Aug 8: Why Become a product Manager w/Erika Andersen

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Aug 8: Why Become a product Manager w/Erika Andersen

  1. 1. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkTodays scheduled speaker, Tim C. Johnson, had a medical emergency. We are pleased to welcome Erika L.Andersen who is jumping in at the last moment to lead our discussion and get her questions answered!We asked her, “Why would a Lawyer want to be a Product Manager?”“Lawyers have to specialize in order to survive, and I’m a generalist, I like to do it all. When I was a lawyer, Iwas involved in a case that required someone who understood markets, technology, accounting and couldtranslate details between various people. I had to figure out the technology, which I did talking to ProductManagers and then translate it for the lawyers, accountants, economists and others involved in the $1billion case. That was the perfect entry into looking at Product Management as a perfect fit for my skill set.”Erika asks us, “Why become a Product Manager?” Todays questions are at http://on.fb.me/mZBWF6Q1 Why did you decide to be or want to be a product manager?Q2 What are the key attributes of successful product managers?Q3 What are the key skills of successful product managers?Q4 How did you break into product management? Internal promotion, deliberate change, etc.Q5 When you’re interviewing for PM job, what questions should you ask to determine what the job reallyentails and requires?Q6 What do you do once you’re in the role: first steps, tools, actions?ProdMgmtTalk We are recording the discussion between co-hosts, Cindy F. Solomon and Adrienne Tanwith our speaker, Erika L. Andersen. Listen to today’s episode: http://bit.ly/qVnzmz All episodeshttp://www.blogtalkradio.com/prodmgmttalkProdMgmtTalk Never participated in a twitter chat? FAQs - http://bit.ly/i88OuC Join us! How to participate in Global Prod Mgmt Talk http://bit.ly/i3f5Q7ProdMgmtTalk Get ready! Join us at http://tweetchat.com/room/prodmgmttalk automatically appendshashtag #prodmgmttalk (log into your twitter account)ProdMgmtTalk Discussion questions from each talk http://on.fb.me/fFRi7b Links to Backgroundblogs/readings: http://bit.ly/o8Ad5D Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 1 Centercode = Better Beta Tests
  2. 2. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkErikaLAndersen Im leading my first TweetChat: #prodmgmttalk. "Breaking into Product Management".Great for everyone. -12:45 PM Aug 8th, 2011nickcoster Waiting in a Sydney bus queue. Looking forward to#prodmgmttalk at 9am (Sydney time) -3:20PM Aug 8th, 2011jidoctor getting ready for #prodmgmttalk w/ @ErikaLAndersen"breaking into #prodmgmt" in 20 min (7 pmET, 6 CT, 4 PT) -3:38 PM Aug 8th, 2011brainmates @JohnsonTC @cindyfsolomon Very sad to hear that Tim cant join us today. Hope you feelbetter #prodmgmttalk -3:48 PM Aug 8th, 2011ProdMgmtTalk @cindyfsolomon just spoke to @JohnsonTC hes out of surgery for a detached retina and isfine! Please send him well wishes! #prodmgmttalk -3:51 PM Aug 8th, 2011lmckeogh RT @jidoctor: getting ready for #prodmgmttalk w/@ErikaLAndersen "breaking into #prodmgmt"in 20 min (7 pm ET, 6 CT, 4 PT) -3:54 PM Aug 8th, 2011ProdMgmtTalk Todays event questions and intro @ErikaLAndersenhttp://bit.ly/pw6uFB #prodmgmttalk -3:54 PM Aug 8th, 2011lmckeogh Ill be contributing shortly. RT @ProdMgmtTalk: Todays event questions andintro @ErikaLAndersen http://bit.ly/pw6uFB#prodmgmttalk -3:55 PM Aug 8th, 2011chattalks Never participated in a twitter chat? FAQs -http://bit.ly/i88OuC Join us! #prodmgmttalk -3:59 PMAug 8th, 2011chattalks How to participate in Global Prod Mgmt Talk?http://bit.ly/i3f5Q7 #prodmgmttalk -3:59 PM Aug8th, 2011chattalks Have a product management related announcement, event, resource? Please directmessage @cindyfsolomon & tweet at end #prodmgmttalk -4:00 PM Aug 8th, 2011ErikaLAndersen Hi, glad to be here talking about Breaking into Product Management #prodmgmttalk -4:00PM Aug 8th, 2011ProdMgmtTalk Welcome todays speaker @ErikaLAndersensuccessfully won $1 billion law case against theIRS!#prodmgmttalk -4:00 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 2 Centercode = Better Beta Tests
  3. 3. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkmaldyj Yay Erika! Im there! “@ErikaLAndersen: Im leading my 1st TweetChat: #prodmgmttalk "Breakinginto Product Management". Great for everyone.” -4:00 PM Aug 8th, 2011chattalks Want to reach target audience of Product Management people? Sponsor Global ProductManagement Talk!http://bit.ly/gF0Tt3 #prodmgmttalk -4:00 PM Aug 8th, 2011MacMyDay http://t.co/4EmiDN4 RT @ErikaLAndersen leading my first TweetChat: #prodmgmttalk."Breaking into Product Management". Great for everyone. -4:01 PM Aug 8th, 2011brainmates Hello Everyone. Its Adrienne in Sydney. Looking forward tohearing @ErikaLAndersen speak. #prodmgmttalk -4:01 PM Aug 8th, 2011maldyj woo hoo! :-) “@ProdMgmtTalk: Welcome todays speaker@ErikaLAndersen successfully won $1billion law case against the IRS! #prodmgmttalk” -4:01 PM Aug 8th, 2011chattalks Join us at http://tweetchat.com/room/prodmgmttalkautomatically appendshashtag #prodmgmttalk -4:01 PM Aug 8th, 2011ProdMgmtTalk Background for todays talk: Aug 8: Why become a product manager (if youre alawyer) http://bit.ly/pw6uFB#prodmgmttalk -4:01 PM Aug 8th, 2011maldyj RT @chattalks: Never participated in a twitter chat? FAQs -http://bit.ly/i88OuC Joinus! #prodmgmttalk -4:01 PM Aug 8th, 2011ErikaLAndersen @maldyj @ErikaLAndersen Welcome to @maldjywho I met I LegalTechWest. #prodmgmttalk -4:01 PM Aug 8th, 2011chattalks Discussion questions from each talkhttp://on.fb.me/fFRi7b #prodmgmttalk -4:01 PM Aug 8th,2011chattalks Please introduce yourself: where youre tweeting from, your involvement w/productmanagement when you come in!#prodmgmttalk -4:02 PM Aug 8th, 2011ProdMgmtTalk Welcome @maldyj @macmyday @chattalks@lmckeogh #prodmgmttalk -4:02 PM Aug 8th,2011chattalks This is Joy, your producer, tweeting from the SF bay area! #prodmgmttalk -4:02 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 3 Centercode = Better Beta Tests
  4. 4. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkmaldyj Oddly we met IRL first! :-) “@ErikaLAndersen: Welcome to@maldjy who I met I LegalTechWest. #prodmgmttalk” -4:03 PM Aug 8th, 2011chattalks If youre NOT showing up in twitter search, follow these instructions http://bit.ly/kn5C #prodmgmttalk -4:03 PM Aug 8th, 2011maldyj thanx! “@ProdMgmtTalk: Welcome @maldyj @macmyday @chattalks @lmckeogh#prodmgmttalk” -4:03 PM Aug 8th, 2011chattalks Please follow @ErikaLAndersen @prodmgmttalk@cindyfsolomon @brainmates and usehashtag #prodmgmttalk#prodmgmttalk -4:04 PM Aug 8th, 2011ProdMgmtTalk Intro @ErikaLAndersen Her education BS Accounting Brigham Young U, JD UMichigan LawSchool, LL.M from Georgetown U Law Center #prodmgmttalk -4:04 PM Aug 8th, 2011jidoctor #prodmgmttalk : jennifer here, in beautiful Mpls (and giving up time watching the red sox for thisErika!) -4:04 PM Aug 8th, 2011ProdMgmtTalk Intro @ErikaLAndersen Breadth and depth in multiple fields, including business,engineering, design, law, and accounting #prodmgmttalk -4:04 PM Aug 8th, 2011maldyj #PRODMGMTTALK intro: Tweeting from sunny SoCal, Im a LexisNexis Customer ExperienceManager, I interface w/Product Mgmt often to bring VOC! -4:05 PM Aug 8th, 2011sjohnson717 Steve Johnson, checking in from Virginia USA#prodmgmttalk -4:05 PM Aug 8th, 2011ErikaLAndersen Whats the score? RT @jidoctor: #prodmgmttalk : jennifer here, in beautiful Mpls (giving upwatching the red sox)#prodmgmttalk -4:05 PM Aug 8th, 2011ProdMgmtTalk Intro @ErikaLAndersen Helped Fortune 500 company save over $1 billion through work as amultidisciplinary hub#prodmgmttalk -4:05 PM Aug 8th, 2011ProdMgmtTalk Here we go! Q1 Why did you decide to be or want to be a productmanager? #prodmgmttalk -4:06 PM Aug 8th, 2011robpipe Joining from Albany NY outside at football practice!#prodmgmttalk -4:06 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 4 Centercode = Better Beta Tests
  5. 5. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkjidoctor @erikalandersen - game just starting....youre safe (for now); hey! were honored tohave @sjohnson717 here today#prodmgmttalk -4:07 PM Aug 8th, 2011ErikaLAndersen Question for everyone. Id like to know! RT@ProdMgmtTalk: Here we go! Q1 Why did youdecide to be a product manager? #prodmgmttalk -4:07 PM Aug 8th, 2011ProdMgmtTalk This is a question from @ErikaLAndersen for everyone! Please answer A1 (for me the titledefined what I was already doing) #prodmgmttalk -4:07 PM Aug 8th, 2011bdoctor Barry from Minneapolis is joining instead of watching Twins v Redsox #prodmgmttalk -4:07 PM Aug8th, 2011jidoctor did anyone actually "select" to go into #prodmgmt? didnt we all just "fall into it"? #prodmgmttalk -4:07 PM Aug 8th, 2011ProdMgmtTalk Today we have doctors and lawyers in the house!#prodmgmttalk -4:08 PM Aug 8th, 2011ErikaLAndersen How did you fall into it?RT @jidoctor: did anyone actually "select" to gointo #prodmgmt? #prodmgmttalk -4:08 PM Aug 8th, 2011lmckeogh A1: Early on as an eng. had a "product marketer" that was talking to customers. That looked coolto me & jumped at the chance #prodmgmttalk -4:08 PM Aug 8th, 2011ProdMgmtTalk Welcome @jidoctor and @bdoctor both at the same time! #prodmgmttalk -4:09 PM Aug8th, 2011brainmates A1: I chose to go into #prodmgmt. Loved working on the BigPond product many years ago that Idecided #prodmgmtwas for me #prodmgmttalk -4:09 PM Aug 8th, 2011lmckeogh A1: took 5 years to get the opportunity to make the switch #prodmgmttalk -4:09 PM Aug 8th,2011ErikaLAndersen So you actively went for it? RT @lmckeogh: A1: took 5 years to get the opportunity to makethe switch#prodmgmttalk -4:10 PM Aug 8th, 2011MacMyDay @ProdMgmtTalk I second that. Although not a lawyer, but theyre ourcustomers... #prodmgmttalk -4:10 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 5 Centercode = Better Beta Tests
  6. 6. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkjidoctor (something about the family that eats together - on diff computers - during #prodmgmttalk staystogether...)#prodmgmttalk -4:10 PM Aug 8th, 2011robpipe A1: because someone had to take responsibility for the problems we had at thetime! #prodmgmttalk -4:10 PM Aug 8th, 2011ProdMgmtTalk @sjohnson717 & everyone! please schedule topresent http://bit.ly/gQh7Vr Ask @jidoctor how much fun it is!#prodmgmttalk -4:10 PM Aug 8th, 2011ErikaLAndersen Hee! RT @jidoctor: (something about the family that eats together on diff computersduring #prodmgmttalk stays together...) #prodmgmttalk -4:11 PM Aug 8th, 2011lmckeogh @ErikaLAndersen : Yes, engineering was interesting, but wanted to influence more of prod. devand direction#prodmgmttalk -4:11 PM Aug 8th, 2011nickcoster trying to follow the #prodmgmttalk from my iPad. Laptop battery has failed. -4:11 PM Aug 8th,2011MacMyDay A1 A product manager is probably an accidental position. Nobody decides really on becomingone, but you slip into it. #prodmgmttalk -4:11 PM Aug 8th, 2011bdoctor A1: I was mktg generalist & 1day had to mediate tween sales & dev. Kind of created the role at thatlittle co#prodmgmttalk -4:11 PM Aug 8th, 2011ErikaLAndersen It looks like some of us stepped up to fill a void#prodmgmttalk -4:11 PM Aug 8th, 2011christopherhanf RT @maldyj - #PRODMGMTTALK intro: Tweeting from sunny SoCal, Im a LexisNexisCustomer Experience Manager, I interface w/Product Mgmt... -4:11 PM Aug 8th, 2011saeedwkhan I got into #prodmgmt intentionally. got tired of watching people screw up products. Wentafter and got a PM job and got it #prodmgmttalk -4:12 PM Aug 8th, 2011brainmates RT @MacMyDay: A product manager is probably accidental position. Nobody decides really onbecoming one, but you slip into it. #prodmgmttalk -4:12 PM Aug 8th, 2011jidoctor Q1 so, most of us appeared to do it cus no one else was (except @lmckeogh) - seems like an"excuse" not a reason#prodmgmttalk -4:12 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 6 Centercode = Better Beta Tests
  7. 7. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalksjohnson717 Indeed. Nature abhors a vacuum. RT@ErikaLAndersen: It looks like some of us stepped up tofill a void#prodmgmttalk -4:12 PM Aug 8th, 2011maldyj A1: My roles not "true" Product Mgmt, but Cust Exp Mgmt interfacing heavily w/Products-I also fellinto it due to unmet needs #prodmgmttalk -4:12 PM Aug 8th, 2011MacMyDay Makes sense if u know products already RT@sjohnson717 I was a programmer, then joined thesales org. Started doing #prodmgmt #prodmgmttalk -4:13 PM Aug 8th, 2011brainmates RT @saeedwkhan: I got into #prodmgmt intentionally. got tired of watching people screw upproducts. #prodmgmttalk -4:13 PM Aug 8th, 2011ProdMgmtTalk I started entrepreneur, sold hardware, had couple small biz, computerized a marketing firm,worked for trademark lawyers... #prodmgmttalk -4:13 PM Aug 8th, 2011nickcoster A1) it wasnt called #prodmgmt when I started doing it.#prodmgmttalk I called it productimprovement manager. A made up title. -4:13 PM Aug 8th, 2011saeedwkhan Had done pretty much everything else tho. developer, customer support, technical writingetc. #prodmgmttalk -4:13 PM Aug 8th, 2011brainmates No! I made clear decision to move into it as well RT@ErikaLAndersen: I decided to deliberatelymove into #prodmgmt. Insane? #prodmgmttalk -4:13 PM Aug 8th, 2011ProdMgmtTalk Welcome @saeedwkhan @christopherhanf@nickcoster #prodmgmttalk -4:14 PM Aug 8th,2011ErikaLAndersen Is this common? RT @saeedwkhan: Had done pretty much everything else tho. developer,customer support, technical writing etc. #prodmgmttalk -4:15 PM Aug 8th, 2011lmckeogh @nickcoster : suppose I made up my title(s) too. Regardless, basic function was what interestedme.#prodmgmttalk -4:15 PM Aug 8th, 2011ErikaLAndersen I made a deliberate choice to move into#prodmgmt. Insane? #prodmgmttalk -4:15 PM Aug8th, 2011nickcoster @ErikaLAndersen Yes. But you need to be a little crazy to agree to do everything expected of therole #prodmgmttalk -4:15 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 7 Centercode = Better Beta Tests
