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China Oracle Story
China Oracle Story
China Oracle Story
China Oracle Story
China Oracle Story
China Oracle Story
China Oracle Story
China Oracle Story
China Oracle Story
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China Oracle Story

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  • 1. Oracle in China A Shared SuccessOracle (China) Software Systems Co., Ltd.21st Floor, Office Park Tower CNo. 5 Jing Hua Nan Jie, Chaoyang DistrictBeijing 100020, ChinaPhone:010 6535-6688800 810 0161400 818 6698Fax:010 6515-1015oracle.com/cn
  • 2. 1 It has been more than two decades since Oracle first beganORACLE LEADERSHIP UNIX Server doing business in China. In that time, China has become one of the world’s fastest-growing and most important economies. # Database Oracle started doing business in China during the late 1980s, when it opened its first office in Beijing. Today, Oracle has a presence in every province, autonomous region, and municipality that Identity and Access Management is directly under the central government in China, including 14 branch offices and 4 research and development centers, an extended and valued network of partners, and a wide variety of commu- ORACLE IN CHINA nity initiatives. As China continues to astound the rest of the world with its rapid economic growth Development Language—Java • • 25,000-plus customers 1,500 partners and ongoing IT transformation, Oracle and its wide-ranging partner ecosystem are there to support local enterprises and organizations every step of the way. Oracle is a trusted IT partner in China, • 4,500-plus employees offering proven experience in helping businesses become global and sustainable companies. Data Warehousing • 14 branch offices: Beijing In China, Oracle has more than 25,000 customers, 1,500 partners, and 4,500 employees. Oracle is (head office), Shanghai, Guangzhou, Chengdu, unrivaled in its support of innovation and open standards. Oracle Technology Network, the company’s Middleware Shenyang, Dalian, Ji’nan, Xi’an, Chongqing, Nanjing, online developer community, has 14 million members worldwide, including 250,000 in China. Hangzhou, Fuzhou, With more than 380,000 customers worldwide, Oracle is the only company that provides the Shenzhen, and Suzhou Application Server • 4 Oracle Research and entire technology stack—hardware and software engineered to work together, in the cloud and in the data center. Oracle’s comprehensive, open, and integrated approach delivers tremendous value Development Centers: and benefit. Companies in all of China’s key industries rely on Oracle to provide the highest level Shenzhen, Beijing, Shanghai, Business Analytics and Suzhou of performance, business intelligence, flexibility, security, and scalability—at the lowest total cost • 3 Oracle Partner Solution of ownership. Centers: Beijing, Chengdu, Customer Relationship Management and Shenzhen Oracle in China is a story of shared success. As China carries out its 12th Five-Year Plan, Oracle is committed to using its innovative technologies to empower customers, partners, and communities, • 1 Oracle Solution Center in Beijing with the aim of contributing to their sustainable growth. Oracle’s ongoing contributions to China’s Enterprise Performance Management • 1 Oracle Consulting Services industrial development focus on three areas: accelerating the adoption of information technology, Center in Chengdu supporting business transformation through innovative technologies, and cultivating the talent of • 1 Oracle Customer Support the local workforce. Center in DalianCopyright © 2012, Oracle and/or its affiliates. All rights reserved. Published in the U.S.A. This document is provided for information purposes only, and the contents hereof are subject to changewithout notice. This document is not warranted to be error-free, nor subject to any other warranties or conditions, whether expressed orally or implied in law, including implied warranties andconditions of merchantability or fitness for a particular purpose. We specifically disclaim any liability with respect to this document  and no contractual obligations are formed either directly orindirectly by this document. This document may not be reproduced or transmitted in any form or by any means, electronic or mechanical, for any purpose, without our prior written permission.Oracle and Java are registered trademarks of Oracle and/or its affiliates. Other names may be trademarks of their respective owners.Intel and Intel Xeon are trademarks or registered trademarks of Intel Corporation. All SPARC trademarks are used under license and are trademarks or registered trademarks of SPARCInternational, Inc. AMD, Opteron, the AMD logo, and the AMD Opteron logo are trademarks or registered trademarks of Advanced Micro Devices. UNIX is a registered trademark licensedthrough X/Open Company, Ltd. 1
