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Quad-Core Technology Unprecedented Performance Mainstream Value (name) February 29, 2008

Agenda
Selling to Enterprise
Benefits of 45nm Quad-Core Technology
Benefits of Data Center Refresh
Selling to Small, Medium Business
2S Xeon Servers
1S Xeon Servers
1S Desktop Based Servers
Selling Low Power Products
Understanding Virtualization

The Role of IT Shifting Business Goals Q. Prioritize the following business goals as they relate to your organization by allocating 100 points among them. The more points you allocate, the more important the business goal. n = 225 Source: IDC’s Datacenter Trends Survey , January 2007 Reduce costs Increase customer satisfaction Increase revenue Improve quality/ accuracy Increase market share Speed time to market
Focus is again on growth
Top and bottom line goals are usually at odds with each other, particularly increasing customer satisfaction
Still seeking temporary competitive advantages
Technology plays a more important role in future business initiatives
New products
New markets
New constituents
Regulatory requirements
Focus on users AND transactions
Grow Business Control Cost

State of Infrastructure Today Server Sprawl
41 m physical servers by 2010 - 700% increase in 15 years
Ave UT <10% = $140 bn in excess server capacity - a 3-year supply
Power & Cooling
50c for every $1 spent on server HW
$29 bn in power and cooling industry wide
Operating Cost
$8 in maintenance for every $1 spent on new infrastructure
20-30 : 1 server-to-admin ratio
Space Crunch
Datacenter construction:
$1,000 / sqft
$2,400 / server
$40,000 / rack

New 45nm Processors Greater Energy Efficiency Greater Performance at Given Frequency and Higher Frequencies 2nd Generation Intel Quad-Core Quad-Core Intel ® Xeon ® processors (5400 series and 3300 series) Technology Rich Compelling IT Benefits also available Dual-Core Intel® Xeon® processor 5200 series New SSE4 Instructions Larger Caches 45 nm High-k Process Technology Enhanced Intel Core Microarchitecture

The 45nm Intel Advantage
45nm Quad-Core Intel ® Xeon ® Processor 5400 series Provide Key Benefits Over Prior Generation Quad-Core Processors
Energy Efficient Virtualization
up to 20% (mainstream servers) 3
up to 30% 1 (most) , 50% 2 (optimized) HPC
Faster Processors, Larger caches
~5x single core, ~2x dual core
Performance
up to 38% better Perf/Watt 4
16W idle power reduces system power
Leadership SPECpower* results
80% energy savings & 2yr ROI on refresh
Unique choices of server innovation
Stable Mainstream: 5 CPUs  1 platform
1600MHz FSB & PCIe Gen2 for HPC/WS
Cost/Power Optimized Entry Server
Highest VMmark* score with 65nm Quad
More native performance with 45nm
Holistic approach to HW assist technology
Intel ® VT FlexMigration assist enables expanding compatibility pools
Innovation 1 (up to 30%) Source: Intel measured results Oct 2, 2007 for SPECfp_rate_base2006* comparing Xeon X5472 (3.0GHz/12M L2 Cache/1600 MHz FSB, 5400 Chipset (pre-production platform) to Xeon X5365 (3.00GHz/8M L2 Cache/1333 MHz FSB). 2 (up to 50%) 2 Source: Intel measured results Oct 2, 2007 for Financial Services (Black-Scholes application) running 8 threads with Red Hat EL4-U4 64-bit; 2.6.9-42.ELsmp comparing Quad-Core Intel Xeon 5300 Series based platform X5365 (3.00GHz/8M L2 Cache/1333 MHz FSB) to pre-production Quad-Core Intel Xeon 5400 Series based platform X5472 (3.0GHz/12M L2 Cache/1600 MHz FSB, 5400 Chipset (pre-production platform) 3 (up to 20%) Source: Published/measured results on SPECjbb2005* - Nov 12, 07 running Microsoft* Windows* Server 2003, SP1, x64 Edition with JVM: BEA JRockit* 5.0. Comparing pre production 2x Quad-Core Intel Xeon X5460 (3.16GHz/1333MHz,12M L2 cache) vs 2x Quad-Core Intel Xeon X5365 (3.00GHz/1333MHz/8M L2 cache) supporting 16GB system memory (FB DDR2-667 MHz). 4 (38% Perf/Watt) Published/measured results on SPECjbb2005* - Oct 2, 07. Comparison is between Xeon 5450 (3.00GHz/1333MHz/80W) and Xeon 5335 (2.33GHz/1333MHz/80W) Perf/Watt calculated by dividing the Performance by measured system power during steady state window. Any difference in system hardware or software design or configuration may affect actual performance

Intel ® Xeon ® Server Product Family Scalable Enterprise 4p – 32p Intel ® Xeon ® 7300 (Intel ® 7300 chipset) High Performance Computing Intel ® Xeon ® 5400 (Intel ® 5400 chipset) Intel ® Xeon ® 5400 (Intel ® 5000 chipset) 2p Mainstream Enterprise 2p Medium Business Small Business 2p Workstations 1p Economical, Dependable 1-way Servers Leading Performance, Reliability & Scalability Bandwidth Optimized for High Performance Analytics Maximize Performance Density & Performance per Watt Intel ® Xeon ® 5400 (Intel ® 5000 chipset) (Intel ® 5100 chipset) Intel ® Xeon ® 3300 (Intel ® 3200 chipset) 2p Intel ® Xeon ® 5400 (Intel ® 5400 chipset) Cost & Power Optimized Reliable Business Servers Bandwidth Optimized for Complex Analysis/Visualization Now with 45nm Quad-Core

Boost IT Responsiveness with Compelling Performance Gains Relative Performance Up to 12x Up to 9x Up to 7x Up to 6x 45nm delivers up to 20% more performance over 65nm quad-core Quad Core 65nm 45nm Quad-Core Benefits A Broad Range of Workloads Intel Multi Core Intel Single Core Dual Core Up to 2x Published results. See backup for details. Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured by those tests. Any difference in system hardware or software design or configuration may affect actual performance.

2008
5.1M bops
1 rack
17 Servers
40 sq ft
6 kW
2004
5.1M bops
6 racks
126 Servers
240 sq ft
48 kW
Data Center Refresh BOTTOM LINE BENEFITS for IT (< 2 year ROI 4 ) Estimated Energy Savings $53K SAVINGS 3 Annual Energy Costs 87% REDUCTION 2 Floor Space 83% REDUCTION 1 BUSINESS REQUIREMENT : Deliver 5.1 million business operations per second using 45nm Quad-Core Intel® Xeon® processor 5400 Source: Intel January 16, 2008. Performance comparison using SPECjbb2005 bops (business operations per second) between (2004) 2 socket single core Intel Xeon processor (3.6GHz) and (2008) 2 socket Quad-Core Intel Xeon processor E5450 (3.0GHz, 80W, 1333MHz) measured 8/22/07. 1 Floor space based foot on sq ft reduction. 2 Energy costs based on total solution rack power. 3 Energy Savings based on an electric rate of $0.10/kWh assuming 33% average server load. 4 ROI is calculated based on cost of new servers ($6,264 per server pricing based on HP DL 380G5 (32GB RAM) as of Nov 17, 2007. source www.hp.com) divided by energy savings per year. Actual performance results and savings may vary depending on configuration. See backup for details.

Energy Efficient Leadership SPECpower* SPECpower* first real power benchmark Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured by those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consult other sources of information to evaluate the performance of systems or components they are considering purchasing. For more information on performance tests and on the performance of Intel products, visit http://www.intel.com/performance/resources/limits.htm or call (U.S.) 1-800-628-8686 or 1-916-356-3104. Copyright © 2007, Intel Corporation. * Other names and brands may be claimed as the property of others. Source: Public SPECpower results as of Jan. 31 2008 Created by a consortium of companies including AMD*, Dell*, Fujitsu Siemens*, HP*, IBM*, Intel, Sun* plus UC Berkeley*, Virginia Tech* and Lawrence Berkeley Labs* 45nm 45nm 45nm 45nm 45nm 2x Xeon 3.6/1M White Box 87.4 Intel 14 2x Intel® Xeon® E5440 RX300 S4 690 FSC 3 2x Intel® Xeon® E5450 DL180 G5 778 HP 1 13 12 11 10 9 8 7 6 5 4 2 Rank 2x Opteron* 2216 HE CX2266-N2 203 AMD 2x Intel® Xeon® 5160 SM 6025B 338 Intel 1x Intel® Xeon® 3070 TX150 S5 356 FSC 2x Intel® Xeon® L5335 RX300 S3 446 FSC 1x Intel® Xeon® 3070 TX120 454 FSC 2x Intel® Xeon® L5335 SM 6025B 468 Intel 4x Intel® Xeon® L7345 DL580 G5 551 HP 2x Intel® Xeon® E5450 DL360 G5 665 HP 1x Intel® Xeon® X3220 TX150 S6 667 FSC 2x Intel® Xeon® E5440 PE 2950 682 Dell 2x Intel® Xeon® E5450 DL160 G5 698 HP Processors Platform Score Sponsor Thermal Design Power or Power Rating Design Spec Active Power Measured under load Idle Power Measured w/o load

Competitive Brochure Compare Quad-Core Intel vs AMD* Link to Brochure

Relative SPECint_rate_base2006* Performance (2S DP) AMD Quad-Core Intel 45nm Dual-Core AMD Dual-Core $389 $209 $177 $174 $377 Intel 45nm Quad-Core future 2.5Ghz AMD QC $256 Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured by those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consult other sources of information to evaluate the performance of systems or components they are considering purchasing. For more information on performance tests and on the performance of Intel products, visit Intel Performance Benchmark Limitations Copyright © 2007, Intel Corporation. Data Source: Published/measured/submitted results as of Nov 12, 2007.

Quad-Core Intel ® Xeon ® Processor 5300 series Performance Comparison of X5365 & X5355 versus best published AMD Opteron* Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured by those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consult other sources of information to evaluate the performance of systems or components they are considering purchasing. For more information on performance tests and on the performance of Intel products, visit Intel Performance Benchmark Limitations Copyright © 2007, Intel Corporation. * Other names and brands may be claimed as the property of others. Xeon X5365 – Quad-Core Intel® Xeon® Processor X5365; Xeon X5355 – Quad-Core Intel® Xeon® Processor X5355; μ Dual-Core AMD Opteron* Model 2224SE; € Dual-Core AMD Opteron* Model 2222SE Φ Dual-Core AMD Opteron* Model 2220SE (2.80 GHz); Ψ Dual-Core AMD Opteron* Model 285 (2.60 GHz) δ Dual-Core AMD Opteron* Model 280 (2.40 GHz); Data Source: Published or submitted results as of 09/25/07. Details in backup. Relative Performance. Higher is better Quad-Core AMD Opteron* 2.0GHz results Best available Dual-Core AMD Opteron* results used as baseline. Sept 25, 2007 TPC-C 80% Integer 91% (DC) VMware ESX 95% Java 131% Top500 Linpack 227% SPECfp Rate -15% (QC) Integer 31% (QC) Mainstream General Purpose 2P Servers Relative Performance

Intel ® Micro-processor Design Model Tick-Tock Quad-Core Intel® Xeon® processor 5400 / 3300 series Dual-Core Intel® Xeon® processor 5200 / 3100 series featuring the industry’s first 45nm, high-k process technology 2 YEARS 2 YEARS 45nm 32nm Shrink/Derivative Westmere New Microarchitecture Gesher 65nm 2 YEARS Shrink/Derivative Presler · Yonah · Dempsey New Microarchitecture Intel ® Core™ Microarchitecture Shrink/Derivative Penryn Family New Microarchitecture Nehalem

What’s Next for Xeon-EP?
New 45nm Intel ® Microarchitecture
New Platform Design
Next Generation Memory
Next Generation I/O
Improved VT technology
Extending Today’s Leadership Introduction Q4’08 Volume Ramp 1H’09
More Application Performance
Improved Energy Efficiency
End to End HW assist (virtualization)
Stable IT Image
Software Compatible
Live migration compatible with today’s dual and quad-core Intel ® Core™ microarchitecture products using enabled virtualization software
Key Technologies IT Benefits Functional system demonstrated Sept 2007 IDF PCI Express* Gen 1, 2 I/O Hub ICH DMI Nehalem Nehalem

65nm Intel® Xeon® Processor 3000/X3200 Series E3110 3.0/1333/6 X3360 2.83/1333/12 X3350 2.66/1333/12 Dual Core 3000 Series (codename “Conroe”) (65W) Quad Core 3200 Series (codename “Kentsfield”) (95W) 3085 3.0/1333/4 3050 2.13/1066/2 X3230 2.66/1066/8 X3220 2.4/1066/8 3070 2.66/1066/4 3060 2.4/1066/4 X3210 2.13/1066/8 3075 2.66/1333/4 3040 1.86/1066/2 3065 2.33/1333/4 45nm Intel® Xeon® Processor X3300 Series Dual-Core 3100 Series (codename “Wolfdale”) (65W) Quad-Core 3300 Series (codename “Yorkfield”) (95W) 1066 FSB Dual-Core 1066 FSB Quad-Core 1333 FSB Dual-Core X3320 2.5/1333/6 NEW! Intel® Xeon® 3000 Sequence Processors For Intel® 3210 Chipset and Intel® 3200 Chipset-based servers Intel may make changes to specifications and product descriptions at any time, without notice. Model # GHz/FSB/cache

45nm Performance Scaling for entry server solutions
45nm Benefits
Technology
Faster CPUs
More Cache
Performance + 20% vs 65nm
5x Desktop-based
Source: February 11, 2007. Published by Intel at http://www.intel.com/performance/server/entry_level/java.htm 5x existing desktop based servers + 20 % 45nm Quad-Core Intel ® Xeon ® Processor 3300 series

Selling to Small, Medium Business Server Technology enables your business to support more users and more customers with faster performance, higher reliability and security business

Small, Medium Business Needs Vision: Improve Productivity and Capability While Reducing Costs Business Need Technology Requirements Price/Performance Energy Efficiency Contain Costs , Do More with Less Application Performance Support Customers , Stay Ahead of Competitors Easy to Manage/Maintain Headroom , Flexibility Low IT Headcount , Investment Security Data Security & Reliability Proven Technology Business Uptime , Security and Virus Protection

What Type of Server? Three Typical Categories of Small Business Servers 1 Socket - Desktop Derived 1 Socket - Server Validated 2 Socket - Server Validated Lowest Cost Good for Basic Needs Proven Intel Technology The Right Sized Entry Server Low Cost Validated with Server Applications Improved Reliability and I/O Highest Application Performance Built with Business Growth in mind Enhanced Data Protection Features Expandable Memory, I/O and Storage or or