  8. 8. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkProdMgmtTalk @cindyfsolomon long road to recognizing that everything I had done fell under umbrella ofpm - esp. customer focus & user ease #prodmgmttalk -4:15 PM Aug 8th, 2011sjohnson717 It seems to me that most product managers have broad experience first. Usually tech ratherthan sales and marketing. #prodmgmttalk -4:16 PM Aug 8th, 2011MacMyDay @ErikaLAndersen @saeedwkhan Probably to a degree. Ive been down the dev path thatrequired some helping out with support #prodmgmttalk -4:16 PM Aug 8th, 2011maldyj yesiree “@sjohnson717: Indeed. Nature abhors a vacuum. RT @ErikaLAndersen: It looks like someof us stepped up to fill a void #prodmgmttalk” -4:16 PM Aug 8th, 2011sjohnson717 But thats the fun part. RT @nickcoster: you need to be a little crazy to agree to do everythingexpected of the role#prodmgmttalk -4:16 PM Aug 8th, 2011lmckeogh @nickcoster : ignorance is bliss. #prodmgmttalk -4:16 PM Aug 8th, 2011maldyj Ha! :-) “@brainmates: RT @saeedwkhan: I got into#prodmgmt intentionally. got tired of watchingpeople screw up products. #prodmgmttalk” -4:16 PM Aug 8th, 2011StewartRogers @ProdMgmtTalk A1 - was asked to join PM team out of QA department. Still not sure why.Haven #prodmgmttalk -4:17 PM Aug 8th, 2011brainmates My experience before #prodmgmt was in Billing, Internet Fraud, Credit & Collections. So noengineering for me#prodmgmttalk -4:17 PM Aug 8th, 2011StewartRogers @ProdMgmtTalk A1 - was asked to join PM team out of QA department. Still not sure why.Haven t looked back.#prodmgmttalk -4:17 PM Aug 8th, 2011jidoctor agree w/ @cindyfsolomon-had many roles before i realized it was all underthe #prodmgmt umbrella & then i saw that i liked it #prodmgmttalk -4:17 PM Aug 8th, 2011MacMyDay @ProdMgmtTalk @cindyfsolomon Yep. Nobody tells you.#prodmgmttalk -4:17 PM Aug 8th,2011ProdMgmtTalk @StewartRogers Welcome! please schedule to speakhere! http://bit.ly/gQh7Vr #prodmgmttalk -4:17 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 8 Centercode = Better Beta Tests
  9. 9. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalksjohnson717 I see a lot of designers doing #prodmgmt even tho not their title. Probably true of manytitles. #prodmgmttalk -4:17 PM Aug 8th, 2011nickcoster @lmckeogh one of our little challenges is that to some extent #prodmgmt is a made up role thataggregates other biz tasks #prodmgmttalk -4:18 PM Aug 8th, 2011lmckeogh Cracking up at the back channel commentary. Keep it up ladies #prodmgmttalk -4:18 PM Aug 8th,2011robpipe It was a deliberate choice for me as well. I saw the opportunity & started to fill the void this wasnoticed & I got the job #prodmgmttalk -4:18 PM Aug 8th, 2011maldyj No! We need more intentional cust-centric PMs! :-) “@ErikaLAndersen: I made deliberate choice tomove into#prodmgmt. Insane? #prodmgmttalk” -4:18 PM Aug 8th, 2011brainmates Should be a little #prodmgmt in all of us RT@sjohnson717: See lot of designersdoing #prodmgmt.Probably true of many titles. #prodmgmttalk -4:18 PM Aug 8th, 2011ProdMgmtTalk Well come back to Q2. Were going to skip to Q3: What are the key skills of successfulproduct managers?#prodmgmttalk -4:18 PM Aug 8th, 2011jidoctor what backchatter @Lmckeogh? the fact that the redsox didnt score in the top of the 1stinning? #prodmgmttalk -4:19 PM Aug 8th, 2011hillbillyToad RT @sjohnson717: But thats the fun part. RT@nickcoster: you need to be a little crazy toagree to do everything expected of the role #prodmgmttalk -4:19 PM Aug 8th, 2011lmckeogh @nickcoster : were probably a bunch of over achievers that cannot be satisfied with 1 role. Thinkits a form of ADD?#prodmgmttalk -4:19 PM Aug 8th, 2011maldyj RT @brainmates: Should be a little #prodmgmt in all of us RT @sjohnson717: See lot of designersdoing #prodmgmt.Probably true of many titles. #prodmgmttalk -4:19 PM Aug 8th, 2011nickcoster RT @sjohnson717: Indeed. Nature abhors a vacuum. RT@ErikaLAndersen: It looks like some ofus stepped up to fill a void#prodmgmttalk -4:19 PM Aug 8th, 2011jidoctor #1 skill for #prodmgmt, imho, listening! #prodmgmttalk -4:19 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 9 Centercode = Better Beta Tests
  10. 10. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkErikaLAndersen Happy to please. RT @lmckeogh: Cracking up at the back channel commentary. Keep it upladies #prodmgmttalk -4:19 PM Aug 8th, 2011ProdMgmtTalk Were broadcasting live on the air! Listen in now to speaker & co-hosts http://tobtr.com/s/2178023 #BlogTalkRadio#prodmgmttalk -4:20 PM Aug 8th, 2011bdoctor Seems a lot of the work was getting done but in disparate parts of org. Makes it harder for us tocorral our responsibilities#prodmgmttalk -4:20 PM Aug 8th, 2011ErikaLAndersen Q3: Skills: Does having a background in design help? tech? sales/mktg? #prodmgmttalk -4:20 PM Aug 8th, 2011sjohnson717 Key skills: technical enough to understand development; intuitive to hear what the customersare really saying. #prodmgmttalk -4:20 PM Aug 8th, 2011StewartRogers @sjohnson717 (good) designers seem to have a natural customer inquisitiveness aboutthem #prodmgmttalk -4:20 PM Aug 8th, 2011jidoctor q3: i think u need to have exp "w/ the market" in some form, not sure one area is more importantthan another before#prodmgmt #prodmgmttalk -4:21 PM Aug 8th, 2011saeedwkhan A lot of people do "a little" #prodmgmt. They dont realize it. Thats part of the overallproblem though.#prodmgmttalk -4:21 PM Aug 8th, 2011nickcoster “@sjohnson717: Indeed. Nature abhors a vaccuum" - May be why it sucks to bethe #prodmanager sometimes.#prodmgmttalk -4:21 PM Aug 8th, 2011bdoctor RT @lmckeogh: @nickcoster : ADD? Us? Wait, what is that...? #prodmgmttalk -4:21 PM Aug 8th,2011sjohnson717 Q3. I think a design background may hurt. PM job is to define problems; designer doessolution. Easy to get confused.#prodmgmttalk -4:21 PM Aug 8th, 2011ErikaLAndersen @lmckeogh Ive heard IDEO looks for people with professional ADD. #prodmgmttalk -4:21PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 10 Centercode = Better Beta Tests
