Mazda Ppt For Automechanika Part1

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Experience Mazda Zoom Zoom Lifestyle and Culture by Visiting and joining the Official Mazda Community at http://www.MazdaCommunity.org for additional insight into the Zoom Zoom Lifestyle and special …

Experience Mazda Zoom Zoom Lifestyle and Culture by Visiting and joining the Official Mazda Community at http://www.MazdaCommunity.org for additional insight into the Zoom Zoom Lifestyle and special offers for Mazda Community Members. If you live in Arizona, check out CardinaleWay Mazda's eCommerce website at http://www.Cardinale-Way-Mazda.com

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  • Overall, we are (read each bullet point)
  • The World Bank has adjusted its ranking of Thailand from 15 in 2007 to that of 13 out of 181 countries for the year 2008.
  • A survey on the outlook for Japanese FDI by the Japan Bank of International Cooperation found that Thailand ranked #4 in the medium term and #6 in the long term, showing that Thailand continues to be a promising base for overseas business operation.
  • The WEF’s report was put together by the Executive Opinion Survey, gathered from interviews with 11,000 business leaders from 125 different countries.
  • Of the Japanese companies surveyed in JBIC’s latest annual survey on overseas operations, Thailand remained the most desired nation within ASEAN for Japanese investment both overall, and specifically in E&E and automotives.
  • As you can see, Thailand is among the leading auto producers in Asia.
  • This shows the figure of export-import value and trade balance. Thai automotive export value in 2007 is increased 11.86% and import value is decreased 3.33%, so, the export value of Thai automotive industry is surplus more 300,000 Million Baht or about 7,500 million US dollar.
  • The CBU export by region in 2006 last year is total 588,962 units. The export market of One-ton pick ups is Middle East, Oceania and Europe. And the export market of Passenger Car is Asia and Oceania.
  • Thailand aims to manufacture 2 million auto units within the year 2010, which should rank the country as one of the world’s top ten producing countries. Here you can see the forecasts for total production, domestic sales and exports in 2010.