Intel Small Business Server Solutions or

Overcoming Customer Objections: Lack of Need
Proof Points:
Validation
Intel spends 10,000+ man-hours validating every piece of an Intel ® server rack
Data integrity
ECC memory can detect and correct single-bit errors
RAID subsystems and tape backups can help prevent data loss
Security
Physical intrusion detection available
Availability
Hardware health monitoring and remote access and diagnostics
Available redundant LAN, power, cooling, and storage capacity
“ My PC (or DTOS, or desktop-derived server) has been very reliable.”  Built-in reliability features  Integrity and security of your data  Server validated components As the volume of data you deal with grows, your PC won’t allow you to keep up. A real server based on the Intel ® Xeon ® processor brings you the peace of mind of: Response:

Case Study: Lampwork, Etc* After upgrading to a quad-core based server, Database queries and backup speeds have tripled giving Lampwork plenty of performance and growing room . “ We’re extremely excited about the growth possibilities that our new server gives us” 157s 3s 1.4s 4.2s 57ms 259s 15s Intel® Pentium® 4 521 Quad-Core Intel® Xeon® Processor X3220 Lampwork Etc* is a web-based business for people who make bead jewelry “ We knew that we’d hit the wall with our desktop-based server; it couldn’t bear the extra load. Our computer was suddenly a barrier to our growth, rather than a business enabler” Jason Harper, Lampwork Etc. 1 Performance results based onLampwork, Etc* internal application testing. Actual performance results may vary. Read the complete case study at http://www.intel.com/business/casestudies/lampwork.pdf Old Server New Server Database Back-up time (30 users) Old Server New Server Homepage response time during backup Old Server New Server Forums page response time (30 users online) Old Server New Server Username Change System Propagation Performance Comparison 1 Task Site Unresponsive

Overcoming Customer Objections Cost Barriers
Proof Points:
Improved reliability
The cost of downtime can quickly negate any perceived savings from using a desktop
Using server management, you (or your service provider) can proactively diagnose potential problems, helping you avoid costly downtime
Reduced maintenance costs
Intel spends 10,000+ man-hours validating every piece of an Intel ® server stack
Better ROI
Headroom enables you to support more users
Enhanced performance enables you to maximize the return on your software investment
“ Servers cost too much.”  Lost employee productivity  Unplanned IT administrative costs of data recovery (or worse, data loss) If you include all the components required of a server in a desktop system, it will probably be more expensive and not support the full performance of the additional components. You also have to factor in the cost of business downtime as a result of lower reliability: Response:

First Server: Intel ® Xeon ® 1 Source: Benchmark conducted by Principle Technologies, Oct. 2007. Average performance of the three test servers across the three benchmarks relative to the Dual-Core Intel® Pentium® Processor E2100 based server. Higher numbers are better. Quad-Core Intel ® Xeon ® Processor X3220 Based Server Performance Benchmark for Web, E-mail, and Database Workload 1 100 199 Dual-Core Intel ® Pentium ® Processor E2100 Based Server Desktop Based Server Based Almost double the performance For only $256 Lower maintenance costs More Performance Get the work done faster with high confidence
Easy maintenance and repair
Redundant components
Remote diagnosis
Easy access to components
Validated for Server Environments

Intel Server Technology Matrix Feature Source: Intel. As of July 11, 2007. All products, dates, and figures specified are subject to change without notice. Benefit Desktop Derived Xeon 5000 Platform Xeon 3000 Platform
Typical system hardware costs less than $1000
Low Cost
PCI Express x4 or x8, Dual Gigabit Ethernet
Standard Server Feature Set
Provides FOUR physical compute engines for ultimate server performance
Quad-Core Processing
2 CPUs, added Memory redundancy, hot swap and data protection (FBD), Accelerated I/O Technology (Intel I/OAT)
Offers server level reliability features such as RAID and ECC Memory standard
Platforms are validated to operate with Server operating systems such as Windows* Small Business Server and Linux
Key component if needing to upgrade OS or new software. Higher = better
Extended Server Feature Set 8G Reliability Server Validation Up to 64G 8G Memory Upgradeability

Quad-Core Intel ® Xeon ® Processors An outstanding choice for your small business 51,476 112,092 210,599 31,138 Application Performance (java performance) Operations per second SPECjbb2005* 51 101 200 38 Data Throughput (Integer performance) Jobs per hour SPECint*rate_base2000 8102 10971 18160 2151 Online Web Hosting (web experience) Published results as of April 10, 2007 on www.spec.org using SPECjbb2005* (java), SPECint*_rate_base2000 (integer), SPECweb2005* (web). For detailed performance and configurations consult www.intel.com/performance. Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured by those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consult other sources of information to evaluate the performance of systems or components they are considering purchasing. For more information on performance tests and on the performance of Intel products, visit http://www.intel.com/performance/resources/limits.htm or call (U.S.) 1-800-628-8686 or 1-916-356-3104. Performance & Cost Relative Web performance (Higher is better) SPECweb2005* Single Core Single CPU Dual Core Single CPU Quad Core Single CPU Quad Core Two CPU $300-500 $500-1,000 $1,000+ Typical System Hardware Cost 2 $500-1,000 2 system cost estimates are general ranges as of July 2007. Pentium® D (1 Processor, 1 core ) Xeon® 3000 (1 Processor, 2 cores) Xeon® 3200 (1 Processor, 4 cores) Xeon® 5300 (2 Processors, 8 cores)

