Equinix Asia Pacific Contact:
Charles W.H. Chow
Equinix Asia Pacific Pty Ltd
BroadBand Phone Contact:
Broadband Phone Pty Ltd
+(61) (02) 9209-4619
EQUINIX TO PROVIDE NETWORK EXCHANGE INFRASTRUCTURE FOR
VOIP SERVICE PROVIDER BROADBAND PHONE IN AUSTRALIA
VOIP Wholesale Provider To Use Equinix Hub As Its Main VOIP Network
Sydney, Australia November 14, 2005 Equinix, Inc. (Nasdaq: EQIX), the leading provider of
network-neutral data centres and Internet exchange services, today announced that Broadband
Phone Pty Limited has selected Equinix to provide colocation and network exchange services
from the Equinix Sydney Internet Business Exchange™ (IBX®) centre. As a part of the
agreement, BroadBand Phone will utilise Equinix’s Sydney hub as the primary network
interconnection point for the delivery of their wholesale VoIP services for retail and wholesale
customers, including ISPs and service providers.
BroadBand Phone offers a “quick to market” wholesale VoIP solution enabling ISPs and service
providers to offer VoIP services to their existing customer bases and to new markets. The
company also offers prepaid and postpaid VoIP solutions, A-Z worldwide termination, and Direct
In Dial (DID) of Public Switched Telephone Network (PSTN) phone numbers. In order to support
the latency-sensitive service levels needed for VoIP services, BroadBand Phone requires a high-
performance and reliable network connectivity infrastructure that minimizes unnecessary “hops”
to intermediate carriers when moving VoIP traffic between origin and destination.
The Equinix Sydney IBX center provides a unique environment for BroadBand Phone to
streamline its network connectivity infrastructure by providing immediate and direct access to an
aggregation of leading carriers, ISPs and network services within the same physical location. By
reaching these strategic partners in one centralized location, BroadBand Phone can avoid the
cost and quality issues associated with reaching these partners in multiple locations and across
great distances. The wide diversity of domestic and international service providers operating
within the centre also allows BroadBand Phone to exchange VoIP traffic with carriers around the
world, and to provide dedicated hosting of IP-PBXs for SME clients.
“Equinix will now become the main interconnection hub for BroadBand Phone to exchange VoIP
traffic and peer with other service providers,” said Miranda Wong, Director of BroadBand Phone.
“This move will enable BroadBand Phone to enhance our service offerings to ISPs and
companies who do not have a VoIP network, such as small businesses that want to host their
dedicated IP-PBX within a carrier grade data centre. It also enables us to broaden services for
ISPs or companies who run their own VoIP network by offering A-Z wholesale termination via
SIP or H323, PRI and/or SIP trunks with DIDs from all major Australian cities at one single point
of connection within Equinix’s Sydney hub.”
“By operating at Equinix, BroadBand Phone will enjoy a carrier neutral and redundant
environment for hosting its VoIP services with immediate proximity to customer and partner
networks,” said Doug Oates, Managing Director for Equinix Australia. “BroadBand Phone is one
of the first VoIP wholesale providers in Australia, and we expect their participation at Equinix to
attract more VoIP service providers into Equinix’s Sydney hub.”
Equinix is a major neutral co-location player in Sydney with more than 100 customers operating
within the Sydney IBX centre.
Equinix is the leading global provider of network-neutral data centers and Internet exchange
services for enterprises, content companies, systems integrators and network services providers.
Through the company’s Internet Business Exchange™ (IBX®) centers in 11 markets in the U.S.
and Asia, customers can directly interconnect with every major global network and ISP for their
critical peering, transit and traffic exchange requirements. These interconnection points facilitate
the highest performance and growth of the Internet by serving as neutral and open marketplaces
for Internet infrastructure services, allowing customers to expand their businesses while reducing
About BroadBand Phone
Broadband Phone is an Australian company based at the Australian Technology Park in Sydney
Australia, a leader in VoIP technology in the region. It has its own POPs (Points of presence) in
major centers within Australia, New Zealand and in a number of overseas cities. With a number of
Tier One Telco inter-connection arrangements, Broadband Phone offers a range of quick to
market VoIP wholesale solutions for ISPs and service providers. Broadband Phone is renowned
for its innovation, ability to provide tailor made solution and dedication to service. Details of the
companies showcase products can be found at its web sites
www.broadbandphone.com.au and www.bbpglobal.com
# # #
This press release contains forward-looking statements that involve risks and uncertainties.
Actual results may differ materially from expectations discussed in such forward-looking
statements. Factors that might cause such differences include, but are not limited to, the
challenges of acquiring and operating IBX centers and developing, deploying and delivering
Equinix services; a failure to receive significant revenue from customers in recently-acquired data
centers; a failure to complete our contemplated financing arrangements; competition from
existing and new competitors; the ability to generate sufficient cash flow or otherwise obtain
funds to repay new or outstanding indebtedness; the loss or decline in business from our key
customers and other risks described from time to time in Equinix’s filings with the Securities and
Exchange Commission. In particular, see Equinix's recent quarterly and annual reports and
registration statement on Form S-3 filed with the Securities and Exchange Commission, copies of
which are available upon request from Equinix. Equinix does not assume any obligation to update
the forward-looking information contained in this press release.
Equinix and IBX are registered trademarks of Equinix, Inc. Internet Business Exchange is a
trademark of Equinix, Inc.