  11. 11. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkmaldyj yes! “@sjohnson717: Key skills: technical enough 2 understand development; intuitive 2 hear whatcustomers are really saying. #prodmgmttalk” -4:21 PM Aug 8th, 2011ProdMgmtTalk Q3: skills= multi-tasking; i.e. type, read, tweet, listen, talk, breath, welcome peop, notate,respond, contribute, facilitate #prodmgmttalk -4:21 PM Aug 8th, 2011lmckeogh A3: Just did a survey on this last week. Top quality was business acumen. Would also includeinitiative #prodmgmttalk -4:21 PM Aug 8th, 2011brainmates A3: #Prodmgmt skills = Leader, Financial Acumen, Writing, Presentation, Listening, PeaceMaker #prodmgmttalk -4:21 PM Aug 8th, 2011jidoctor shiny objects falling from the sky! look over there! no, over here! no, over there! #prodmgmttalk -4:22 PM Aug 8th, 2011MacMyDay @ProdMgmtTalk Listening, communicating, schmoozing, influencing, ... #prodmgmttalk -4:22PM Aug 8th, 2011bdoctor biz acumen and ability to multi task could be mistaken for ADD #prodmgmttalk -4:22 PM Aug 8th,2011sjohnson717 SKills: willing to let facts determine opinions.#prodmgmttalk -4:22 PM Aug 8th, 2011ErikaLAndersen Perfect for T-shaped people. Lot of breadth but with depth in one keyarea? #prodmgmttalk -4:23 PM Aug 8th, 2011nickcoster RT @sjohnson717: Key skills: technical enough to understand development; intuitive to hearwhat the customers are really saying. #prodmgmttalk -4:23 PM Aug 8th, 2011brainmates Why? RT @saeedwkhan: A lot of people do "a little"#prodmgmt. They dont realize it. Thats partof the overall problem though. #prodmgmttalk -4:23 PM Aug 8th, 2011jidoctor (for an important break - no score after 1) what ADD?#prodmgmttalk -4:23 PM Aug 8th, 2011nickcoster RT @saeedwkhan: A lot of people do "a little"#prodmgmt. They dont realize it. Thats part of theoverall problem though. #prodmgmttalk -4:23 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 11 Centercode = Better Beta Tests
  12. 12. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkMacMyDay @ErikaLAndersen A3 Some background that supports PM function definitelyhelps. #prodmgmttalk -4:23 PM Aug 8th, 2011ProdMgmtTalk LOL! RT @jidoctor: (for an important break - no score after 1) what ADD? #prodmgmttalk -4:23 PM Aug 8th, 2011sjohnson717 Scott Sehlhorst at Tyner Blain said, "We want customers to inspire our products, not designthem."#prodmgmttalk -4:23 PM Aug 8th, 2011maldyj RT @ProdMgmtTalk: Q3: skills= multi-tasking; i.e. type, read, tweet, listen, talk, breath, welcomepeop, notate, respond, contribute, facilitate #prodmgmttalk -4:23 PM Aug 8th, 2011StewartRogers RT @jidoctor: #1 skill for #prodmgmt, listening!#prodmgmttalk +1 - could go on withleadership, business, etc. but rooted in listening -4:24 PM Aug 8th, 2011sjohnson717 RT @ErikaLAndersen: Perfect for T-shaped people. Lot of breadth but with depth in one keyarea? #prodmgmttalk -4:24 PM Aug 8th, 2011ErikaLAndersen Learned to do this against IRS, w/ diff version of reality. RT @sjohnson717: willing to letfacts determine opinions.#prodmgmttalk -4:24 PM Aug 8th, 2011saeedwkhan @brainmates - why? because it confuses ppl about the role of #prodmgmt. I cant just go do alittle coding or QA or sales #prodmgmttalk -4:24 PM Aug 8th, 2011lmckeogh Agree RT @ErikaLAndersen: Perfect for T-shaped people. Lot of breadth but with depth in onekey area? #prodmgmttalk -4:24 PM Aug 8th, 2011bdoctor RT @saeedwkhan: why? because it confuses ppl about the role of #prodmgmt. I cant just go do alitl coding or QA or sls#prodmgmttalk -4:25 PM Aug 8th, 2011jidoctor but @sjohnson717, doesnt the "willing to let facts determine opinions" start with listening? thatswhy i say its #1skill #prodmgmttalk -4:25 PM Aug 8th, 2011sjohnson717 Agreed. RT @saeedwkhan: it confuses ppl about the role of #prodmgmt. I cant just go do alittle coding or QA or sales#prodmgmttalk -4:25 PM Aug 8th, 2011brainmates Because everyone should think about the customer and business objectives in their job. Notonly Product Manager@saeedwkhan: #prodmgmttalk -4:25 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 12 Centercode = Better Beta Tests
  13. 13. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalksaeedwkhan Required skills 4 #prodmgmt. Communication, analytic skills, Listening, Sales skills, ability to"connect the dots".#prodmgmttalk -4:25 PM Aug 8th, 2011nickcoster gotta go and visit a client. Ill try and keep up on the train. Happy chatting #prodmgmttalk -4:25PM Aug 8th, 2011ErikaLAndersen People should be dedicated to #prodmgmt? RT@saeedwkhan: @brainmates - why?confuses ppl abt role of#prodmgmt. #prodmgmttalk -4:26 PM Aug 8th, 2011maldyj A3: Be able to talk to & undertand customer needs/present solutions that meet needs mosteffectively (not per prescription)#prodmgmttalk -4:26 PM Aug 8th, 2011sjohnson717 Indeed. RT @jidoctor: but @sjohnson717, start with listening? thats why i sayits #1 skill #prodmgmttalk -4:26 PM Aug 8th, 2011ProdMgmtTalk Going back to Q2: What are the key attributes of successful productmanagers? #prodmgmttalk -4:26 PM Aug 8th, 2011sjohnson717 RT @saeedwkhan: Req #prodmgmt skills. Communication, analytic skills, Listening, Sales skills,ability to "connect the dots". #prodmgmttalk -4:27 PM Aug 8th, 2011lmckeogh @saeedwkhan : Im not adverse to doing a little of someone elses role. It can be a wake upcall. #prodmgmttalk -4:27 PM Aug 8th, 2011ErikaLAndersen Does it help to have done some different jobs? Better able to work with sales, tech,design? #prodmgmttalk -4:27 PM Aug 8th, 2011bdoctor @ErikaLAndersen People should be dedicated to#prodmgmt? Depends on Co size. Sometimes wehave to wear multi hats #prodmgmttalk -4:27 PM Aug 8th, 2011jidoctor Q2 same answer as Q# - listening is #1 attribute, #1skill, #1 challenge too #prodmgmttalk -4:27 PMAug 8th, 2011maldyj so true “@sjohnson717: Indeed. RT @jidoctor: but@sjohnson717, start with listening? thats why isay its #1 skill#prodmgmttalk” -4:27 PM Aug 8th, 2011sjohnson717 Oh wait. I think we were answering Q2 instead of Q3.#prodmgmttalk -4:27 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 13 Centercode = Better Beta Tests