Today
1.7M bops
6 Servers
1 rack
40 sq ft
2.1 kW
Source: Intel. Performance comparison using SPECjbb2005 bops (business operations per second)
2004
1.7M bops
42 Servers
2 racks
80 sq ft
16 kW
Server Refresh: A 2year ROI BOTTOM LINE BENEFITS for IT Estimated Energy Savings $18K SAVINGS Annual Energy Costs 86% REDUCTION Floor Space 50% REDUCTION BUSINESS REQUIREMENT : Deliver 1.7 million business operations per second using 45nm Quad-Core Intel® Xeon® processor 5400 Room to Grow

Selling Lower Power
Power Optimization Techniques to …
Put more servers in the rack
Boost performance per rack
Optimize performance per square foot
In existing rack infrastructure

New 2P Entry Business Server Optimized for businesses seeking enterprise class performance and quality on a constrained budget
New Platform Q4’07
High performance multi-core CPUs
Excellent investment protection
Quad-Core and Dual-Core capable
Power efficient Intel® Core™ µarch
6 slots of lower power DDR2 Memory
Cost optimized chipset and I/O controller
30 lanes of configurable PCIe
6 slots 24-32 GB max DDR2 DDR2 ICH-9R I/O Bridge Quad-Core & Dual-Core 5400 Series 5300 Series 5200 Series 5100 Series 2x 1333 MHz 1066 MHz Small, Medium Business Server High Performance, Low Cost, Energy Efficient boost business without breaking the budget Configurable PCI Express* 30 lanes PCIe Intel 5100 NEW Design November 2007

Optimizing Power with Intel
Use newest 45nm Intel Xeon processors 3
Lowers idle power consumption by up to 2/3 relative to 65nm processors
Consider Low Voltage Processors 2
Another 30W lower power per CPU (L53xx, L54xx SKUs)
40-50W lower platform power for 2 socket configurations
Same performance
Use Low Power Intel ® 5100 chipset 1
When small memory capacity (<12GB) is sufficient …
30-50W lower platform power
Similar platform performance
Source: Intel, November 27, 2007. 1 Comparisons is between similarly configured Intel Xeon 2P servers using Intel 5100 chipset and the Intel 5000 chipset 2 Comparison is between using 50W quad-core Xeon 5300 series and 80W Quad-Core Xeon 5400 series 3 Comparison is between Quad-core Intel Xeon 5400 series vs Quad-core Intel Xeon 5300 series

Boosting Performance & Density (modeling SPECint_rate_base2006* and small memory footprint) 17 Servers 20 Servers 24 Servers Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured by those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consult other sources of information to evaluate the performance of systems or components they are considering purchasing. For more information on performance tests and on the performance of Intel products, visit Intel Performance Benchmark Limitations. See backup for details + 15 % L54xx L5320 L5310 50W quad- core L52xx 5148 40W dual-core Baseline + 38 % L54xx and L52xx products scheduled for production release Q1’08 LV Xeon LV Xeon + Low Power platform 2 x 50W processors L5420 (2.5GHz) Intel 5100 chipset 12GB Memory/Server 2 x 50W processors Xeon L5420 (2.5GHz) Intel 5000 chipset 12GB Memory/server 2 x 80W processors Xeon E5420 (2.5GHz) Intel 5000 chipset 12GB Memory / server ~240W server 6kw Rack ~300W server ~340W server 6kw Rack 6kW Rack

Understanding Virtualization

Virtualization: Why? Different Operating Systems Multiple Applications Secure Partitions One Server KEY: App = Application, Mgmt = Management, OS = Operating System, VM = Virtual Machine Business Benefits of Virtualization Smaller IT Environment, Lower Power Bills Less Servers to manage and maintain Easier and Quicker to Add New Applications Without Sacrificing Application Performance Advanced Business Computing … Proven Benefits One Quad-Core Intel Xeon processor 5000 sequence-based servers

Does HW Matter? … Yes Performance Headroom Quad-core and Intel® Core™ microarchitecture Larger servers support more memory and I/O Hardware Assist Features 64 and 32bit OS on the same server Reduced Virtualization Overhead (cpu, memory, i/o) Functionality: Live VM migration across CPU generations Lower costs over time with OS integration Consolidate with High Confidence Proven dependability with unique reliability features Intel ® Xeon ® Processor are Ready When You Are 2S Quad-core Intel Xeon Servers Are Built For Virtualization KEY: App = Application, Mgmt = Management, OS = Operating System, VM = Virtual Machine One Quad-Core Intel Xeon processor 5000 sequence-based servers

Quad-Core Virtualization Benefits 30% lower TCO 1 60% more Performance 30% more Performance/$ 20% more Performance/Watt Intel IT testing shows that the Quad-Core Intel® Xeon® processor-based servers are an excellent platform for running typical IT workloads with hypervisor-based virtualization software 1 IT@intel study: http://www.intel.com/it/pdf/boosting-server-virtualization-performance.pdf