  • 3. Hardware and Software, Engineered to Work Together in the Cloud and in the Data Center ORACLE E NGINE E RE D SYST E M S Businesses in China face the same problems in managing information as other enterprises worldwide. But the scale of systems in China is often much larger due to the number of end users. Many companies have Innovation has been the engine of Oracle’s success for the past 35 years. Founded in 1977 with headquarters in the United States (Redwood Shores, California), Oracle , successfully transformed their data has annual revenues of US$35.6 billion and more than 380,000 customers—including centers with Oracle’s integrated engi- 100 of the Fortune 100—in more than 145 countries around the globe. As the result neered systems, which are optimized of its extensive R&D efforts, along with its strategic acquisitions of Sun and other to achieve performance levels that best-of-breed companies, Oracle is the only IT company in the world that offers are unmatched in the industry, at a complete portfolio of solutions across the entire technology stack—from servers the lowest total cost of ownership. and storage, to database and middleware, through applications. Oracle systems Oracle’s engineered systems are provide customers with record-breaking performance, simplified management, and preintegrated to reduce the cost and cost-saving efficiencies. complexity of IT infrastructures while Whether companies require individual solutions—including solutions that integrate increasing productivity, reliability, with heterogeneous IT environments—or complete, engineered systems, Oracle and security. By implementing offers flexibility, choice, and maximum value. Oracle’s open architecture and multiple pre-engineered and preassembled operating-system options enable customers to build the infrastructure that’s most hardware and software bundles, suitable for their enterprise. And, the company’s broad portfolio allows customers to companies can achieve faster time to choose best-in-class products and solutions in every level of the stack. For example, Oracle’s business solutions include offerings for business intelligence and analytics, production and decrease the costs customer experience, customer relationship management, enterprise resource associated with purchasing, deploy- planning, procurement, risk and compliance management, supply chain management, ing, and supporting IT environments. and sustainability. Technology solutions include consolidation, mobile, security, Oracle’s engineered systems include virtualization, as well as cloud computing (private, public, and hybrid models). • Oracle Exadata Database Machine • Oracle Exalogic Elastic Cloud • Oracle Exalytics In-Memory Machine • Oracle Big Data Appliance Applications • Oracle Database Appliance • Oracle SPARC SuperCluster Middlew are • Oracle’s Sun ZFS Storage Appliance Databa se Opera ting S ystem Virtu al Ma chine Serv ers Stor age 3
  • 4. Applications Systems More than 70,000 customers worldwide rely on Oracle’s complete portfolio of Operating Systems enterprise and industry applications to achieve superior results. These enterprise The operating system (OS) layer provides the core for all layers in the Oracle stack. applications include Oracle E-Business Suite; Oracle Fusion Applications; and Oracle’s Oracle offers two world-class enterprise-grade operating systems. Oracle Solaris is Siebel CRM, Hyperion, PeopleSoft, and JD Edwards solutions. Oracle Applications fully optimized for the industry’s two leading-edge architectures, SPARC and x86. With Unlimited is Oracle’s commitment to customer choice through continuous investment massive scalability, it delivers breakthrough availability, advanced security, efficiency, and innovation in current applications offerings. The powerful combination of complete and performance to help businesses grow. Oracle Linux is the best Linux for enterprise solutions and complete choice drives better business performance and helps customers needs, it is optimized for Oracle, and it is the only OS to offer zero-downtime patching.E NABL ING CUSTOM ER SU CCESS tailor their enterprise business and IT strategy while optimizing their IT investments. Virtual MachineOracle has more than 25,000 Oracle Applications also provide a complete choice of on-premises, private cloud,customers in China, including public cloud, or hybrid deployments, as well as a secure path for customers to benefit Oracle virtualization software goes far beyond simple consolidation, enabling businesses from the latest technology advances to extend enterprise capabilities. Oracle industry to virtualize and manage their full hardware and software stack. From the desktop to the• Air China Limited applications—such as those for automotive, banking, communications, education and data center, Oracle’s complete and integrated virtualization offerings increase efficiency,• Bank of China research, healthcare, industrial manufacturing, insurance, the public sector, retail, travel performance, security, and access. and transportation, utilities, and others—can help China address critical development• Changan Automobile Co., Ltd. Servers needs as the economy and businesses continue to grow.• China Coal Energy Group Co., Ltd. Oracle offers a complete portfolio of scalable, mission-critical servers engineered to• China Construction Bank deliver record-breaking performance, simplified management, and cost-saving design Technology and energy efficiency. Oracle servers, including integrated applications-to-disk Oracle• China Life Insurance Company Ltd. SPARC SuperCluster and Oracle Exadata Database Machine, are the ideal systems for Middleware Oracle and non-Oracle applications and solutions.• China Metallurgical Group Corporation The middleware layer of the Oracle stack provides a software infrastructure for building,• China Mobile Storage deploying, and scaling enterprise and Web applications. Oracle Fusion Middleware 11g• China Pacific Insurance is the #1 application infrastructure foundation available today. It enables enterprises to The storage layer of the Oracle stack offers options including Oracle’s Sun FlashFire create and run agile, intelligent business applications while maximizing IT efficiency technology and Sun ZFS Storage Appliances, as well as Oracle’s StorageTek tape• China Resources Co. through full utilization of modern hardware and software architectures. cartridges. Each option is designed to help companies face the challenges of today’s• China Southern Power Grid rigorous archiving requirements and unprecedented data growth. Oracle storage Additional leading-edge middleware offerings include Oracle Exalogic, the world’s best solutions accelerate databases and applications with higher transaction rates, shorter• China Telecom foundation for the cloud; Oracle Enterprise Manager 12c, the only complete cloud wait times, and more throughput.