Introduction to Information Quality - Presentation Transcript
Why Information Quality Matters Presentation to students in Whitehall CFE, April 2008
Outline
Why does Information Quality matter?
Why do we have problems with the quality of information?
Future career and study opportunities in Information Quality Management…
Why did I get into Information Quality? My Story…
Daragh (valid spellings at last count)
Darragh
Dara
Darra
Daire
Darach
Darrach
Dáire
Daira
Daireach
Gender?
Male or Female
SPELLING DOES NOT give a clue. There is no business rule.
Confusion
Often miskeyed as TARA (definitely female)
Often confused with Darren (male) or Daryl (male or female)
Also confused with Daria (female)
Also confused with Dora (female)
O Brien
NOT O’Brien (anglicised version of gaelic name)
Also use O Briain (the correct Irish language spelling)
Will accept O’Brien (grudingly)
What is Quality Information?
Quality Information is
Facts about things
In a given context (e.g. price tag on goods)
That meets or exceeds expectations of customers and people using that information.
Quality Information & Quality Processes
Good quality information comes about through
Good quality processes
That are well managed and controlled
By people who understand the how, what, when and why of the process
Quality should be designed in rather than inspecting ‘non-quality’ out…
The earlier in a process that errors are prevented or fixed, the cheaper it is.
An Example
Went to Aldi at weekend.
Bought some office equipment
Goods were marked down in price in the shop.
Went to pay.
Original price came up on system
Manager had to be called (10 minutes)
Manager had to over-ride sale (5 minutes)
New price hadn’t been put on system.
A process view… Decide new price Need to clear stock Write prices on goods Update stock system Tell staff new price Confirm goods re-priced Goods re-priced at till Check price is within budget Need for tool identified Pick up item and bring to checkout Price OK Pay for goods Ready to pay Leave with goods Problem
Impact:
Wrong Price at till
ALL Customers in line delayed 15 minutes
Embarrassment for checkout operator
Impact on people’s schedule for day
Impact on store performance targets
(# CUSTOMERS PER HOUR)
Impact on manager’s bonus (targets not met)
Manager pushes staff harder
Impact on morale.
A process view… Decide new price Need to clear stock Write prices on goods Update stock system Tell staff new price Confirm goods re-priced Goods re-priced at till Check price is within budget Need for tool identified Pick up item and bring to checkout Price OK Pay for goods Ready to pay Leave with goods Price correct at till Customers get pleasant surprise when goods are cheaper than they thought Everything moves smoothly.
Why is information quality important?
Legal obligations
Data Protection
Regulatory compliance (Sarbanes Oxley etc)
Customer service
Profitability
Not paying people twice to do the work
Scrap & rework
Managing costs
Example of Poor IQ and costs
Clare County Council overpaid staff €518,000 due to poor quality information
Eircom has refunded customers significant sums due to overcharging
Eircom has also identified a lot of undercharging that can’t be recovered.
Quality of Information in Healthcare is a concern as well.
Future of Information Quality
The future is bright…
Regulatory controls are increasing in many industries.
All of these rely on information and most of them are ultimately checks and balances on the quality of information.
People are more aware of the problems of poor quality information
Increasingly recognised as a ‘Profession’ like Accountants or Lawyers
UK’s Audit Commission has said that:
Information Quality Management is a profession that is required by local councils and that people doing that job should be recognized as such and formal job descriptions and rewards should be developed
What is needed for a brighter future?
IQ-Aware people
Need people in business at all levels who understand information quality and the relationship with processes
Certification and accreditation of skills
Whitehall CFE is the first organisation in the WORLD to offer a professional accreditation in Information Quality.
IAIDQ is developing further certification options
Education and Awareness
Need to educate people and businesses on the costs and impacts of poor quality information (iqtrainwrecks.com)
Need to educate people on the ‘best practices’ and skills to improve the quality of Information management.
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