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7 Habits Highly Successful Bloggers by Dan Cristo | SES Chicago 2013
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7 Habits Highly Successful Bloggers by Dan Cristo | SES Chicago 2013

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Learn about the 7 habits highly successful bloggers from Dan Cristo, Catalyst's Director of SEO Innovation, in his presentation at SES Chicago on November 2013.

Learn about the 7 habits highly successful bloggers from Dan Cristo, Catalyst's Director of SEO Innovation, in his presentation at SES Chicago on November 2013.

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  • 1. 7 Habits of Highly Successful Bloggers Dan Cristo Director of SEO Innovation Chicago • November 4–7, 2013 • #SESCHI @SESConf
  • 2. Chicago | November 4–7, 2013 | #SESCHI | @SESConf State of Blogging 42,000,000 blogs in the US About 25% of corporate blog receive over 5,000 visits a month Source: http://blogging.org/blog/blogging-stats-2012-infographic/, http://technorati.com/social-media/article/state-of-the-blogosphere-2011-part3/page-2/ @dancristo
  • 3. Chicago | November 4–7, 2013 | #SESCHI | @SESConf State of Blogging 42,000,000 blogs in the US About 35% of professional blogs receive over 5,000 visits a month Source: http://blogging.org/blog/blogging-stats-2012-infographic/, http://technorati.com/social-media/article/state-of-the-blogosphere-2011-part3/page-2/ @dancristo
  • 4. Chicago | November 4–7, 2013 | #SESCHI | @SESConf 7 habits of highly successful bloggers Self-Discovery 1. Focused 2. Disciplined 3. Relationship driven 4. Authentic Self-Improvement 5. Delegate responsibility 6. Concise 7. Persistent @dancristo
  • 5. Chicago | November 4–7, 2013 | #SESCHI | @SESConf Focus Success isn’t merely what you do, it’s also what you choose not to do. @dancristo
  • 6. Chicago | November 4–7, 2013 | #SESCHI | @SESConf How has your focus changed over the years? @dancristo Gini Dietrich @ginidietrich http://SpinSucks.com
  • 7. Chicago | November 4–7, 2013 | #SESCHI | @SESConf 3 Tips for Blogging Focus 1. All content aligns to clear mission statement 2. Build a profile of your primary reader 3. Set specific goals, and review daily @dancristo
  • 8. Chicago | November 4–7, 2013 | #SESCHI | @SESConf Discipline “If a man doesn’t work, he shouldn’t eat.” @dancristo
  • 9. Chicago | November 4–7, 2013 | #SESCHI | @SESConf When do you find time to write? @dancristo Mark Schaefer @markschaefer http://BusinessGrow.com
  • 10. Chicago | November 4–7, 2013 | #SESCHI | @SESConf 3 Tips for Blogging Discipline 1. Block 2-3 writing hours early in the day 2. Publish at the same time throughout the week 3. Respond to every single comment @dancristo
  • 11. Chicago | November 4–7, 2013 | #SESCHI | @SESConf Authenticity Why would buy from someone you don’t trust? @dancristo
  • 12. Chicago | November 4–7, 2013 | #SESCHI | @SESConf How did your blog find a unique voice? @dancristo Gini Dietrich @ginidietrich http://SpinSucks.com
  • 13. Chicago | November 4–7, 2013 | #SESCHI | @SESConf 3 Tips for Blogging Authenticity 1. Take a stand - don’t straddle both viewpoints 2. Create original content 3. Monetize through trust @dancristo
  • 14. Chicago | November 4–7, 2013 | #SESCHI | @SESConf Ken Rockwell masters affiliate links through transparency @dancristo
  • 15. Chicago | November 4–7, 2013 | #SESCHI | @SESConf Ken Rockwell masters affiliate links through transparency Powerful stuff! @dancristo
  • 16. Chicago | November 4–7, 2013 | #SESCHI | @SESConf Tony Northrup converts without selling out @dancristo
  • 17. Chicago | November 4–7, 2013 | #SESCHI | @SESConf Relationships “It takes a village to raise a child.” @dancristo
  • 18. Chicago | November 4–7, 2013 | #SESCHI | @SESConf How do you go about building strong relationships? @dancristo Ted Rubin @tedrubin http://TedRubin.com
  • 19. Chicago | November 4–7, 2013 | #SESCHI | @SESConf 3 Tips for Relationship Building 1. Look someone in the eye - digitally 2. Attend offline events 3. Join a tribe @dancristo
  • 20. Chicago | November 4–7, 2013 | #SESCHI | @SESConf 3 Tips for Blogging Discipline @dancristo
  • 21. Chicago | November 4–7, 2013 | #SESCHI | @SESConf Delegation Are you working IN your business, or ON it? @dancristo
  • 22. Chicago | November 4–7, 2013 | #SESCHI | @SESConf What sort of responsibilities do you delegate? @dancristo Mark Schaefer @markschaefer http://BusinessGrow.com
  • 23. Chicago | November 4–7, 2013 | #SESCHI | @SESConf 3 Tips for Blogging Delegation 1. Strategically use guest bloggers to free time for strategic thinking 2. Use employees or friends to support sharing and engagement 3. Hire a virtual assistant @dancristo
  • 24. Chicago | November 4–7, 2013 | #SESCHI | @SESConf Conciseness In a good story, every word counts. @dancristo
  • 25. Chicago | November 4–7, 2013 | #SESCHI | @SESConf How do you express ideas in a concise manner? @dancristo Ted Rubin @tedrubin http://TedRubin.com
  • 26. Chicago | November 4–7, 2013 | #SESCHI | @SESConf 3 Tips for Blogging Conciseness 1. Post blog ideas in short form to Twitter and Facebook to test engagement 2. Structure content in a reverse pyramid 3. Always revise – try to cut 50% @dancristo
  • 27. Chicago | November 4–7, 2013 | #SESCHI | @SESConf Successful bloggers are concise @dancristo
  • 28. Chicago | November 4–7, 2013 | #SESCHI | @SESConf Persistence Every overnight success is 10 years in the making. @dancristo
  • 29. Chicago | November 4–7, 2013 | #SESCHI | @SESConf How do you keep motivated? @dancristo
  • 30. Chicago | November 4–7, 2013 | #SESCHI | @SESConf 3 Tips for Blogging Persistence 1. Follow your passion 2. Don’t be a perfectionist 3. Build a support system @dancristo
  • 31. Chicago | November 4–7, 2013 | #SESCHI | @SESConf Build a blogger support system @dancristo
  • 32. Chicago | November 4–7, 2013 | #SESCHI | @SESConf 7 habits of highly successful bloggers Self-Discovery 1. Focused 2. Disciplined 3. Relationship driven 4. Authentic Self-Improvement 5. Delegate responsibility 6. Concise 7. Persistent @dancristo
  • 33. Chicago | November 4–7, 2013 | #SESCHI | @SESConf Thank You Gini Dietrich Ted Rubin Mark Schaefer @ginidietrich @tedrubin @markwschaefer SpinSucks.com Tedrubin.com BusinessesGrow.com @dancristo