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Metro 2012 - Mobile and Social Tech
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Metro 2012 - Mobile and Social Tech


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Mobile and Social Media stats and tools presented at Metro 2012. The video on slide 10 can be seen at or

Mobile and Social Media stats and tools presented at Metro 2012. The video on slide 10 can be seen at or

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  • 1. When Your Message MattersMobile & SocialTechnologyApril 26th, 2012 Chris Camp Twitter: @ChrisCampTN Email:
  • 2. What Are Going To Cover? Current Mobile and Social Stats Social and Mobile Tools Not Named Facebook and Twitter Three Questions:  Do you want to be better connected to your students?  Do you want an easier way to manage your communication?  Do you want to cut through the noise and be heard?
  • 3. Mobile Stats from 2011 73% of Americans use their phone to send/receive text messages 4 out of 5 teenagers carry a wireless device and majority (57%) see it as key to their social life 95% of Americans age 18 to 29 use their phones to send/receive text messages Average teen sends and receives 3,339 text messages/month
  • 4. Cell Phones in 2011Own A Smartphone Own A Non-Smartphone Dont Own A Phone 12% 46% 42%
  • 5. Facebook Users Millions of Users  Monthly Mobile 2011 2012 Users: 488 Million 910  125 Billion 680 526 Friends 372 connected per dayMonthly Active Daily Active Users Users
  • 6. Degrees of Separation Offline:6 Degrees U.S. Facebook Users: 3.74 Degrees
  • 7. Social Sharing 300 Million Photos Uploaded Every Day 3.2 Billion Likes and Comments Posted Daily In 2010, 5 billion pieces of content were shared each week on Facebook
  • 8. Chances Of Being Heard Fan Page post only reaches 17% of the page’s fans Newsfeed only shows 10% of your friends’ updates Some colleges are not even giving email accounts any more
  • 9. Mobile and Social Tools
  • 10. A Look At Yaptap
  • 11. Wrapping It Up Suggestions About Yaptap  What one feature would you love to see in Yaptap?  Did you see a feature that would have made your job easier? Questions About Mobile & Social Tech? Contact Info: Twitter: @ChrisCampTN Email: Blog: Website: