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A Recipe For $uccess: Tracking & Converting Supporters for Maximum Results

by on May 22, 2012

  • 2,081 views

*Watch or download the full webinar (with audio and slides) at: http://bit.ly/c2recipe ...

*Watch or download the full webinar (with audio and slides) at: http://bit.ly/c2recipe

"So you've acquired them. Now what?!"

Converting new subscribers to donors of course depends on the RIGHT communication strategy; but maximizing the return on your online constituency growth investment depends on the RIGHT data and the RIGHT interpretation.

Do you have a plan? Do you know what to look for? ...and what it all means?

Join Janna Chan of the Center for Reproductive Rights (formerly of Lambda Legal and M+R Strategic Services) and two Grams (Jaime Grams of Integral and Dane Grams of Care2, formerly of GLSEN and HRC) for our latest Expert Webinar:

"A Recipe for $uccess: Tracking & Converting to Maximize Returns" on Tuesday 5/22 at 2PM ET

Learn from this real-life example how to manage and track new online subscribers and how it can help guide you on your communications and fundraising, as well as pinpoint the real value of your nonprofit's supporters.

In this webinar you will learn:

Why it is important to recruit new supporters
How to keep online subscribers engaged, involved and converting to donors
What are the right metrics for measuring success, short term and long term
How to compare your online investment to other direct response and marketing channels

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A Recipe For $uccess: Tracking & Converting Supporters for Maximum Results A Recipe For $uccess: Tracking & Converting Supporters for Maximum Results Presentation Transcript