Why Virtualize with Intel Inside Top virtualization results 1 for VMware* Vmark* 1 Source: VMware as of Dec 11, 2007. See: http://www.vmware.com/products/vmmark/results.html for details. 2 Intel Virtualization Technology requires a computer system with a processor, chipset, BIOS, virtual machine monitor (VMM) and applications enabled for virtualization technology. Functionality, performance or other virtualization technology benefits will vary depending on hardware and software configurations. Virtualization technology-enabled BIOS and VMM applications are currently in development. Intel does not control or audit the design or implementation of third party benchmarks or Web sites referenced in this document. Intel encourages all of its customers to visit the referenced Web sites or others where similar performance benchmarks are reported and confirm whether the referenced benchmarks are accurate and reflect performance of systems available for purchase. Performance Hardware Assist Intel ® Virtualization Technology (VT) is a set of hardware enhancements that eclipse traditional software-only based virtualization Processor: Intel ® VT FlexMigration 2 : Move virtual machines between servers without service interruption Intel ® VT FlexPriority 2 : improves interrupt handling in virtual environment, boosting performance by up to 27% for 32bit guest operating systems Chipset & IO: Intel ® I/O Acceleration Technology 2 : Offloads routine I/O tasks from processor to I/O devices freeing up 35% more CPU cycles for virtualization Intel ® VT for Connectivity 2 : Specialized networking devices sort data through multiple queues, delivering more efficient networking 45nm

Intel-based Servers Built for Performance and Energy Efficiency Learn more: www.intel.com/quadcoreserver Thank You for Considering Intel

Backup

Stable and Reliable Energy Efficient Performance Built for Virtualization Addressing IT Challenges Head On Since 2006, millions of mainstream 65nm Quad-Core Intel® Xeon® processors have helped IT Reduce Costs, Improve Business Continuity & Responsiveness 1 Intel internal measurement as of Oct 9, 2006 using SPECint_rate_base2000*. Results compare Xeon E5345 (CTN 2.33/1333/80W) with measured Xeon 5160 (WC 3.00/1333/80W), published Dual-Core AMD Opteron* Model 2220SE (2.80 SktF) and published 64bit Intel Xeon Processor3.60GHz with 2ML2 cache (Irw 3.6/ LH800/110W). Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured by those tests. Any difference in system hardware or software design or configuration may affect actual performance. More Performance Less Space More Technology Fewer Risks
Dual + Quad: same server
Advanced memory, I/O
More Reliability Features
1.5x over Xeon ® Dual-Core 1
2.5x over other’s dual-core 1
4.5x over Xeon ® single core 1
80W quad-core processors
2x cores, cache, threads
Hardware-assisted tech
Broadest SW ecosystem
Doing More With Less

Intel ® Core ™ Microarchitecture (introduced 2006) Intel ® Advanced Smart Cache Intel ® Smart Memory Access Intel ® Intelligent Power Capability Intel ® Wide Dynamic Execution Engine FASTER SMARTER EFFICIENT 4 instructions per cycle 2x cache size, shared Advanced pre-fetching ultra fine grained power control How do these features work? Learn more at intel.com http://www.intel.com/technology/architecture/coremicro/demo/demo.htm Delivering a Performance and Power Advantage for IT

Raising the Bar for Performance Mainstream servers Up to 20% Higher Performance Quad-Core Intel Xeon X5365 Platform of Choice Since mid’06 adds 45nm processors Nov’ 07: More Performance - Stable Platform General Purpose Java Server Scientific Comp. ERP Server Virtual- ization Quad-Core Intel ® Xeon ® X5460 Data source: Published/Measured results as of Nov 12, 2007. See backup for details Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured by those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consult other sources of information to evaluate the performance of systems or components they are considering purchasing. For more information on performance tests and on the performance of Intel products, visit Intel Performance Benchmark Limitations

What is SPECpower*
SPECpower* is a new industry standard benchmark for measuring energy efficiency of volume servers
SPEC – The Standard Performance Evaluation Corporation released SPECpower_ssj2008 * on December 11, 2007
SPECpower_ssj2008* is the first industry standard server benchmark to measure power consumption in relation to performance across a “graduated” workload
SPECpower benchmark report provides unprecedented data on platform power consumption across load level range
Created by a consortium of companies
AMD*, Dell*, Fujitsu Siemens*, HP*, IBM*, Intel, Sun* plus UC Berkeley*, Virginia Tech* and Lawrence Berkeley Labs*
SPECpower* Fills a Need For a Standard Method to Measure Power And Performance Together

Why Virtualize? Real Question for IT is Why Not? Server Consolidation Test and Development Initial Dynamic Load Balancing Disaster Recovery Advanced IT Usages IT Benefits
Fewer Servers Lower IT Costs
Software Flexibility Higher Utilization
Less Power Easier Cooling