Transcript

  • 1. Updated Information on Trade and Investment Opportunities in Thailand: Automotive Industry Part 1 Ms.Bussarakum Sriratana Director Thailand Board of Investment, Frankfurt Office
  • 2. Thai Economy Overview
  • 3. Thailand’s Global Economic Ranking Source: The Economist’s Pocket World in Figures, 2008 35 th largest Service Output 36 th largest Economy 30 th biggest Exporter as % of World Exports 27 th largest Industrial Output 25 th biggest Trader of Goods 20 th largest Manufacturing Output 19 th largest Economy by Purchasing Power 18 th largest Tourist Receipts
  • 4. Thailand Economy at a Glance * Estimated USD 1 = THB 33 EUR 1 = THB 50 7% Value Added Tax 10-15% Withholding Tax 10-30% Corporate Income Tax 18.10% Export Growth (2007) 4.5-5.5% GDP Growth (2008)* 4.8% GDP Growth (2007) EUR 2,455 GDP per Capita (2007) EUR 162 billion GDP (2007) EUR 4.06 Minimum Wage (1 Jun. 08, Bangkok) 95% Literacy Rate 570 million ASEAN Population 65 million Population (2007)
  • 5. Top 15 Exports Source: Ministry of Commerce Unit: M.Euro (Euro 1 = Baht 50) 1,234 2,527 1,910 1,766 1,478 Electronic equipment and accessories 1,368 2,180 2,261 2,006 1,814 Frozen and preserved seafoods 1,484 2,205 1,749 1,747 1,599 Airconditioner and accessories 1,606 2,978 2,017 1,690 1,342 Machinery and accessories 1,668 2,701 2,610 2,115 1,657 Chemicals 1,712 2,518 2,345 1,882 1,560 Rubber products 1,954 3,153 2,681 2,310 1,992 Iron and steel and their products 2,276 3,590 3,428 3,358 2,496 Polymers of ethylene, propylene, etc 2,532 5,559 5,352 4,769 3,929 Electronic integrated circuits 2,629 3,887 4,110 2,974 2,749 Rubber 2,642 2,384 1,964 1,860 2,167 Rice 2,937 3,703 2,797 2,587 2,126 Precious stones and jewelry 3,305 2,814 2,776 1,900 1,421 Refine fuels 5,202 8,303 7,247 6,206 4,416 Motor cars, parts and accessories 6,922 11,919 11,316 9,489 7,377 Computer and accessories 2008 (Jan-Jul) 2007 2006 2005 2004   Item
  • 6. Top 20 Export Markets Source: Ministry of Commerce Unit: M.Euro (Euro 1 = Baht 50) 706 647 1,137 1,085 1,038 FRANCE 20 794 783 1,273 1,136 997 ITALY 19 829 515 934 940 736 CAMBODIA 18 989 793 1,517 1,121 942 U. ARAB EMIRATES 17 1,103 1,454 2,295 2,562 2,177 TAIWAN 16 1,159 1,096 1,980 1,772 1,606 GERMANY 15 1,210 1,044 1,834 1,374 1,222 INDIA 14 1,264 1,138 2,044 2,032 1,812 S. KOREA 13 1,350 1,119 1,998 1,956 1,646 PHILIPPINES 12 1,391 1,396 2,449 2,588 2,242 UNITED KINGDOM 11 1,565 1,465 2,619 2,463 2,220 NETHERLANDS 10 2,047 1,330 2,614 2,338 1,896 VIETNAM 9 2,453 1,839 3,274 2,524 3,179 INDONESIA 8 2,867 2,161 3,947 3,305 2,542 AUSTRALIA 7 3,882 2,999 5,908 5,457 4,941 HONG KONG 6 3,894 3,228 6,557 6,372 6,161 SINGAPORE 5 3,946 3,026 5,371 5,039 4,658 MALAYSIA 4 6,469 5,430 10,205 8,920 7,348 CHINA 3 7,513 7,091 12,404 12,479 12,058 JAPAN 2 7,544 7,533 13,240 14,814 13,606 U.S.A. 1 (Jan.-Jul.) (Jan.-Jul.) 2008 2007 2007 2006 2005   No.
  • 7. Source : UNCTAD World investment Prospects Survey, 2007-2009 Most Attractive Economies for the Location of FDI 2007-2009 Republic of Korea 20 Poland and Germany 10 Canada 19 Mexico 9 Japan 18 Australia 8 Ukraine 17 United Kingdom 7 Italy 16 Vietnam 6 Singapore 15 Brazil 5 Indonesia 14 Russian Federation 4 Malaysia 13 United States 3 France 12 India 2 Thailand 11 China 1
  • 8. WORLD BANK Ease of doing business 2009 Source: World Bank, as of Sept 2008 Laos PDR 165 Norway 10 Philippines 140 Australia 9 Indonesia 129 Canada 8 Vietnam 92 Ireland 7 China 83 UK 6 Taiwan 61 Denmark 5 Korea 23 Hong Kong 4 Malaysia 20 United States 3 THAILAND 13 New Zealand 2 Japan 12 Singapore 1
  • 9. Source : JBIC FY 2006 Survey: Outlook for Japanese FDI (18 th Annual Survey) Promising Countries for Overseas Business Operations Includes production, sales, R&D, outsourced operations Taiwan 10 Brazil 9 Indonesia 8 Korea 7 Russia 6 U.S. 5 Thailand 4 Vietnam 3 India 2 China 1 Country Rank Medium-Term (next 3 years) U.S. 5 Russia 3 India 2 Includes production, sales, R&D, outsourced operations Malaysia 10 Korea 9 Indonesia 8 Brazil 7 Thailand 6 Vietnam 4 China 1 Country Rank Long-Term (next 10 years)
  • 10. Source : World Economic Forum, October 2007 Global Competitiveness Index 2007-2008 Philippines Vietnam Indonesia India China Thailand Malaysia Taiwan Hong Kong Korea 71 Netherlands 10 68 United Kingdom 9 54 Japan 8 48 Singapore 7 34 Finland 6 28 Germany 5 21 Sweden 4 14 Denmark 3 12 Switzerland 2 11 United States 1
  • 11. Source : JBIC 18 th Annual Survey Report on Overseas Operations by Japanese Manufacturing Companies Number of Surveyed Companies Looking to Strengthen or Expand in ASEAN-4
  • 12. The Automotive Environment in Thailand
  • 13.
    • Auto sector 12% of GDP
    • Largest auto producer in Southeast Asia
    • World’s 2nd largest producer and market of pickup trucks.
    • 16 assemblers with production of 1.3 mil. units in 2007: 36% exports