  14. 14. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkbrainmates Agree there should be a dedicated #prodmgmtresource. But everyone in company should "do"a little #prodmgmt#prodmgmttalk -4:27 PM Aug 8th, 2011lmckeogh @saeedwkhan : Of course, neither of us want to do each others job long term #prodmgmttalk -4:27 PM Aug 8th, 2011ErikaLAndersen True that. RT @lmckeogh: @saeedwkhan : Im not adverse to doing a little of someone elsesrole. It can be a wake up call. #prodmgmttalk -4:27 PM Aug 8th, 2011ProdMgmtTalk RT @ErikaLAndersen: Does it help to have done some different jobs? Better able to workwith sales, tech, design?#prodmgmttalk -4:28 PM Aug 8th, 2011StewartRogers RT @jidoctor: but @sjohnson717, .... chicken and egg comment coming ... #prodmgmttalk -4:28 PM Aug 8th, 2011sjohnson717 I think so. Empathy is good. RT @ErikaLAndersen: Does it help to have done some differentjobs? #prodmgmttalk -4:28 PM Aug 8th, 2011ProdMgmtTalk Its all good! RT @sjohnson717: Oh wait. I think we were answering Q2 instead ofQ3. #prodmgmttalk -4:28 PM Aug 8th, 2011jidoctor @ErikaLAndersen I think you have to be able to speak the others language, but not "necessarily"have done their job#prodmgmttalk -4:28 PM Aug 8th, 2011StewartRogers RT @jidoctor: but @sjohnson717, .... what is listening without thinking -- changing my votefrom listening to thinking ... #prodmgmttalk -4:28 PM Aug 8th, 2011brainmates #prodmgmt is not just for product managers#prodmgmttalk -4:28 PM Aug 8th, 2011robpipe Q3. IMHO 1) Biz acumen 2) communication skills (inbound and outbound) 3) market knowledge. 4)technical/domain expertise#prodmgmttalk -4:28 PM Aug 8th, 2011ErikaLAndersen Now were on Q2. What are key attributes? Think@saeedwkhan has discussedthis. #prodmgmttalk -4:28 PM Aug 8th, 2011MacMyDay Defily. Doesnt help if ppl mis-conceive the role @ErikaLAndersen @saeedwkhan@brainmates Ppl should b dedicated 2 #prodmgmt? #prodmgmttalk -4:29 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 14 Centercode = Better Beta Tests
  15. 15. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkbdoctor Sometimes an outsider w/good listening skills & no prev. Co exp can open some eyes of whatcustomer wants vs dev wants#prodmgmttalk -4:29 PM Aug 8th, 2011StewartRogers Someone wasnt listening. :) RT @sjohnson717: Oh wait. I think we were answering Q2instead of Q3. #prodmgmttalk-4:29 PM Aug 8th, 2011maldyj RT @robpipe: Q3. IMHO 1) Biz acumen 2) communication skills (inbound and outbound) 3) marketknowledge. 4) technical/domain expertise #prodmgmttalk -4:29 PM Aug 8th, 2011ProdMgmtTalk RT @robpipe: Q3. IMHO 1) Biz acumen 2) communication skills (inbound and outbound) 3)market knowledge. 4) tech/domain expert #prodmgmttalk -4:29 PM Aug 8th, 2011ErikaLAndersen This in order of importance? RT @robpipe: Q3. IMHO 1) Biz acumen 2) communicationskills (inbound and outbound)... #prodmgmttalk -4:29 PM Aug 8th, 2011saeedwkhan @brainmates disagree. Everyone shld not do "a little"#prodmgmt. Everyone should do theirjobs well. #prodmgmttalk -4:29 PM Aug 8th, 2011brainmates @saeedwkhan Ahhh we will have to agree to disagree.#prodmgmttalk -4:30 PM Aug 8th, 2011bdoctor RT @brainmates: #prodmgmt is not just for product managers (but PM should coord orquarterbacking efforts)#prodmgmttalk -4:30 PM Aug 8th, 2011sjohnson717 @saeedwkhan Yes, dont you wish everyone would do their own damn jobs for a week?Maybe wed get something done.#prodmgmttalk -4:30 PM Aug 8th, 2011brainmates Agree RT @bdoctor: RT @brainmates: #prodmgmt is not just for product managers (but PMshould coord or quarterbacking efforts) #prodmgmttalk -4:30 PM Aug 8th, 2011MacMyDay A2: Be a people person, but also be visionary and have attention to detail #prodmgmttalk -4:31PM Aug 8th, 2011robpipe @ErikaLAndersen for me yes #prodmgmttalk -4:31 PM Aug 8th, 2011saeedwkhan @brainmates those jobs may include aspects of sales or marketing etc. but thats not theirfocus #prodmgmttalk -4:31 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 15 Centercode = Better Beta Tests
  16. 16. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkErikaLAndersen Always wondered: are product managers made or born? #prodmgmttalk -4:31 PM Aug 8th,2011ProdMgmtTalk RT @sjohnson717: @saeedwkhan Yes, dont you wish everyone would do their own jobs fora week? Maybe wed get something done. #prodmgmttalk -4:31 PM Aug 8th, 2011bdoctor @brainmates still depends on size of company - start ups can get away with this, big cos not somuch #prodmgmttalk -4:31 PM Aug 8th, 2011lmckeogh Top 6 from survey: Biz Acumen, Exec Communication, Req Definition, Domain Knowledge, ProdAnalytics ,Prod Lifecycle Mgmt #prodmgmttalk -4:32 PM Aug 8th, 2011brainmates Made. RT @ErikaLAndersen: Always wondered: are product managers made orborn? #prodmgmttalk -4:32 PM Aug 8th, 2011sjohnson717 Great product managers see patterns. Is that learned or innate? #prodmgmttalk -4:32 PM Aug8th, 2011MacMyDay Second that RT @jidoctor @ErikaLAndersen Be able to speak the others language, but not"necessarily" have done their job #prodmgmttalk -4:32 PM Aug 8th, 2011jidoctor @ErikaLAndersen i think they are "born" but then refined & "made" better #prodmgmttalk - someskills u just cant teach. you just have them -4:32 PM Aug 8th, 2011ErikaLAndersen True that roduct managers are mess of contradictions? Big picture & detailed. Strategy &tactics...#prodmgmttalk -4:32 PM Aug 8th, 2011saeedwkhan @brainmates @bdoctor arent you exacerbating the problem we want to eliminate? i.e.confusion over #prodmgmt?#prodmgmttalk -4:32 PM Aug 8th, 2011lmckeogh @sjohnson717 : believe it is innate unfortunately.#prodmgmttalk -4:32 PM Aug 8th, 2011ProdMgmtTalk RT @ErikaLAndersen: True that Product managers are mess of contradictions? Big picture &detailed. Strategy & tactics... #prodmgmttalk -4:33 PM Aug 8th, 2011brainmates I think it helps! Maybe everyone will have an appreciationfor #prodmgmt RT @saeedwkhan @bdoctor#prodmgmttalk -4:33 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 16 Centercode = Better Beta Tests
  17. 17. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkjidoctor #prodmgmttalk ADD interruption: red sox score the 1st run! (Papi from second on Scutarossingle) -4:33 PM Aug 8th, 2011bdoctor @saeedwkhan @brainmates start ups often dont have the luxury of dedicated resources for muchbeyond a leader and a CFO#prodmgmttalk -4:33 PM Aug 8th, 2011brainmates Nice RT @ErikaLAndersen: True that Product managers are mess of contradictions? Big picture& detailed. Strategy & tactics... #prodmgmttalk -4:33 PM Aug 8th, 2011sjohnson717 We need to be clear about what is (and is not)#prodmgmt before we can convinceothers. #prodmgmttalk -4:34 PM Aug 8th, 2011ProdMgmtTalk Both the challenge & obstacles: @ErikaLAndersen: True that Product managers are mess ofcontradictions?