Flexibility & Investment Protection Intel ® VT FlexMigration assist and VMware * 4P+ 2P Intel® Core™ Microarchitecture Enhanced Intel® Core™ Microarchitecture Next Generation Intel Microarchitecture 1P ‘ Dunnington’ Xeon 5400 Xeon 3300 Future Future Future 1 Backward compatibility for live VM migration also exists with current dual-core Intel® Core™ microarchitecture products (Xeon 5100 and Xeon 3000) and forward compatibility with future dual and multi-core processors. Contact your preferred VMM vendor for support requirements. Xeon 5300 Xeon 7300 Xeon 3200 Merom based Penryn based Nehalem based 2006-2007 2007-2008 2008-2010 µarch Dual Core 5100 Dual Core 7200 Dual Core 3000 All future products, dates, and figures are preliminary and are subject to change without any notice. Intel ® VT FlexMigration assist Increased VM Mobility with VMware Fail-Over Load Balance Disaster Recovery Server Maintenance VM VM Dual Core 5200 Dual Core 3100 IT Investment Protection with future ESX * versions Flexibility of Live VM Migration using ESX * solutions Today

Quad-Core ROI Tool Online Tool Provides Quick Estimate of IT Value with Quad-Core Native Performance Gains and IT Cost Savings with Virtualization www.intel.com/go/virtualization

Why a Server?
A server provides a dedicated, centralized, networked machine that provides services to local and or remote PCs
Print and internet connection sharing
Centralized file sharing
Secure back-up of client data
Database and other shared applications
Server Technology enables your business to support more users and more customers with faster performance, higher reliability and security business

Technology Built for Business Intel Leading Technologies – Benefits for Small & Medium Business 1 Source Intel. Subject to change without notice Better storage and data protection
Intel® Execute Disable Bit
Intel ® Matrix Storage Technology
More Performance for your $
Multi-core processors starting sub $200 1
Intel ® Virtualization Technology
Advanced manufacturing, (65nm, 45nm)
Industry Leading performance
New Intel ® Core™ Microarchitecture
Intel Wide Dynamic execution
Intel® Advanced Smart Cache
Intel Smart Memory Access
Denser, quieter & lower power servers
Intel ® Intelligent Power Capability
50W low voltage quad-core processors
Energy-Efficient Performance
Increased Utilization & Flexibility
Intel ® Virtualization Technology
Intel®VT FlexMigration
Intel®64 Architecture
Highest Reliability, Ease of Use
ECC error correcting memory
Genuine Intel Architecture
Fully Buffered DDR2 Memory
High Quality Platform
Comprehensive Server Validation
Architectural Planning Security
Genuine Intel® Architecture

Servers with Intel ® 5100 Chipset
Qualifying Accounts: Optimized for customers with …
Small memory needs (12GB or lower)
Older rack infrastructure (<6kW per rack)
No near-term plans for virtualization (server utilization remains low)
Ideal Users: Small, Medium Business and Emerging Markets
Recommended Sales Approach (Enterprise)
Lead with ‘Bensley’: Mainstream 2S Xeon servers with Intel 5000 chipset
If power and rack density is THE objection … introduce Intel 5100 chipset
Source: Intel, November 27, 2007. Comparisons is between similarly configured Intel Xeon 2P servers using Intel 5100 chipset and the Intel 5000 chipset Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured by those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consult other sources of information to evaluate the performance of systems or components they are considering purchasing. For more information on performance tests and on the performance of Intel products, visit Intel Performance Benchmark Limitations. Copyright © 2007, Intel Corporation. * Other names and brands may be claimed as the property of others. ~30-50W lower server power Limited to 6 slots of memory (12GB with 2GB DIMMS) Similar Server Performance Tradeoffs 1 Advantages 1

Improved Performance per Watt Intel ® 5100 chipset for small system memory configurations Lower Platform Power Measured System Power in Watts during benchmark steady state Lower is better 20% Lower Power Intel ® 5000 Chipset Intel ® 5100 Chipset Intel ® 5000 Chipset Intel ® 5100 Chipset SPECfp*_rate_base 2006 SPECint*_rate_base 2006 Similar Server Performance Intel ® 5000 Chipset Intel ® 5100 Chipset Technical Computing (floating point) Both measurements feature two Quad-Core CPUs (Xeon E5450) and 8GB memory (4x2GB memory) General Purpose (integer throughput) Higher is better Data Source: Internal measurement as of 5 Nov 07. Actual performance may vary. See backup for details. Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured by those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consult other sources of information to evaluate the performance of systems or components they are considering purchasing. For more information on performance tests and on the performance of Intel products, visit Intel Performance Benchmark Limitations. Copyright © 2007, Intel Corporation. * Other names and brands may be claimed as the property of others. Similar Performance 8GB memory (4x2GB memory)

Quad-Core Performance 45nm, 2 nd Generation Quad-Core Intel ® Xeon ® Processor 5400 Series Technical Compute Servers Mainstream Enterprise Servers 1 Manufacturing Workflow: defined as concurrently running SPECapc* SolidWorks* 2005 and Fluent* 6.3.26 L1/L2, 5x concurrently SPEC int*_rate 2006 JAVA* Source: Intel. Results on Quad-Core Intel Xeon 5400 series are Intel internal measured results, October 2, 2007. All other Quad-Core Intel Xeon results are based on measured/published results. Quad-Core Intel Xeon Processor X5365: www.spec.org, Current as of 9/17/2007. Details in backup. Integer Java* Floating Point Bandwidth Intensive Applications general purpose SPEC fp*_rate 2006 Extending Performance Leadership +50% +20% Workstation & Multitasking concurrent applications 1 Design & Analysis +34% SPEC fp*_rate 2006 Floating Point Weather Modeling Financial Services up to up to up to Black-Scholes* National Weather Services Application * Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured by those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consult other sources of information to evaluate the performance of systems or components they are considering purchasing. For more information on performance tests and on the performance of Intel products, visit Intel Performance Benchmark Limitations

