ITB Destination Presentation - March 2013

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ITB Destination Presentation - March 2013

  1. 1. Cape Town South Africa February 2013
  2. 2. Page 2 Welcome to Cape Town
  3. 3. Page 4 Cape Town is a top tourism destination and receives over 1.25 million international visitors and 1.75 million domestic visitors a year.
  4. 4. Page 5 • Top City in Africa and the Middle East, Travel + Leisure World’s Best Awards 2012 • Fourth Top City in the World, Travel + Leisure World’s Best Awards 2012 • Twenty Third Top Destination in the World, Tripadvisor Travelers’ Choice Awards 2012 • Eight Top Beach Destinations in Africa, Tripadvisor Travelers’ Choice Awards 2012 • Best Beach Destination in Africa, World Travel Awards 2012 • Favourite City World Wide, Telegraph Travel Awards 2012 • One of the World’s Ten Most Loved Cities 2012, CNNgo • Number Two City in the World, Condé Nast Traveler Readers' Choice Awards 2012 • Top City in Africa, Condé Nast Traveler Readers' Choice Awards 2012 2012 Accolades
  5. 5. Page 6 Searching for Sugar Man 2013 Academy Award for Best Documentary Feature Special Jury Prize and the Audience Award for best international documentary at the Sundance Film Festival; Audience Award at the Los Angeles Film Festival; Audience Award at the Durban International Film Festival; Audience Award at the Melbourne Film Festival; second- place in the Winner Audience Award at the Tribeca Film Festival; Grand Jury Prize at the Moscow International Film Festival. 2012 Accolades
  6. 6. Page 7 Searching for Sugar Man This film, focused on the rediscovery of elusive musician Rodriguez, showcases some of Cape Town’s most spectacular scenery, including a stunning view along Chapman’s Peak Drive between Noordhoek and Hout Bay, a striking sight of the city centre and Cape Town Stadium from the Cape Sun Hotel, and a glorious sunset vision of Table Mountain from Blaauwberg. 2012 Accolades
  7. 7. Page 8 1. Affordable Luxury 2. Design and Culture 3. Responsible Tourism 4. Gourmet 5. Shopping 6. Nightlife 7. Golf Experiences Key reasons to sell Cape Town holidays
  8. 8. Top 5 Experiences
  9. 9. Page 10 1. The Test Kitchen 2. Twelve Apostles Spa 3. Franschhoek Champagne Festival 4. Luxury Sunset Cruise 5. Vintage Car Hire Affordable Luxury
  10. 10. Page 11 1. World Design Capital 2014 2. Design Indaba Expo 3. Green Point Urban Park 4. The Fringe 5. Edutourism Design and Culture
  11. 11. Page 12 1. Voluntourism 2. Masiphumelele Township Tour 3. Kirstenbosch Botanical Gardens 4. Walking Tour of Cape Town 5. Washing of the Penguins Responsible Tourism
  12. 12. Page 13 1. Moyo, V&A Waterfront 2. Harbour House, Kalk Bay 3. La Colombe, Constantia 4. The Roundhouse, Camps Bay 5. The Foodbarn, Noordhoek Gourmet
  13. 13. Page 14 1. V&A Waterfront, international high-end retail 2. Bree Street, local designer fashion 3. Church Street, antique market 4. Montabello design studio, local arts and crafts 5. Shimansky, diamond jewelry Shopping
  14. 14. Page 15 1. Bascule, whisky, wine and cocktail bar 2. Artscape and Baxter theatre 3. &Union, artisan beer and live local artists 4. Richards Supper Stage and Bistro 5. Swingers Jazz Club Nightlife
  15. 15. Page 16 1. Steenburg golf and wine tasting 2. Atlantic Beach golf in a protected nature reserve 3. Metropolitan golf and a sunset cruise at the V&A Waterfront Golf Experiences
  16. 16. Cape Town’s Top Events
  17. 17. Page 18 J&B Met January, jbmet.co.za Design Indaba February, designindaba.com Cape Argus Pick n Pay Cycle Tour March, cycletour.co.za Absa Cape Epic March, cape-epic.com Cape Town Carnival March, capetowncarnival.com Old Mutual Two Oceans Marathon March, twooceansmarathon.org.za Cape Town International Jazz Festival April, capetownjazzfest.com Cape Town Fashion Week July, capetownfashionweek.co.za Switching on of the Lights November, capetown.gov.za
  18. 18. Transport, Security & Safety
  19. 19. Page 20 • Road infrastructure is excellent. • The MyCiTi bus, a public bus service operates across the main areas of the city. • A train service operates across the main areas of the city; however, this is predominantly focused on commuter transport. • Metered taxis are freely available but ideally you should call ahead to book and use only registered services. • Private taxis can be booked through Cape Town Tourism. • Minibus taxis offer convenient but sometimes hair- raising transport along major routes. They are frequently available and inexpensive • All major car-hire companies operate from the airport and have city depots. Transport
  20. 20. Page 21 The safety and security of visitors to Cape Town is vitally important to Cape Town Tourism, thus we have a number of programmes in place and are in close contact with all the major safety and security providers across the city. • Practical safety tips, key security procedures and contact numbers are available at all Cape Town Tourism Visitor information Centers, on our website, Visitors Guides and maps. • Safety numbers should be kept on hand, such as the emergency hotline, South African Police and National Park emergencies numbers. • Cape Town Tourism and Protection and Emergency Services run a Visitor Support Programme to assist you, should you be involved in an incident. Security and Safety
  21. 21. The Cape Town Toolkit
  22. 22. Page 23 Register on www.capetown.travel/toolkit Cape Town Toolkit
  23. 23. Page 24 Editable advertisements, e-postcards, imagery, campaigns, visitors guides, events calendars, itineraries, maps, story angles and much more. Access a wealth of information
  24. 24. Cape Town Tourism Services
  25. 25. Page 26 • International representatives in the United Kingdom, Netherlands, United States and Germany. • An online Toolkit to help the trade sell Cape Town as a destination, with information such as itineraries, imagery, events calendars and editable advertisements. • Regular dedicated trade newsletters with up to date information about Cape Town and her unexpected experiences. • Trade hosting support. Contact Cape Town Tourism at marketing@capetown.travel Trade Services
  26. 26. Page 27 • General travel information and support. • Reservations for accommodation, car hire, tours and activities. • South African National Park bookings and Table Mountain National Park My Green Card and Activity Permits. • Computicket and webticket sales, for example Robben Island tickets, Table Mountain Cableway tickets and tickets to events. Contact Cape Town Tourism at info@capetown.travel Visitor Services
  27. 27. Page 28 How to contact us Website: www.capetown.travel Tel: +27 (0)861 322 223 E-mail: info@capetown.travel Twitter: @CapeTownTourism Facebook: www.facebook.com/capetown.travel
  28. 28. Thank you

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