#prodmgmttalk -4:34 PM Aug 8th, 2011ErikaLAndersen Yes! RT @jidoctor: #prodmgmttalk ADD interruption: red sox score the 1st run! (Papi fromsecond on Scutaros single) #prodmgmttalk -4:34 PM Aug 8th, 2011bdoctor RT @sjohnson717: Great product managers see patterns. Is that learned or innate? I didnt learnthis at school, 4 shur#prodmgmttalk -4:34 PM Aug 8th, 2011brainmates We talk about it often RT @sjohnson717: We need to be clear about what is (& isnot) #prodmgmt before we can convince others #prodmgmttalk -4:34 PM Aug 8th, 2011maldyj 3rd! “@MacMyDay: 2nd that RT @jidoctor @ErikaLAndersenBe able 2 speak others language, butnot "necessarily" done their job #prodmgmttalk” -4:35 PM Aug 8th, 2011ProdMgmtTalk Some already answered: Q4 How did you break into product management? Internalpromotion, deliberate change, etc.#prodmgmttalk -4:35 PM Aug 8th, 2011MacMyDay Can be learnt @sjohnson717 Great product managers see patterns. Is that learned orinnate? #prodmgmttalk -4:36 PM Aug 8th, 2011bdoctor RT Agree. @sjohnson717: We need to be clear about what is (and is not) #prodmgmt before wecan convince others.#prodmgmttalk -4:36 PM Aug 8th, 2011jidoctor @sjohnson717 #prodmktg has same prob as #prodmgmt - not a clear, unified def so we end up"arguing w/ selves" & wasting energy #prodmgmttalk -4:36 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 17 Centercode = Better Beta Tests
  18. 18. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkProdMgmtTalk Were laughing about how "Product Management is a great community!" Yeah! (we needeach other to survive the battles we face) #prodmgmttalk -4:36 PM Aug 8th, 2011ErikaLAndersen What sort of patterns? @sjohnson717: Great product managers see patterns. Is thatlearned or innate? didnt learn at school #prodmgmttalk -4:36 PM Aug 8th, 2011ProdMgmtTalk Easier if innate! RT @MacMyDay: Can be learnt@sjohnson717 Great product managers seepatterns. Is that learned or innate? #prodmgmttalk -4:37 PM Aug 8th, 2011lmckeogh @ProdMgmtTalk : I see dead people. I didnt learn that in school #prodmgmttalk -4:37 PM Aug8th, 2011sjohnson717 4 customers have asked for 4 diff things. Or have they? RT @ErikaLAndersen: What sort ofpatterns? #prodmgmttalk-4:38 PM Aug 8th, 2011ErikaLAndersen Awesome. RT @lmckeogh: @ProdMgmtTalk : I see dead people. I didnt learn that inschool #prodmgmttalk -4:38 PM Aug 8th, 2011ProdMgmtTalk Audio discussion: we always argue over what PM is and isnt - always tension around titledefinition & responsibilities#prodmgmttalk -4:38 PM Aug 8th, 2011bdoctor LOL RT @lmckeogh: @ProdMgmtTalk : I see dead people. I didnt learn that inschool #prodmgmttalk -4:38 PM Aug 8th, 2011sjohnson717 Patterns like themes, segments, good/bad customers. #prodmgmttalk -4:38 PM Aug 8th, 2011saeedwkhan @brainmates - just curious. which part of #prodmgmtwould you have others do to get anappreciation of it? :-)#prodmgmttalk -4:38 PM Aug 8th, 2011ProdMgmtTalk Bringing up: Q5. When you’re interviewing, what questions should you ask to determinewhat PM job really entails & requires? #prodmgmttalk -4:39 PM Aug 8th, 2011ErikaLAndersen Seeing the commonality RT @sjohnson717: 4 customers have asked for 4 diff things. Orhave they?#prodmgmttalk -4:39 PM Aug 8th, 2011maldyj Ha! This is way more fun than I expected! “@lmckeogh:@ProdMgmtTalk : I see dead people. I didntlearn that in school#prodmgmttalk” -4:39 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 18 Centercode = Better Beta Tests
  19. 19. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkjidoctor Q5: i always "listen" if they use word "customer" or "market" - it "tells" a lot! #prodmgmttalk -4:39PM Aug 8th, 2011MacMyDay @ProdMgmtTalk Listening in to it:) Can we listen to the full recording later? #prodmgmttalk -4:39 PM Aug 8th, 2011bdoctor RT @ErikaLAndersen: What sort of patterns? U find patterns by reviewing the data. Some of us canfind commonalities among it #prodmgmttalk -4:40 PM Aug 8th, 2011sjohnson717 @ErikaLAndersen When hiring or being hired?#prodmgmttalk -4:40 PM Aug 8th, 2011ProdMgmtTalk RT @maldyj: Ha! This is way more fun than I expected! @lmckeogh I see dead people. Ididnt learn that in school #prodmgmttalk -4:40 PM Aug 8th, 2011brainmates @saeedwkhan Know of & consider customer in their decisions. Understand business financials& levers #prodmgmttalk-4:40 PM Aug 8th, 2011ErikaLAndersen Q5: Seems like PM position very dependent on company. How do you figure out the job atthat company?#prodmgmttalk -4:40 PM Aug 8th, 2011robpipe Q5. Understand decision rights. If the PM doesnt have them run a mile. #prodmgmttalk -4:40 PMAug 8th, 2011jidoctor @ErikaLAndersen btw CPAs dont see pattersn, only number sequences. patterns are too "grey" ;-) #prodmgmttalk -4:40 PM Aug 8th, 2011ErikaLAndersen When youre interviewing for a job. RT@sjohnson717: @ErikaLAndersen When hiring orbeing hired?#prodmgmttalk -4:41 PM Aug 8th, 2011maldyj A5: Erika, definitely ask @ the culture, do PMs talk to custs directly? I know u favor user-centricdesign & youll want a fit#prodmgmttalk -4:41 PM Aug 8th, 2011ProdMgmtTalk @sjohnson717 @ErikaLAndersens question was from the point of view of wanting to behired #prodmgmttalk -4:41 PM Aug 8th, 2011sjohnson717 Ive always hated it but I wonder the merit of seeing writing skills: a short req document,positioning, maybe a prez?#prodmgmttalk -4:41 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 19 Centercode = Better Beta Tests
  20. 20. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkbdoctor RT @jidoctor: @ErikaLAndersen btw CPAs dont see pattersn, only number sequences. patterns aretoo "grey" ;-) And lawyers b/w.. #prodmgmttalk -4:41 PM Aug 8th, 2011maldyj love this idea! “@jidoctor: Q5: i always "listen" if they use word "customer" or "market" - it "tells" alot! #prodmgmttalk” -4:41 PM Aug 8th, 2011ErikaLAndersen Funny cause true. RT @jidoctor: @ErikaLAndersenbtw CPAs dont see pattersn, onlynumber sequences. patterns are too "grey" ;-) #prodmgmttalk -4:41 PM Aug 8th, 2011lmckeogh @sjohnson717 : hate it as well, but when hiring, should see more concrete examples. Anyone canBS through interview#prodmgmttalk -4:42 PM Aug 8th, 2011ErikaLAndersen Good point. RT @maldyj: A5: Erika, definitely ask @ the culture, PMs talk to custs directly?Know u favor user-centric design #prodmgmttalk -4:42 PM Aug 8th, 2011sjohnson717 @maldyj Good one! Can I visit customers and can I do without a sales droid? #prodmgmttalk -4:43 PM Aug 8th, 2011jidoctor q5 companys commitment to role is also in budget: $ for visits? $ learning? #prodmgmttalk -4:43PM Aug 8th, 2011sjohnson717 Agreed. RT @lmckeogh: @sjohnson717 : hate it as well, but when hiring, should see moreconcrete examples.#prodmgmttalk -4:43 PM Aug 8th, 2011brainmates Q5: Which department you report into. If engineering, tech driven, if marketing, comms driven.If product, there is hope#prodmgmttalk -4:43 PM Aug 8th, 2011bdoctor RT @sjohnson717: @maldyj Good one! Can I visit customers and can I do without a salesdroid? #prodmgmttalk -4:43 PM Aug 8th, 2011jidoctor Q5: i ask where role reports, if under eng /dev - im w/@robpipe and would run a mileout #prodmgmttalk -4:43 PM Aug 8th, 2011ErikaLAndersen Subtle but important point RT @jidoctor: Q5: i always "listen" if they use "customer" or"market" - it "tells" a lot!#prodmgmttalk -4:43 PM Aug 8th, 2011sjohnson717 "Explain the approval process." (for anything: positioning, biz case, roadmap,reqs...) #prodmgmttalk -4:44 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 20 Centercode = Better Beta Tests
