The Basics Of Rhetoric Revised

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  • 1. An introduction
    The Basics of Rhetoric
  • 2. A few definitions to know
    What is Rhetoric?
  • 3. Definitions of Rhetoric
    Aristotle’s Definition:
    the art of observing in any given case the “available means of persuasion
    Other Definitions:
    “The study of effective speaking and writing.”
    -Silva Rhetoricae
    “ The art of speaking or writing effectively”
    “The art of effective communication” ???
  • 4. 3 things to consider
    The Major Players of Rhetoric
  • 5. Aristotle’s Ideas
    Author – the creator of the communication
    Audience – the receiver of the communication
    Subject – the topic of the communication
  • 6. **Note: that was not a rhetorical question
    What is Rhetorical Analysis?
  • 7. The Components…
    Rhetoric = effective speaking and writing
    Analysis = identifying the parts or features of something and explaining how these features work together
  • 8.
  • 9. Rhetorical Analysis
    Cameron’s definition:
    Breaking apart the components of a piece of communication to examine the techniques an author uses to get a point across.
    Communication mediums – speaking, writing, visual
    Techniques of…
    Language (our major focus)
    Verbal inflections
  • 10. Ask 3 questions
    So how do we start?
  • 11. 3 Rhetorical Questions
    1. What is the message?
    2. How is the message being conveyed?
    3. Why is the message being conveyed?
  • 12. Rhetorical Modes
    Description & Narration
    Process Analysis – explaining how to do something, presenting steps or events in order.
    Illustration – using examples to back up an idea
    Comparison & Contrast
    Cause & Effect Analysis – looking for causes and analyzing consequences
    Classification – arrangement of info. into groups or categories
  • 13. Rhetorical Modes, continued
    Definition – conveying the full meaning of a word that is central to a writer’s or culture’s ideas.
    Argumention/Persuasion – convincing someone to join our side of the issue or take action to advance our cause.
    Centered around a main proposition or claim
  • 14. How to Read a Visual Text
    O – overview – What is the visual about?
    P – parts – What elements/details seem important?
    T – title – Does the visual have a title?
    I – interrelationships – How do the above elements relate to each otherand connect?
    C – conclusion – Draw a conclusion. What does the visual mean? What is its message?
  • 15. Remember…
    Rhetoric is all around us…