• China Unicom management solution for the enterprise cloud; Oracle Exalytics In-Memory Machine, the industry’s first in-memory BI machine that delivers the fastest performance for business• Datang International Power Generation Co., Ltd. intelligence and planning applications; and the Java development platform, the #1 choice Oracle’s Cloud Strategy for developers.• Dongfeng Motor Corporation Cloud computing provides on-demand access to a shared pool of computing resources Database in a self-service, elastically scalable, and metered manner, delivering significant• Haier Group Oracle Database, the world’s #1 enterprise database with more than 305,000 customers, advantages to users in speed, agility, efficiency, and management. Oracle’s cloud• Huaxia Bank is the standard for security, performance, availability, and scalability. Oracle Database strategy is to offer a portfolio of software and hardware products and services that 11g lowers costs and delivers a higher quality service by clustering and consolidating enable private, public, and hybrid clouds, so customers can choose the approach that• Industrial and Commercial Bank works best for them. Unlike competitors with narrow views of cloud computing, Oracle enterprise application databases to enable fast, reliable, and scalable private clouds; of China accelerating performance by compressing data onto low-cost storage partitions; and provides the most complete, open, and integrated cloud offerings in the industry—• Midea Group eliminating idle data center redundancy. This allows companies to double the productivity spanning all stack layers, from applications to disk. of database administrators and reduce the risk of making changes in the data center.• PetroChina Oracle Database 11g runs on all industry-standard platforms and moves from a single• Ping An Insurance (Group) Company instance to grid computing without requiring changes to a single line of code. Fujian Mobile relies on Oracle China Resources Co., one of the Oracle’s SPARC Enterprise M5000 Changan Automobile Co., Ltd. of China Ltd. Oracle also provides optimized engineered systems such as Oracle Exadata, the Exadata Database Machine to world’s largest and fastest-growing server and Sun Storage F5100 achieved an efficiency gain of manage increasing amounts of conglomerates, has core businesses Flash Array enabled PetroChina 100 percent as a result of using• Shanghai General Motors Co., Ltd. only database machine in the world that provides extreme performance for both data customer data and accelerate that span multiple industries. By Changqing Oil Field Company to Oracle E-Business Suite across warehousing and online transaction processing workloads at the enterprise level; Oracle business innovation by analyzing implementing Oracle E-Business shorten response time from six to all of its subsidiaries for customer• Shenhua Guohua Electric Power Big Data Appliance, the industry’s first complete and integrated solution to address the and extracting value from this Suite, Oracle Business Intelligence eight minutes to four to six seconds, relationship management, human Corporation Ltd. full spectrum of enterprise big data requirements; and Oracle Database Appliance, a data. The telecommunications Suite, and Oracle’s PeopleSoft Human boosting data processing speed resource management, supply chain company anticipates that its full-rack Capital Management, the company and providing managers with timely management, and manufacturing.• Sinosteel Corporation simple, reliable, and affordable database system for midsize companies. configuration of Oracle Exadata will constructed a solid management access to oil production, sales, and The auto maker also reduced the allow it to achieve savings of 50 platform at the group level, increasing distribution statistics. time needed for monthly financial• State Grid Corporation of China percent in total cost of ownership. collaboration capabilities across its reporting from a week to two or• Tsingtao Brewery Co., Ltd. different business units, while three days. supporting and driving business strategies for further expansion.4 5
  • 5. Leading Through InnovationAs the only IT company that can provide best-of-breed solutions across the entiretechnology stack, Oracle invests heavily in research and development. In fiscal year2011, the company spent US$4.5 billion on R&D to create new products and servicesand to enhance its existing product portfolio. Oracle boasts state-of-the-art researchcenters around the world and was one of the first IT providers to establish an R&Dcenter in China, in Shenzhen more than 10 years ago. Today, Oracle’s four Chinese R&Dcenters (Beijing, Shanghai, Shenzhen, and Suzhou) closely collaborate with Oracle’sother R&D facilities and solution centers to build and share technology innovations inChina and around the globe. Together, they deliver value to Oracle as a whole and tocustomers in China, through an understanding of the unique cultural, geographical, andbusiness requirements of the region.Oracle’s Beijing Campus in ZParkIn 2011, Oracle opened its new Beijing campus in Zhongguancun Software Park (ZPark),comprising the Oracle Research and Development Center, Oracle Solution Center, andOracle Partner Solution Center.The Oracle Research and Development Center in Beijing houses world-class teams thatare bringing new ideas, technologies, and solutions to market. As the most importantR&D location for Oracle in China, the center focuses on providing innovative research,product development, advanced solution architectures, and thought leadership.The Oracle Solution Center, also located on the Beijing campus, provides a window toOracle customers, enabling them to test solutions before they purchase, minimizelengthy development cycles and costs, and move quickly from planning to implementation.The Oracle Solution Center features Oracle’s latest technologies and products—includinghardware and software, engineered to work together—as well as comprehensivesolutions for cloud computing that enable customers to develop, test, and go to marketwith a wide range of cloud-ready solutions. 7
  • 6. Partnering for Success Oracle has a strong partner ecosystem of more than 20,000 partners worldwide. Its 1,500 partners in China include Avnet, Asiainfo-Linkage, ChinaSoft, Datang Software, Digital China, ECS, Futong, Huawei, Kingdee, Neusoft, Sinosoft, Teamsun, Ufida, and Wonder, as well as major global system integrators (SIs) such as Accenture, Capgemini, Deloitte, KPMG, and more. More than 90 percent of Oracle’s business in China is conducted through partners, and the company maintains strong relationships with its distributors and resellers within China. The trust and experience that Oracle has built during more than 20 years of doing business in China contribute to the company’s reputation as a strategic partner in delivering successful outcomes to customers. Oracle and its partners work together to deliver everything from industry-specific products to cloud computing solutions for smart cities implementations. Oracle Partner Solution Centers Reinforcing its commitment to partners, Oracle has established three partner solution centers: in Beijing, Shenzhen, and Chengdu. Independent software vendors and system integrators can leverage Oracle’s in-depth product expertise, and proven set of processes, tools, and best practices to build their solutions on Oracle’s technology and applications. The Oracle Partner Solution Centers are Oracle Competency Centers, established to assist new and existing Oracle partners in the successful adoption of Oracle application and technology products. Oracle Partner Solution Centers offer free technical assistance, access to state-of-the-art hardware, and hands-on technical training, with the goal of continuing to build a healthy Oracle partner ecosystem in China. Oracle PartnerNetwork Oracle PartnerNetwork is a global business network of more than 20,000 companies that deliver innovative software solutions based on Oracle products and technologies. Through access to Oracle’s premier products, education, technical services, marketing, and sales support, Oracle PartnerNetwork provides partners with the resources they need to succeed in today’s global economy. The latest evolution of Oracle PartnerNetwork is its Specialized program. Specialized partners are those Oracle PartnerNetwork members that have met Oracle business and competency criteria in specific products, solutions, or services.8
  • 7. Supporting Customer Success China’s unprecedented growth places profound demands on IT resources. It is critical that these resources be optimized to ensure value and return on investment. Oracle DA L IA N SUP P ORT CE NT E R offers integrated services and support—a complete approach to helping organizations The Oracle Support Center in Dalian, in China and elsewhere make the most out of their IT investments by lowering total cost of ownership, reducing risk, and increasing business value. with more than 300 employees, is one of the company’s five global support centers. Tightly integrated with a Oracle Premier Support global network of more than 10,000 support engineers, the center delivers Oracle developers and support professionals worldwide provide support for the enterprise-level support to Oracle integrated Oracle technology stack as well as thousands of individual Oracle products. customers. The Dalian center provides Oracle Premier Support offers single-point accountability, giving organizations access to expert guidance and helping them minimize business disruptions and keep systems local-language support in Mandarin, secure. Access to the Web-based My Oracle Support portal provides proactive tools, along with Korean, Japanese, and knowledgebase search capabilities, peer-to-peer collaboration, and much more. English, to aid customers in China and the surrounding area. Oracle Advanced Customer Services Oracle Advanced Customer Services focus on the continual operational improvement of customers’ Oracle solutions, including database, middleware, and applications. From problem resolution to optimization to upgrade management, these services deliver personalized support dedicated to customers’ success. Oracle University Oracle University delivers training via classroom and Web-based courses; students can learn about Oracle hardware, software, and technologies in ways that are tailored to their job role. Professional certifications are also available.10 11
