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SoCon11 break-out session with Emma Loggins of Fanbolt.

SoCon11 break-out session with Emma Loggins of Fanbolt.

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Transcript

  • 1.
  • 2. FanBolt Stats
    • Started in 2002 ( 7 Redesigns)
    • 3. Over 99,500 registered members
    • 4. Average of 1.1 million hits per month
    • 5. 3 million forum posts
    • 6. Hosted over 875 contests (over $200,000 of prizes)
  • In The Beginning…
    • Specify & Set Goals
    • 7. What Is Your Site About
    • 8. Who Is Your Audience
    • 9. Who Is Your Competition
    • 10. What Does Success Look Like
  • Love What You Do
    • Let Your Personality Come Through
    • 11. Network With Other Bloggers
  • Content
    • Make Sure You Have Permission
    • 12. Include Imagery
    • 13. Include Call To Action When Appropriate
  • Be Consistent
    • When Do You Post?
    • 14. How Much Do You Post?
    • 15. Create A Schedule.
  • Build A Community
    • Make Sure To Interact With Your Visitors
    • 16. Separate Sites, Forums, Etc…
  • 17. Optimize
    • Google Is Your Most Important Visitor
    • 18. Write Strong Headlines
    • 19. Keywords
    • 20. Distribute
  • Use Social Media
  • Reward Activity & Loyalty
    • Contests
  • Track Your Traffic
    • Google Analytics
  • It Takes Time…
    • Be Patient
    • 23. Don’t Be Afraid To Start Small
  • Make Some Money!
    • Ad Agencies
    • 24. Google AdSense / Sell Your Own Ads
    • 25. ValueClick Media / Burst / Tribal Fusion
    • 26. Gorilla Nation / Sale Your Own Ads
  • Be Open
    • Be Open To Other Blogging Opportunities
  • Interviews
    Cast Members from films/shows such as:
    The Office, 30 Rock, Supernatural, The Vampire Diaries, Archer, Burn Notice, Chuck, Glee, Bones, Fringe, Lost, Psych, Drop Dead Diva, True Blood, Community, Hawaii 5-0, The Walking Dead, Nikita, Warehouse 13, Leverage, Covert Affairs, Project Runway, Parenthood, Rescue Me, American Idol, Eureka, Grey’s Anatomy, House, The Event and Twilight
  • By The Fans. For The Fans.
  • 36. The
    Fans
  • 37. Press
    Establish Yourself As An Expert
  • 38. Branding
  • 39. Set Visits
    2008- Burn Notice
    2008- Burn Notice
    2010- Vampire Diaries
    2010- Drop Dead Diva
    2010- Warehouse 13 / Eureka
  • 40. Looking Forward
  • Creating A Loyal Fan Base
    • Love What You’re Doing
    • 43. Set Your Goals
    • 44. Incentive
    • 45. Get Members Involved
    • 46. Create A Family-Like Atmosphere
    • 47. Establish Yourself As A Expert
    • 48. Brand Yourself
    • 49. Don’t Be Afraid To Start Small
  • Facebook.com/FanBolt
    Twitter.com/FanBolt
    Twitter.com/EmmaLoggins