Entry Server Platform Performance featuring Intel® Xeon® Processor 3300 Series on Intel® 3210 Chipset-based servers Compute-Intensive Throughput Est. SPECfp*_rate_base2006 Data Source: Submitted or published results as of 7 Jan 2008. Actual performance may vary. See backup for details. 1.0 1.5 2.1 2.4
3.40 GHz
2 MB cache
800 MHz bus
3.00 GHz
4 MB cache
1333 MHz bus
2.66 GHz
8 MB cache
1066 MHz bus
2.83 GHz
12 MB cache
1333 MHz bus
Est. SPECint*_rate_base2006 1.0 1.7 2.7 3.0 Baseline General Purpose Technical Computing Normalized as 1.0 to Pentium D 945 using Intel® 3010 Chipset-based server. Higher is better 2006-2007 2007-2008 Performance tests and ratings are measured using specific computer systems and/or components and reflect the approximate performance of Intel products as measured by those tests. Any difference in system hardware or software design or configuration may affect actual performance. Buyers should consult other sources of information to evaluate the performance of systems or components they are considering purchasing. For more information on performance tests and on the performance of Intel products, visit Intel Performance Benchmark Limitations . Copyright © 2007, Intel Corporation. * Other names and brands may be claimed as the property of others. Normalized Normalized New! 45nm Quad-Core 65nm Quad-Core Dual- Core Dual- Core New! 45nm Quad-Core 65nm Quad-Core Dual- Core Dual- Core

Backup - Data Center Optimization
System Configurations:
2 Socket Intel® Xeon® Processor 3.6GHz (Nacona)
8 x 1GB DDR2-400 DIMMs
System Idle Power: 225W
System Workload Power: 382W
SPECjbb2005 bops performance: 40487
2 Socket Intel® Xeon® Processor E5450 (3.0GHz 80W HTN)
8 x 2GB 667MHz FBDIMMs
System Idle Power: 237W
System Workload Power: 353W
SPECjbb2005 bops performance: 297,984
Calculations:
Floor space: 80sq. Foot to 40 sq. foot (50% reduction)
Annual energy costs: 102.3kW to 13.8kW (87% reduction)
Yearly Energy Savings: $17.7k ($20.5k - $2.76k) = $17.7k
Qty 42 2S Intel® Xeon® Processor 3.6GHz (Nacona) servers, at idle power (225W * 16 hours/day), at full load (382W * 8 hours/day), for one year at 0.10 kWh = $10.23k * 2 (HVAC factor) = $20.5k electricity cost per year.
Compared to
Qty 6 2S Intel® Xeon® Processor E5450 (HTN 3.0GHz) servers, at idle power (237W * 16 hours/day), at full load (353W * 8 hours/day), for one year at 0.10 kWh = $1.38k * 2 (HVAC factor) = $2.76k electricity cost per year.
ROI:
Using HP DL 380G5 with 32GB RAM is $6,264 as of Nov 17, 2007 on hp.com
Cost of 6 servers is $37.6k divided by $17.7k/year energy savings, this is 2.12 year ROI
Software:
BEA JRockit* (build P27.4.0-3-86647-1.6.0_02-20070801-1931-windows-x86_64, compiled mode

Backup: Optimizing Performance / Rack
Power
340W per server: 2* 80W E5450 (3.0GHz), Intel® 5000 Chipset, 6* 2GB DIMMs
Source: Intel internal measurements + 22W (11W per DIMM * 2).
Measured platform: Supermicro SYS-6025B-TR+V (EBI2SQC61), memory: 4* 2GB; DDR2-667
300W per server: 2* 80W E5450 (3.0GHz), Intel® 5100 Chipset, 6* 2GB DIMMs
Source: Public SPECPower measurements from HP DL180 G5 server http://www.spec.org/power_ssj2008/results/res2008q1/power_ssj2008-20080116-00033.html as of Feb 27, 2008 plus 60W (2*30W TDP increase)
240W per server: 2* 50W L5420 (2.5GHz), Intel 5100 chipset, 6* 2GB DIMMs
Source: Public SPECPower measurements from HP DL180 G5 server http://www.spec.org/power_ssj2008/results/res2008q1/power_ssj2008-20080116-00033.html as of Feb 27, 2008
Performance
Performance based on SPECint_rate_base2006 public data as of Feb 27, 2008.
Benchmark score of 109 for E5450 and 77.3 for E5420 and L5420

Server Channel Training

by Cameroon45 on Jun 16, 2010

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Server Channel Training — Presentation Transcript