We targeted the East and Central Region more due to higher relative growth rate aspects.
unit cost will be much higher if you produce lesser units Be quick to determine the potential for a new product in new market (here Lomex), if launched properly can yield high returns (Say focus more on production manager is product is in testing or supplementary phase) Continuous R&D is an indicator of a healthy company
Firm: Sunflower Industry: Flower It blooms & withers… but passes a legacy Ashish Aparup Chandra Sivaram
Where did we start? Portfolio Brand Base cost ($) Tech Mkt share ($ terms) Actual Cost ($) Gross Contribution KENT 297 1 4.80% 322 5787 KEPI 356 1 6.40% 367 3779 KEEP 380 1 7.50% 407 4131 KELY 273 3 5.40% 315 5999