiMAX Metropolitan Security Airports High-Voltage poles Utilities <ul><li>Airports, Harbors, Railways </li></ul><ul><ul><ul><li>Improve tracking capability for containers, luggage </li></ul></ul></ul><ul><ul><ul><li>Increase productivity/responsiveness of onsite workers </li></ul></ul></ul><ul><ul><ul><li>Improve security and surveillance </li></ul></ul></ul><ul><ul><ul><li>Larger coverage and more security than wireless fidelity (WiFi) </li></ul></ul></ul><ul><li>Homeland Security and </li></ul><ul><li>Law Enforcement </li></ul><ul><ul><ul><li>Temporary networks (e.g., for recovery after disasters, such as earthquakes, for troopers/police) </li></ul></ul></ul><ul><ul><ul><li>Emergency rescue (e.g., 911) </li></ul></ul></ul><ul><ul><ul><li>Security (e.g., video surveillance/identification) and radar reports </li></ul></ul></ul><ul><li>Large Enterprises </li></ul><ul><ul><ul><li>Increase productivity/responsiveness of onsite workers </li></ul></ul></ul><ul><ul><ul><li>Bypass the public service provider if several locations spread across one metropolitan area </li></ul></ul></ul><ul><ul><ul><li>Superior security/authentication vs. WiFi </li></ul></ul></ul><ul><li>Power Utilities, Oil & Gas Cies </li></ul><ul><ul><ul><li>Telemetry </li></ul></ul></ul><ul><ul><ul><li>Increase productivity/responsiveness of onsite workers </li></ul></ul></ul><ul><ul><ul><li>Penetrate the public telecom market </li></ul></ul></ul><ul><ul><ul><li>Can reuse existing assets: poles, fiber </li></ul></ul></ul>
  21. 21. Think B2B with WiMax Wholesale Opportunity SPs Think B2B – Think partnership & advertising RENT Mbps to companies devoid of spectrum <ul><li>Description </li></ul><ul><ul><ul><li>Wholesale allows the spectrum owner or NAP to share a WiMAX infrastructure between several NSPs </li></ul></ul></ul><ul><ul><ul><li>The Network Service Provider (NSP) provides IP connectivity and WiMAX services to WiMAX subscribers with a Service Level Agreement </li></ul></ul></ul><ul><ul><ul><li>The Network Access Provider (NAP) provides WiMAX radio access infrastructure to one or more NSP </li></ul></ul></ul><ul><li>Benefits </li></ul><ul><ul><li>Enhance value to your sites to attract business partners </li></ul></ul><ul><ul><li>Control the access in hot spots business zones with High QoS </li></ul></ul><ul><ul><li>Dramatic reduction of subscriber acquisition costs </li></ul></ul><ul><ul><li>Exploiting assets from non-telcos brands </li></ul></ul><ul><ul><li>High usage of Value-Added Data Services in hot spots </li></ul></ul><ul><li>Alcatel-Lucent Value Proposition </li></ul><ul><ul><li>Take full benefit of your spectrum owner’s position i.e. “Negotiation power” </li></ul></ul><ul><ul><li>One stop shopping with Alcatel’s best-in-class WiMAX solution </li></ul></ul><ul><ul><li>From site survey, design, installation up to optimization and maintenance </li></ul></ul><ul><li>Possible Business models </li></ul><ul><ul><ul><li>Video camera surveillance on demand </li></ul></ul></ul><ul><ul><ul><li>Telemetry (building, control systems...) </li></ul></ul></ul><ul><ul><ul><li>In-building public and private WiMAX </li></ul></ul></ul><ul><ul><ul><li>Agreement with other SPs </li></ul></ul></ul><ul><ul><ul><li>Public safety services </li></ul></ul></ul><ul><ul><ul><li>Opportunity for advertising company to ensure that as many people as possible have a chance to see their online ads. </li></ul></ul></ul>Cities Non Telco Brands Airport Malls
  22. 22. Faster and Safer to Profits with Alcatel-Lucent end-to-end WiMAX Solution Alcatel-Lucent has developed unique End-to-end WiMAX solution to help carriers to renovate their network while profitably accelerate mass broadband adoption Residential Business DSL covered areas <ul><li>Specific market segments (price-sensitive households, students…) </li></ul><ul><li>Nomadic Premium </li></ul><ul><li>Leveraging Wireless households trend </li></ul><ul><li>Nomadic Premium (vs. 3G/HSDPA) </li></ul><ul><li>Convergent offers </li></ul>Underserved areas <ul><li>Non-equipped households </li></ul><ul><li>Bypass incumbent fixed line subscription fee </li></ul><ul><li>Wireless premium for broadband in rural & remote areas </li></ul><ul><li>Price competitive IP Access for SMEs </li></ul><ul><li>Nomadic Premium (vs. 3G/HSDPA) </li></ul>Main Business Models
  23. 23. Best-in-class WiMAX Rev-e Access: Early commitment behind market’s number one Rev-e offer Field-proven access solution and technology leadership <ul><ul><li>Already in commercial service with multiple networks deployed </li></ul></ul><ul><ul><li>Hardened, industrialized equipment in mass production </li></ul></ul><ul><ul><li>All key frequencies </li></ul></ul><ul><ul><li>Strict Rev-e standard compliance </li></ul></ul><ul><ul><li>Advanced Antenna T echnolog y : </li></ul></ul><ul><ul><li>B eam forming – larger cells means 40 percent fewer sites </li></ul></ul><ul><ul><li>MIMO – higher link quality, data rates </li></ul></ul><ul><ul><li>Diversifying b ase s tation p ortfolio </li></ul></ul><ul><ul><li>C ompact , light form factors </li></ul></ul><ul><ul><li>Remote r adio s olution (distributed) </li></ul></ul><ul><ul><li>To optimizing coverage cost and capacity </li></ul></ul>Since January 2007 30 Commercial networks deployed or being deployed Over 5000 base stations produced in 2007 (to triple in 2008) Over 70 Trials Worldwide
  24. 24. THANK YOU www.alcatel-lucent.com
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×