  21. 21. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkMacMyDay A5: Ask how much this company is a product oriented org. Is the PM reqd to do all PMOwork? #prodmgmttalk -4:44 PM Aug 8th, 2011maldyj sage advice 4 any role “@jidoctor: Q5: i ask where role reports, if under eng /dev - imw/ @robpipe and would run a mile out #prodmgmttalk” -4:44 PM Aug 8th, 2011ProdMgmtTalk RT @MacMyDay: A5: Ask how much this company is a product oriented org. Is the PM reqdto do all PMO work?#prodmgmttalk -4:44 PM Aug 8th, 2011MacMyDay PMO = Program Mgmt Office, sometimes Project Mgmt Office #prodmgmttalk -4:45 PM Aug8th, 2011sjohnson717 @MacMyDay PMO = ProJECT management?#prodmgmttalk -4:45 PM Aug 8th, 2011ErikaLAndersen Is agile vs scrum vs waterfall important? or only if you report to tech? #prodmgmttalk -4:45PM Aug 8th, 2011bdoctor Start simple - ask where new product ideas come from - sales, customers, engineers, CEO, etc...will tell if prod oriented org #prodmgmttalk -4:45 PM Aug 8th, 2011sjohnson717 #prodmgmt != #projmgmt #prodmgmttalk -4:45 PM Aug 8th, 2011saeedwkhan ask where #prodmgmt sits vs #prodmktg. If they are not in the same org (e.g. eng vs. mktgresp.) then theres problems #prodmgmttalk -4:46 PM Aug 8th, 2011maldyj A5: Ask: How often do you deploy improvements? How fluid is your roadmap? If often changed,how are cust expectations managed? #prodmgmttalk -4:46 PM Aug 8th, 2011sjohnson717 RT @bdoctor: Start simple - ask where new product ideas come from - sales, customers,engineers, CEO, etc...#prodmgmttalk -4:46 PM Aug 8th, 2011jidoctor imho dev s/w lifecycle is not imp as long as you can talk their language & understand thedifferences #prodmgmttalk -4:46 PM Aug 8th, 2011ErikaLAndersen Important point. RT @sjohnson717: #prodmgmt !=#projmgmt #prodmgmttalk -4:46 PMAug 8th, 2011brainmates Ohhh YEAH! RT @sjohnson717: #prodmgmt !=#projmgmt #prodmgmttalk -4:46 PM Aug 8th,2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 21 Centercode = Better Beta Tests
  22. 22. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkMacMyDay Of course RT @sjohnson717 #prodmgmt != #projmgmt#prodmgmttalk -4:46 PM Aug 8th, 2011bdoctor RT @saeedwkhan: ask where #prodmgmt sits vs#prodmktg. If they not in same org (e.g. eng vs.mktg resp.) then theres problems #prodmgmttalk -4:47 PM Aug 8th, 2011maldyj yes “@sjohnson717: RT @bdoctor: Start simple-ask where new product ideas come from - sales,customers, engineers, CEO, etc... #prodmgmttalk” -4:47 PM Aug 8th, 2011robpipe #prodmgmt <> #projmgmt #prodmgmttalk -4:47 PM Aug 8th, 2011sjohnson717 Yes! RT @saeedwkhan: #prodmgmt & #prodmktg. If they are not in the same org (e.g. eng vs.mktg resp.) then theres problems #prodmgmttalk -4:47 PM Aug 8th, 2011jidoctor recurring problem, confusion of proDUCT vs proJECT management...goes back to clear definitionproblems#prodmgmttalk -4:47 PM Aug 8th, 2011ProdMgmtTalk Moving on: Q6. What do you do once you’re in the role: first steps, tools,actions? #prodmgmttalk -4:47 PM Aug 8th, 2011JustinFenwick @bdoctor So you ask where product ideas come from...whats the right answer to determineif they are product oriented? #prodmgmttalk -4:47 PM Aug 8th, 2011sjohnson717 In short, Id follow a product from idea to sunset, asking about process andapprovals. #prodmgmttalk -4:48 PM Aug 8th, 2011lmckeogh @jidoctor : That is part of it, the other part is peoples lazi listening skills. The two sound similarto the uninitiated#prodmgmttalk -4:48 PM Aug 8th, 2011MacMyDay @sjohnson717 Depends on the org, how they define it. Some orgsmingle #prodmgmt with #projmgmt #prodmgmttalk -4:48 PM Aug 8th, 2011ProdMgmtTalk Q6. @cindyfsolomon 10 Steps to Prepare for A New Product ManagementPosition http://bit.ly/ltxIUS #prodmgmttalk -4:48 PM Aug 8th, 2011ProdMgmtTalk Welcome @JustinFenwick #prodmgmttalk -4:48 PM Aug 8th, 2011saeedwkhan Ask what the career path is for #prodmgmt &#prodmktg. i.e. where are previous prod leadersnow?#prodmgmttalk -4:48 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 22 Centercode = Better Beta Tests
  23. 23. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkbdoctor @JustinFenwick if ideas come from engineering or CEO run away. If from custs, ur job is todetermine if mkt size > 1 #prodmgmttalk -4:48 PM Aug 8th, 2011StewartRogers Good question. RT @jidoctor: q5 companys commitment to role is also in budget: $ forvisits? $ learning?#prodmgmttalk -4:48 PM Aug 8th, 2011ProdMgmtTalk Q6. New to product management?http://slidesha.re/imORbs from Adrienne Tanof @brainmates#prodmgmttalk -4:48 PM Aug 8th, 2011jidoctor (ADD interruption: aarrrgggh! after 2, twins lead redsox 3-1. Yes, knuckleballer Wakefield ispitching) #prodmgmttalk -4:49 PM Aug 8th, 2011maldyj A6: W/my Cx bias, I say try to use the product/service as a new customer would, intuitively, w/o anyhelp a cust wouldnt have#prodmgmttalk -4:49 PM Aug 8th, 2011sjohnson717 Q6. Triage. How well developed is 1) sales tools, 2) marketing plan, 3) requirements androadmap, and 4) market def.#prodmgmttalk -4:49 PM Aug 8th, 2011MacMyDay A6 Make yourself known to the org. Let them know its you whos looking after theproduct. #prodmgmttalk -4:49 PM Aug 8th, 2011ErikaLAndersen Q6: You got job. What now?!? #prodmgmttalk -4:49 PM Aug 8th, 2011sjohnson717 Q6 Triage. In short, work backwards from the ops to the ideation. #prodmgmttalk -4:49 PMAug 8th, 2011ProdMgmtTalk Q6. Transitioning from Services into Product Management: http://bit.ly/kQMsy4 fromPragmatic Marketing#prodmgmttalk -4:49 PM Aug 8th, 2011StewartRogers Good one. RT @sjohnson717: "Explain the approval process." (for anything: positioning, bizcase, roadmap, reqs...)#prodmgmttalk -4:49 PM Aug 8th, 2011jidoctor Q6 take a vacation! you wont be able to for years!#prodmgmttalk -4:49 PM Aug 8th, 2011StewartRogers Good one. RT @bdoctor: Start simple - ask where new product ideas come from - sales,customers, engineers, CEO, etc... #prodmgmttalk -4:50 PM Aug 8th, 2011saeedwkhan A6: once youre in the role, its too late to ask about tools etc. Youll have to live with what yougot! :-( #prodmgmttalk-4:50 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 23 Centercode = Better Beta Tests
