Caroline Stockman Online Publishing 2010-2011 Authors exclusive top of society (elite)or outside of society individual one to many anyone and everyone anywhere, any class individual and together one/many to many
Caroline Stockman Online Publishing 2010-2011 Authors collaborative writing ( like a wiki story)
Caroline Stockman Online Publishing 2010-2011 Lets summarise any reader can be an expert readers are consumers books can be consumed by anyone, anywhere anyone, anywhere can be a writer the reader = the consumer = the expert = the author ???
Caroline Stockman Online Publishing 2010-2011 However? Dedifferentiation No more qualification of books? Any book goes? No! 1. Reviews by experts 2. Lists, lists, lists
Caroline Stockman However? Dedifferentiation The end of the professional writer? The end of the library? The end of the bookshop? - small bookshops endangered by corporate bookshops? - any physical bookshop endangered by online bookshops? - physical books endangered by e-books? - are e-books risky for publishers? - any publisher endangered by free online stories?
Caroline Stockman Publishing strategies are e-books risky for publishers? in first few days of release: more digital editions sold Less than 24 hrs after release: pirated digital copies Within days, more than 100.000 illegal downloads http://edition.cnn.com/2010/TECH/01/01/ebook.piracy/index.html
Caroline Stockman Publishing strategies are e-books risky for publishers? E-books + cheap to produce + wide audience targeted + sales are rising - very easy to hack no protection for authors f.e. J.K. Rowling refusal http://edition.cnn.com/2010/TECH/01/01/ebook.piracy/index.html
Caroline Stockman Publishing strategies providing an online bookshop joining an online bookshop community using social media creating application for mobile devices selling e-books mix culture & consumerism http://www.nytimes.com/2009/05/04/technology/companies/04reader.html?_r=2 http://www.emerce.nl/nieuws.jsp?id=3068444&utm_campaign=rss&utm_source=rss&utm_medium=rss
Caroline Stockman Publishing strategies are book publishers endangered by free online stories? http://www.authonomy.com/about.aspx
Meer informatie• US neighborhood bookstores thrive in digital age• E-book piracy• Bring on the Books for Everyone Jim Collins (2010)