Andrew Miller
Chief Executive Officer, Guardian Media Group
theguard
55k
contributions via
GuardianWitness
since launch in
April 2013
1m
comments made
on our content in
January 2014
Source: A...
Source: Adobe Omniture Jan 2014
40m
monthly
unique visitors
4.3m
registered users
1.1m
signed in users
95k
paying digital
...
28.10 mins
average
dwell time on
edition apps
14.52 mins
average
dwell time on
live apps
Source: Adobe Omniture Jan 2014
19.6m
views referred
by Facebook
10.9m
page views
from Twitter
2.4m
shares of our
content on Twitter
Source: Peer Index Ja...
121k721k1m90m
Growth-users
380+ PVpU120+ PVpU40+ PVpU< 40 PVpU
Engagement-pageviews
Web Web signed-in Live apps Edition ap...
Global audience of 90m uniques
Source: Digital ABC Jan 2014
Global audience of 90m uniques
Source: Digital ABC Jan 2014
23m
from
the US
Global audience of 90m uniques
23m
from
the US
3.8m in
Australia
Source: Digital ABC Jan 2014
Source: Digital ABC Jan 2014
Growing global revenues in
the current financial year
Growing global revenues in
the current financial year
Digital
revenues
up by
20%+
Growing global revenues in
the current financial year
GNM net
revenues
up by
5%+
Digital
revenues
up by
20%+
Fast-changing macro environment
You can’t stand still if you want to survive
90 million
monthly unique browsers
5%+
net re...
CP Scott’s vision is secure
Thank you
Monetising digital content through open access and large-scale advertising- Andrew Miller- Guardian Media Group - CEO
Monetising digital content through open access and large-scale advertising- Andrew Miller- Guardian Media Group - CEO
Monetising digital content through open access and large-scale advertising- Andrew Miller- Guardian Media Group - CEO
Monetising digital content through open access and large-scale advertising- Andrew Miller- Guardian Media Group - CEO
Monetising digital content through open access and large-scale advertising- Andrew Miller- Guardian Media Group - CEO
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Monetising digital content through open access and large-scale advertising- Andrew Miller- Guardian Media Group - CEO

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Full video here: http://www.catchtalk.tv/events/digitalmediastrategies?video=monetising-digital-content-through-open-access-and-large-scale-advertising-andrew-miller-guardian-media-group-ceo

Andrew has since July 2010 been Chief Executive Officer of Guardian Media Group (GMG), the core business of which is Guardian News & Media, publisher of theguardian.com - the third largest English-speaking website in the world - and the Guardian and Observer newspapers in the UK. GMG - whose portfolio also includes joint ventures Trader Media Group and Top Right Group - is owned by The Scott Trust Ltd, which exists to secure the independence of the Guardian in perpetuity. Andrew joined GMG as Chief Financial Officer in 2009. Prior to that, he was for six years Chief Financial Officer of Trader Media Group (TMG), where he played a leading role in Auto Trader's enormously successful transition from print to digital publishing. Andrew has also worked at Pepsico, Bass plc and Procter & Gamble. He is a member of the Institute of Chartered Accountants of Scotland, having gained his accountancy qualification with Price Waterhouse.

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Monetising digital content through open access and large-scale advertising- Andrew Miller- Guardian Media Group - CEO

  1. 1. Andrew Miller Chief Executive Officer, Guardian Media Group
  2. 2. theguard
  3. 3. 55k contributions via GuardianWitness since launch in April 2013 1m comments made on our content in January 2014 Source: Adobe Omniture Jan 2014
  4. 4. Source: Adobe Omniture Jan 2014 40m monthly unique visitors 4.3m registered users 1.1m signed in users 95k paying digital subscribers
  5. 5. 28.10 mins average dwell time on edition apps 14.52 mins average dwell time on live apps Source: Adobe Omniture Jan 2014
  6. 6. 19.6m views referred by Facebook 10.9m page views from Twitter 2.4m shares of our content on Twitter Source: Peer Index Jan 2014 / Adobe Omniture Jan 2014
  7. 7. 121k721k1m90m Growth-users 380+ PVpU120+ PVpU40+ PVpU< 40 PVpU Engagement-pageviews Web Web signed-in Live apps Edition apps Source: January 2014 Omniture
  8. 8. Global audience of 90m uniques Source: Digital ABC Jan 2014
  9. 9. Global audience of 90m uniques Source: Digital ABC Jan 2014 23m from the US
  10. 10. Global audience of 90m uniques 23m from the US 3.8m in Australia Source: Digital ABC Jan 2014
  11. 11. Source: Digital ABC Jan 2014 Growing global revenues in the current financial year
  12. 12. Growing global revenues in the current financial year Digital revenues up by 20%+
  13. 13. Growing global revenues in the current financial year GNM net revenues up by 5%+ Digital revenues up by 20%+
  14. 14. Fast-changing macro environment You can’t stand still if you want to survive 90 million monthly unique browsers 5%+ net revenue growth – a revenue-led turnaround 20%+ digital revenue growth to c.£70m £850m+ in cash and investments
  15. 15. CP Scott’s vision is secure
  16. 16. Thank you

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