  • 8. Oracle in the Community Oracle is committed to using its technology and resources to advance education, protect the environment, and enrich community life. The innovative spirit behind Oracle’s technological success also drives innovative programs that have a positive impact on communities across China. Education Initiatives C O NTRIBUTING TO EDU CATI O N In support of China’s 12th Five-Year Plan initiative to foster an innovation-driven and technologically advanced society, Oracle provides education and training programs to Cultivating the Next Generation of Talent Chinese academic institutions at all levels, from elementary and secondary schools to The Chinese Ministry of Education vocational schools and universities. has presented its Outstanding Contribution Award to Oracle for the • In partnership with the National Center for Educational Technology and China Children China’s economic growth is driving growth for Oracle in China. For its part, Oracle is fifth consecutive year. The company and Teenagers’ Fund, Oracle Education Foundation has brought ThinkQuest Projects— committed to accelerating China’s adoption of information technology as well as the an online learning platform that enables teachers to integrate learning projects into was recognized for significant cultivation of the country’s workforce, primarily through ongoing recruitment and talent their daily curricula and students to develop twenty-first-century skills—to thousands achievements and outstanding development programs that encourage people to pursue educational opportunities. of students and teachers across hundreds of Chinese schools. contributions to the development of More than 98 percent of Oracle’s 4,500 employees in China are Chinese citizens. China’s educational system, and for • ThinkQuest International Competition challenges students—including many from rural areas Oracle’s recruitment program is a comprehensive initiative aimed at grooming talented its continued support of corporate in China—to work with peers around the world to develop Websites on educational topics. students from top universities to become future technology leaders. And Oracle’s citizenship programs that further involvement in a wide variety of industries gives participants the opportunity to gain • Launched in China in 2002, Oracle Academy prepares students for careers by granting national development goals and software, curriculum, faculty training, and certification resources to universities. More industry insights and knowledge, enhancing their career development and marketability. enrich the quality of community life. than 250,000 students and 1,400 teachers from nearly 1,000 secondary schools and Designed for recent college graduates, the College Graduate Development program colleges participate, giving Chinese students a competitive advantage as they join the lasts for two years—and those who complete it are offered positions in departments global workforce. such as sales, consulting, and R&D. The Oracle Internship program, aimed at current college students, allows interns to experience working for a global IT company that is • Since its launch in 2006, more than 60,000 students and consultants have benefited playing an integral role in China’s growth. E NABL ING THE GREEN DATA CENTER from the Oracle Consultant Development Program, designed to address the shortage of skilled IT consultants in China. Oracle is looking for people who are innovative and excited to face new challenges and The Oracle Solution Center in Beijing opportunities. Oracle offers virtually unlimited career paths for people wanting to work is a showcase for data center efficien- for a successful company that has industry-leading technology and top customers, cy for companies seeking to imple- Environmental Initiatives with locations in China and beyond. From new graduates to senior sales staff and R&D ment green initiatives. Using in-row engineers, Oracle employs the best talent in its ongoing effort to support China’s 12th Oracle is committed to using its innovative products to enable companies to minimize and Five-Year Plan. water cooling instead of air cooling contain their environmental impact. This aligns Oracle with the initiative set forth in China’s allowed the modular data center 12th Five-Year Plan that seeks to foster sustainable growth by creating an environmentally within the facility to reduce electricity friendly, resource-efficient, and low-carbon economy. In addition to providing products usage by more than 30 percent. and services that support China’s environmental goals, Oracle runs its own facilities and “We are looking for the best people to join our team and build their business in a manner that minimizes adverse environmental impact, including—but not limited to—reducing, reusing, and recycling water, paper, and waste resources. careers with Oracle. With the rollout of China’s 12th Five-Year Plan, Chinese companies are redefining and transforming their business models by using information technology. Oracle is committed to Volunteer Initiatives partnering with Chinese companies to pursue their endeavors. ” As part of its Global Volunteer Days initiative, Oracle encourages its employees across EDWIN LO, GROUP VICE PRESIDENT AND MANAGING DIRECTOR, ORACLE GREATER CHINA China to donate their time and skills to projects that address social needs and make a positive impact in their communities. Some recent activities include donating clothing and books to schools, working with orphans and victims of natural disasters, teaming with college students, and planting trees to help protect forests.12 13
  • 9. Oracle in China A Shared SuccessOracle (China) Software Systems Co., Ltd.21st Floor, Office Park Tower CNo. 5 Jing Hua Nan Jie, Chaoyang DistrictBeijing 100020, ChinaPhone:010 6535-6688800 810 0161400 818 6698Fax:010 6515-1015oracle.com/cn

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