7 Tips for Creating a
Highly Effective LinkedIn Profile
Boston High-Tech Recruiter
Presents…
Connect With Us:
www.CareerEn...
Introduction
• If you don’t have a LinkedIn profile
– You’re lacking a valuable job search tool
– LinkedIn is a way to mar...
Getting Started:
Turn off public broadcasts while fine-tuning your profile:
1) Mouse-over your tiny profile picture in the...
Getting Started (cont.):
4) Click the hyperlink:
- "Turn on/off your activity broadcasts"
5) Uncheck box:
- "Let people kn...
Tip 1:
Create a Custom URL
1) On your profile, in the box with your name & picture
- Click the gray "Edit" button
2) A URL...
Tip 1:
Create a Custom URL cont.
4) Click "Customize your public profile URL"
5) In the pop-up box, enter your desired pro...
Tip 2:
Use a Quality Profile Photo
• Your LinkedIn photo doesn’t have to be stuffy
– It should be industry appropriate
• I...
Tip 2:
Use a Quality Profile Photo cont.
• Use a professional or quality amateur photo
– Ensure you’re the only one in the...
Tip 3:
Compose a Great Headline
• Headlines summarize in a line what you represent
– They’re your chance to grab attention...
Tip 3:
Compose a Great Headline cont.
• Include keywords in your headline
– Increase the odds your profile will surface in...
Final Thoughts
• Your LinkedIn profile is your personal brand
– All aspects should work together
• This is only Part 1 of ...
Thank You for Viewing Our Presentation
Brought to You By:
Boston High-Tech Recruiter
Connect With Us:
www.CareerEncore.com...
Works Cited
• Written with Input From:
– http://bit.ly/10aYGH1
– http://slidesha.re/17DzD9D
– http://bit.ly/10mazhO
– http...
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7 tips for creating a highly effective LinkedIn profile - Part 1 (career advice - tips and tricks - insider information - job help)

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Learn 7 tips for creating a highly effective LinkedIn profile (Part 1), from Boston tech insider CareerEncore. We'll help you land you next ideal job. More info: http://www.CareerEncore.com

Subscribe to CareerEncore for more Insider presentations, tips and tricks, and exclusive advice.

If you are a professional looking to further your career, CareerEncore is happy to help. Specializing in hiring throughout the Technology industry, CareerEncore has positions available for programmers, developers, designers, engineers, and much more, and can help you get the job that's right for you and your unique skills.

Check out our website at http://www.CareerEncore.com/
View our open positions at http://www.CareerEncore.com/Jobs/
Email us at Recruiter@CareerEncore.co

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7 tips for creating a highly effective LinkedIn profile - Part 1 (career advice - tips and tricks - insider information - job help)

  1. 1. 7 Tips for Creating a Highly Effective LinkedIn Profile Boston High-Tech Recruiter Presents… Connect With Us: www.CareerEncore.com Recruiter@CareerEncore.com (Part 1 of 2)
  2. 2. Introduction • If you don’t have a LinkedIn profile – You’re lacking a valuable job search tool – LinkedIn is a way to market yourself to the world • It doesn't take long to create a great profile – Or, to overhaul your profile • Prepare to follow the first of the 7 Tips for Creating a Highly Effective LinkedIn Profile
  3. 3. Getting Started: Turn off public broadcasts while fine-tuning your profile: 1) Mouse-over your tiny profile picture in the upper-right 2) Click "Privacy & Settings" 3) See the "Privacy Controls" section (cont.)
  4. 4. Getting Started (cont.): 4) Click the hyperlink: - "Turn on/off your activity broadcasts" 5) Uncheck box: - "Let people know when you change…" 6) Lastly, click the blue "Save changes" button
  5. 5. Tip 1: Create a Custom URL 1) On your profile, in the box with your name & picture - Click the gray "Edit" button 2) A URL will appear below your profile picture - Click the word “Edit,” to its right 3) On the new page, look to the bottom right - You will see: “Your public profile URL” (cont.)
  6. 6. Tip 1: Create a Custom URL cont. 4) Click "Customize your public profile URL" 5) In the pop-up box, enter your desired profile URL - Type after the / symbol - Consider using your name (e.g. /first.last ) 7) Click the "Set Custom URL" button to save
  7. 7. Tip 2: Use a Quality Profile Photo • Your LinkedIn photo doesn’t have to be stuffy – It should be industry appropriate • If you're looking for a job as a lawyer – Wear a suit or other formal attire • If applying as a programmer at a relaxed startup – A polo or blouse, is likely fine • If in doubt, it’s generally safer to be overly formal
  8. 8. Tip 2: Use a Quality Profile Photo cont. • Use a professional or quality amateur photo – Ensure you’re the only one in the photo – The background shouldn't be busy or distracting – Check for optimal lighting and contrast • Size LinkedIn picture to a square between – 200 x 200 pixels (2.67 x 2.67 inches) & 500 x 500 pixels (6.67 x 6.67 inches)
  9. 9. Tip 3: Compose a Great Headline • Headlines summarize in a line what you represent – They’re your chance to grab attention • Scroll through other profiles for inspiration – Those within your industry with similar roles • Consider phrasing; for example: – "Candy Store Owner" vs. "Owner & Head Chocolatier"
  10. 10. Tip 3: Compose a Great Headline cont. • Include keywords in your headline – Increase the odds your profile will surface in searches • Your headline is not set in stone – Adapt your headline over time – Swap out different keywords and phrases • Measure effectiveness • Keep an archive of past headlines
  11. 11. Final Thoughts • Your LinkedIn profile is your personal brand – All aspects should work together • This is only Part 1 of 7 Tips for Creating a Highly Effective LinkedIn Profile – Be sure to visit Part 2 for the conclusion: – http://www.slideshare.net/CareerEncore/7-tips-for- creating-a-highly-effective-linked-in-profile-part-2
  12. 12. Thank You for Viewing Our Presentation Brought to You By: Boston High-Tech Recruiter Connect With Us: www.CareerEncore.com Recruiter@CareerEncore.com
  13. 13. Works Cited • Written with Input From: – http://bit.ly/10aYGH1 – http://slidesha.re/17DzD9D – http://bit.ly/10mazhO – http://linkd.in/Tr9UnO
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