    • Strong Supporting Industry
      • ~ 1,800 suppliers of Tier 1, 2 ,3
    • High Local content : 80-90% for pick up and 30-70% for passenger car
    Automotives Target: Top 10 auto producer by 2010, producing 1,800,000 units
  • 14. Economic Growth and Car Consumption 550,000 2.2 10 25,300 4.1 Belgium 10 700,000 10.0 62 2,800 4.5 Thailand 9 1,130,000 4.0 47 16,100 9 .0 Korea 8 1,630,000 2.2 31 24,800 4.3 Canada 7 2,480,000 1.8 57 22,100 2.7 Italy 6 2,550,000 2.2 59 24,400 3.1 France 5 2.810,000 2.2 59 22,800 3 .0 United Kingdom 4 3,620,000 1.9 83 23,400 3 .0 Germany 3 5,940,000 2.5 126 24,900 1.3 Japan 2 17,440,000 2.1 278 36,200 5 .0 USA 1 Domestic Demand (Units/yr) Persons per Car Population (M. P ersons) GDP per Capita (US$) GDP Growth (%) Country Rank
  • 15. World Automobile Demand 2005 & ASEAN’s Free Trade Network Europe 21.0 M.Vehicles North America 20.0 M.Vehicles Total 66.0 Million Vehicles In 2005 Source: Japan Automobile Manufacturers Association http://www.jama-english.jp/asia/publications/voice/20060828.pdf Projection 2010: - China 9.0 Millions - India 1.9 Millions - ASEAN 2.6 Millions Unit: Million Vehicles China 5.8 S.Korea 1.2 India 1.5 Japan 5.9 Austria & New Zealand 1.1 ASEAN 2.1 ASEAN & Free Trade Network 17.6 M.Vehicles
  • 16. Thailand : The Automotive Hub of Asia China Population 1,285 million Production 2005: 5.7 million Dom. Sales 2005: 5.7 million Biggest Share: Passenger Car Thailand Population 64 million Production 2005: 1.1 million Dom. Sales 2005: 0.7 million Biggest Share: Commercial Vehicle (1-ton Pick up) Korea Population 47.6 million Production 2005: 2.5 million Dom. Sales 2005: 1. 1 million Biggest Share: Passenger Car Japan Population 127.1 million Production 2005: 10.7 million Dom. Sales 2005: 5.9 million Biggest Share: Small & Compact Passenger Car India Population 914 million Production 2005: 1.6 million Dom. Sales 2005: 1.4 million Biggest Share: Passenger Car
  • 17. Million Units Asia-Pacific Vehicle Production Capacity 2005-2010
  • 18. Production in 4 ASEAN Source: Japan Automobile Manufacturers Association http://www.jama-english.jp/asia/asean/1996-2007_Production.pdf Thailand Indonesia Malaysia Philippines Units
  • 19. Sales in 5 ASEAN Thailand Indonesia Malaysia Philippines Singapore Source: Japan Automobile Manufacturers Association http://www.jama-english.jp/asia/asean/1996-2007_Sales.pdf Units
  • 20. Thai Automotive Industry Growth Source: Thailand Automotive Institute http://www.thaiauto.or.th/Records/eng/records_menu_eng.asp Year 2007 Production = 1,287,649 Units +8.4% Domestics Sale = 631,251 Units -7.5% Export = 690,100 Units +28.2% Units Production Domestic Sale Export
  • 21. Source : Thai Automotive Institute Production Capacity in 2007 16,300 - - 16,300 Thonburi 10,000 - - 10,000 BMW 12,000 - - 12,000 Yontrakij 10,000 - - 10,000 Thai Swedish Assembly (Volvo) 28,800 28,800 - - Hino Motors 1 60 ,000 - 120, 000 4 0,000 General Motor 1, 627 , 5 00 59 , 8 00 1,073 , 4 00 4 9 4 , 3 00 Total 120,000 - - 120,000 Honda 1 39 , 4 00 5,000 9 8, 4 00 3 6 , 0 00 Nissan 1 55 ,000 - 1 55 , 0 00 - Auto Alliance 220,000 20,000 200,000 - Isuzu Motors 206 , 0 00 6 , 0 00 1 5 0,000 50,000 Mi t subishi 5 50, 0 00 - 350 , 0 00 200 , 0 00 Toyota Motor Total Truck 1-Ton Trucks Passenger Cars
  • 22. Source : Thai Automotive Institute Production in 2007 1,287,649 690,100 597,549 Total Production 11,837 11,837 Other 664 54 610 Volvo 1,804 299 1,505 BMW 2,037 2,037 Mercedes Benz 63,523 22,064 41,459 Nissan 98,425 27,180 71,245 General Motors 135,026 115,333 19,693 Ford & Mazda 141,322 80,096 61,226 Honda 163,795 61,048 102,747 Isuzu 167,474 146,252 21,222 Mitsubishi 501,742 237,774 263,968 Toyota Total Prod. Export Domestic Company
  • 23. Thai Automotive Industry Import & Export 2006-2007 Million Baht Source : Thai Automotive Institute 3.33 16.25 6.16 2.05 231 , 476.43 22 , 740.88 2 , 266.57 206 , 468.99 222,560.40 19,353.70 2,132.70 201,074.00 Import - Automobile - Motorcycle - Auto Part 11.86 8.56 -24.68 16.52 573 , 277.25 2 69 , 085.88 7 , 607.42 296 , 583.95 514,511.20 248,787.30 10,153.90 255,570.00 Export - Automobile - Motorcycle - Auto Part % Change 2007 2006 18.49 341,800.8 291,950.8 Export > Import
  • 24. Export Markets in 2007 Type of CBU Export 1 ton P/U = 514,592 units P Car = 154,234 units SUV = 26,544 units Truck = 0 units Total = 690,100 units
  • 25. 2010 Target – World’s Top 10
    • Total production of 2 million units
    • Domestic sales of 1 million units
      • 1-ton trucks – 700,000 units
      • Passenger cars – 250,000 units
      • Commercial Veh. – 50,000 units
    • Exports of 1 million units
      • 1-ton trucks – 800,000 units
      • Passenger cars – 200,000 units
  • 26. THAI LAND OF INVESTMENT The perfect opportunity Thailand—Each Piece Fits Perfectly. www. boi.go.th