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Building Your Presence In The Social Media Era2
Building Your Presence In The Social Media Era2
Building Your Presence In The Social Media Era2
Building Your Presence In The Social Media Era2
Building Your Presence In The Social Media Era2
Building Your Presence In The Social Media Era2
Building Your Presence In The Social Media Era2
Building Your Presence In The Social Media Era2
Building Your Presence In The Social Media Era2
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Building Your Presence In The Social Media Era2

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This topic was presented at the Schulich 2009 Alumni Event in last November.

This topic was presented at the Schulich 2009 Alumni Event in last November.

Published in: Career
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  • 1. Building Your Presence in the Social Media Era
    Daisy Wright, CCMC CCM CDP
    Senior Consultant, Graham Management Group &
    Chief Career Strategist, The Wright Career Solution
    daisy@thewrightcareer.com
  • 2. Overview
    • Why Social Media
    • 3. Four Key Social Networks for your Career
    • 4. LinkedIn
    • 5. Twitter
    • 6. VisualCV
    • 7. Blogs
    www.careerdirectors.com
    1
  • 8. Why Social Media
    • Traditional approach to job search has changed.
    • 9. fewer jobs available
    • 10. more competition for those jobs and
    • 11. more touch points for recruiters and seekers to interact
    • 12. A recent survey from eMarketer.com
    • 13. More execs are warming up to Social Media
    • 14. Of 438 management, marketing and human resources executives polled
    • 15. 81% saw social media as being useful for both brand-building and enhancing customer or client relationships.
    • 16. 70% see it as a valuable recruitment tool,
    • 17. 64% think social media is useful for customer service
    • 18. How do execs use social media
    • 19. 82% brand-building as their top goal
    • 20. 60%followed by networking
    www.careerdirectors.com
    1
  • 21. Social Networks
    • LinkedIn - World’s largest professional network with over 50 Million members and growing (October 2009)
    • 22. One of the fastest growing recruiting tools used by recruiters
    • 23. Main place for sourcing candidates because it’s free and top professionals are present
    • 24. Allows you to network and connect for opportunities while building your brand and sharing your expertise
    • 25. Complete profile – 100%; Add connections; Get people to recommend you – all to build visibility
  • Social Networks
    • Seven Features of LinkedIn
    • 26. Quick Look-up
    • 27. Q&A
    • 28. Recommendations
    • 29. Background checks
    • 30. Monitor competition – keep track of what others in your industry are up to.
  • Social Networks
    • Twitter
    • 31. What is Twitter
    • 32. A free online micro-blogging application
    • 33. Ability to send out short messages (up to 140 characters) called "tweets" to people who are following you
    • 34. You can send tweets/messages via computer or cell phone.
  • Social Networks
    • VisualCV
    • 35. revolutionized the resume forever by radically improving the ways in which resume data is presented, accessed 
and shared.
    • 36. One of the fastest growing recruiting tools used by recruiters
    • 37. Puts you in control of which jobs, employers or recruiters and to pursue
    • 38. Send a link to employers, recruiters, colleagues, network contacts
    • 39. Post as a link on job sites
    • 40. VisualCV is a professional “show and tell” for the 21st century
  • Social Networks
    • Blogs
    • 41. Blogging is a cost-effective way to communicate quickly and a new way of marketing.
    • 42. Known as amateur journalism – people use it to journalize thoughts; corporations use it as an additional marketing tool
    • 43. People are using Blogs to communicate their expertise either through their own blogs or commenting on other people’s
    • 44. Prioritize your social media efforts – Quite effective but could become a timewaster
  • Daisy Wright CCMC CCM CDP BA
    Career Coach, Author & Speaker
    Ph: 905.840.7039
    Websites:
    www.thewrightcareer.com
    www.nocanadianexperience-eh.com
    Blog: http://www.daisywright.com
    LinkedIn: http://www.linkedin.com/in/daisywright
    Follow me on Twitter: http://www.twitter.com/daisywright
    VisualCV: http://www.visualcv.com/daisywright
    Radio: http://www.blogtalkradio.com/CareerCoach
    _____________________________________________

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