inform, influence + inspire by thinking in pictures


David Armano, VP Experience Design, Critical Mass // criticalmass.co...
5 senses
Which of your
                        most?
would you fear losing
The eyes are not responsible
when the mind does the seeing.
          ~Publilius Syrus
this is art
this is design
this is simplicity
Source: Picol http://vimeo.com/2696386
this is how you get there.




Source: Dave Gray
A picture is worth a
  thousand words is a
saying/cliche that refers to the
idea that complex stories can
be described wit...
Thinking Visually In
   4 “M”s
metaphor




Source: Information Architects (2007)
model


Source: Stephen P. Anderson
mindmap


Source: Dan Roam
manifest




 you are here
6   Steps To
1. Empathize: See the world as a child




Observe
Notice the little things that
others miss

Ask
Ask questions, even sill...
2. Memorize: Commit thoughts to memory




                            Dave Gray
                            (Can Draw)


...
3. Analyze: Take a step back


                                  you




                   your subject
4. Synthesize: Filter signal from noise




  input                          output




                    synthesis
5. Visualize: See it, then do it
6. Materialize: make it tangible, make it stick
A checklist for thinking visually…




                    +
Why it matters

Gets people’s attention quickly



Helps us to learn faster + more effectively



Lets people do their own...
Where to start



                 gray
   tufte




   roam          krug
And a word of advice




can’t do this
                        without this
inform, influence + inspire by thinking in pictures


David Armano, VP Experience Design, Critical Mass // criticalmass.co...
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Visual Thinking

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Visual Thinking

  1. 1. inform, influence + inspire by thinking in pictures David Armano, VP Experience Design, Critical Mass // criticalmass.com Logic + Emotion // darmano.typepad.com // Twitter @armano
  2. 2. 5 senses Which of your most? would you fear losing
  3. 3. The eyes are not responsible when the mind does the seeing. ~Publilius Syrus
  4. 4. this is art
  5. 5. this is design
  6. 6. this is simplicity Source: Picol http://vimeo.com/2696386
  7. 7. this is how you get there. Source: Dave Gray
  8. 8. A picture is worth a thousand words is a saying/cliche that refers to the idea that complex stories can be described with just a single still image, or that an image may be more influential than a substantial amount of text. ~wikipedia
  9. 9. Thinking Visually In 4 “M”s
  10. 10. metaphor Source: Information Architects (2007)
  11. 11. model Source: Stephen P. Anderson
  12. 12. mindmap Source: Dan Roam
  13. 13. manifest you are here
  14. 14. 6 Steps To
  15. 15. 1. Empathize: See the world as a child Observe Notice the little things that others miss Ask Ask questions, even silly ones Explore Entertain your curiosity
  16. 16. 2. Memorize: Commit thoughts to memory Dave Gray (Can Draw) Me (Can’t Draw)
  17. 17. 3. Analyze: Take a step back you your subject
  18. 18. 4. Synthesize: Filter signal from noise input output synthesis
  19. 19. 5. Visualize: See it, then do it
  20. 20. 6. Materialize: make it tangible, make it stick
  21. 21. A checklist for thinking visually… +
  22. 22. Why it matters Gets people’s attention quickly Helps us to learn faster + more effectively Lets people do their own thinking Helps us tell stories
  23. 23. Where to start gray tufte roam krug
  24. 24. And a word of advice can’t do this without this
  25. 25. inform, influence + inspire by thinking in pictures David Armano, VP Experience Design, Critical Mass // criticalmass.com Logic + Emotion // darmano.typepad.com // Twitter @armano
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