  24. 24. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkErikaLAndersen Good advice RT @jidoctor: Q6 take a vacation! you wont be able to foryears! #prodmgmttalk -4:50 PM Aug 8th, 2011StewartRogers Yep. RT @saeedwkhan: ask where #prodmgmt sits vs #prodmktg. If they are not in the sameorg then theres problems #prodmgmttalk -4:50 PM Aug 8th, 2011maldyj Ha! :-) “@jidoctor: Q6 take a vacation! you wont be able to for years! #prodmgmttalk” -4:50 PMAug 8th, 2011brainmates A6: Get to know the people in the organisation. Youre going to need them ... #prodmgmttalk -4:50 PM Aug 8th, 2011sjohnson717 Q6. Oh shoot, I shoulda said, start backwards from customer. #prodmgmttalk -4:50 PM Aug8th, 2011MacMyDay A6 Look at existing docos for roadmap and requirements. Build on that #prodmgmttalk -4:50PM Aug 8th, 2011sjohnson717 Or see also http://www.pragmaticmarketing.com/publications/topics/01/0102sj/#prodmgmttalk -4:50 PM Aug 8th, 2011ProdMgmtTalk Please tweet @JohnsonTC to wish him well (emergency retina surgery) he was going to talkabout using a scalpel! #prodmgmttalk -4:51 PM Aug 8th, 2011MacMyDay Haha, youre so right! @jidoctor Q6 take a vacation! you wont be able to foryears! #prodmgmttalk -4:51 PM Aug 8th, 2011ErikaLAndersen What if first task is to create brand new product for company? #prodmgmttalk -4:51 PMAug 8th, 2011jidoctor disagree @StewartRogers @saeedwkhan #prodmgmt &#prodmktg dont have 2b in same org, butmust b compliment levels of influence #prodmgmttalk -4:51 PM Aug 8th, 2011sjohnson717 Irony alert. RT @ProdMgmtTalk: Please tweet@JohnsonTC re emergency retina surgery hewas to talk about using a scalpel! #prodmgmttalk -4:52 PM Aug 8th, 2011MacMyDay A6 Find out who your customers are and talk to them.#prodmgmttalk -4:52 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 24 Centercode = Better Beta Tests
  25. 25. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkmaldyj may actually be a blessing in disguise! “@ErikaLAndersen: What if first task is to create brand newproduct for company?#prodmgmttalk” -4:52 PM Aug 8th, 2011brainmates Determine customers RT @ErikaLAndersen: What if first task is to create brand new product forcompany?#prodmgmttalk -4:53 PM Aug 8th, 2011MacMyDay A6 Find out existing Go-To-Market plans to find out more about the targetmarket/customers. #prodmgmttalk -4:53 PM Aug 8th, 2011sjohnson717 Start with key customers. @ErikaLAndersen: What if first task is to create brand new productfor company?#prodmgmttalk #prodmgmttalk -4:53 PM Aug 8th, 2011chattalks Unedited transcript available soon scroll to bottom & read up #prodmgmttalk -4:54 PM Aug 8th,2011ProdMgmtTalk The fastest hour online! Only 6 minutes left - time for your announcements, promotions,job offers, job seekers, networking #prodmgmttalk -4:54 PM Aug 8th, 2011ProdMgmtTalk Unedited transcript available soon athttp://bit.ly/pEjkTs scroll to bottom & readup #prodmgmttalk -4:54 PM Aug 8th, 2011chattalks Please blog about your insights to todays talk to be reposted at http://www.prodmgmttalk.com#prodmgmttalk -4:55 PM Aug 8th, 2011ErikaLAndersen or personas if consumer prod? RT @sjohnson717: Start with key customers.@ErikaLAndersen: What if first task to create.. #prodmgmttalk -4:55 PM Aug 8th, 2011MacMyDay @ErikaLAndersen Whats the products value propostion? #prodmgmttalk -4:55 PM Aug 8th,2011chattalks Happy to announce #PCampUtah on Sept 10, 2011 http://pcamputah.org #prodmgmttalk -4:55PM Aug 8th, 2011chattalks Like us on facebook http://on.fb.me/ncKUD8#prodmgmttalk -4:55 PM Aug 8th, 2011maldyj @ErikaLAnderson Re: 1st job being new product, u dont have 2 wonder how/why whats there isthere if insuf. records: all new! #prodmgmttalk -4:55 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 25 Centercode = Better Beta Tests
  26. 26. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkbrainmates Australian Product Managers. Come to Product Camp Melbourne #pcampmelb 20Aug #prodmgmttalk -4:55 PM Aug 8th, 2011chattalks Follow us on LinkedIn http://linkd.in/pJ8B68 Join LinkedIn group http://linkd.in/jRmwRx#prodmgmttalk -4:56 PM Aug 8th, 2011jidoctor kudos to @ErikaLAndersen! for stepping in to lead & tackling the challenge of "breakinginto" #prodmgmt..well done.#prodmgmttalk -4:56 PM Aug 8th, 2011lmckeogh Considering a road trip w/ some friends RT @chattalks: Happy to announce #PCampUtah on Sept10, 2011http://pcamputah.org #prodmgmttalk -4:56 PM Aug 8th, 2011chattalks Need a google+ invite? @cindyfsolomon Join me on Google+ for Global Product Management TalkCircle#prodmgmttalk -4:56 PM Aug 8th, 2011ProdMgmtTalk Join us next week! @mhowell Matt Howell, Director of Product Management onMaintaining a Roadmap #prodmgmttalk-4:56 PM Aug 8th, 2011brainmates RT @jidoctor: kudos @ErikaLAndersen! for stepping in to lead & tackling the challenge of"breaking into"#prodmgmt..well done. #prodmgmttalk -4:56 PM Aug 8th, 2011sjohnson717 Hear hear RT @jidoctor: kudos to @ErikaLAndersen! for stepping in to lead #prodmgmttalk -4:56 PM Aug 8th, 2011chattalks Contribute to the Global Product Management Talk bloghttp://bit.ly/eOFmB6 #prodmgmttalk -4:56 PM Aug 8th, 2011ErikaLAndersen Plug: @pcamputah coming September 10. Looking for presenters, volunteers, ppl tocome. http://pcamputah.org#prodmgmttalk -4:56 PM Aug 8th, 2011bdoctor RT @ErikaLAndersen: What if first task is to create brand new product for company? Focus on prodbenefits then#prodmgmttalk -4:56 PM Aug 8th, 2011chattalks Global Product Management Talk Speaker Schedulehttp://bit.ly/gV5xsM #prodmgmttalk -4:57 PMAug 8th, 2011MacMyDay @brainmates So sorry, Adrienne. Cant make it :(#prodmgmttalk -4:57 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 26 Centercode = Better Beta Tests
  27. 27. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkProdMgmtTalk Tweet @cindyfsolomon to schedule "Product Camp Radio" interviews! #prodmgmttalk -4:57PM Aug 8th, 2011chattalks Subscribe to our newsletter (coming soon!)http://bit.ly/ouZN8J #prodmgmttalk -4:57 PM Aug 8th,2011bdoctor Thx! RT @jidoctor: kudos to @ErikaLAndersen! for stepping in 2 lead & tackling the challenge of"breaking into" #prodmgmt.#prodmgmttalk -4:57 PM Aug 8th, 2011StewartRogers @jidoctor @saeedwkhan further apart they are in the org, the bigger thechallenge #prodmgmt #prodmktg#prodmgmttalk -4:57 PM Aug 8th, 2011ErikaLAndersen Because @ganderson2112 wasnt here to say it: Beer! #prodmgmttalk -4:58 PM Aug 8th,2011sjohnson717 TTFN from Virginia. See you next time....#prodmgmttalk -4:58 PM Aug 8th, 2011ProdMgmtTalk Global Map of all Product Camps (thanks to @saeedwkhan) http://bit.ly/phwTS1#prodmgmttalk -4:58 PM Aug 8th, 2011jidoctor (final ADD interruption - at end 3rd, twins still leading 3-1. household not happy) #prodmgmttalk -4:58 PM Aug 8th, 2011brainmates @sjohnson717 Thanks for joining. Appreciate your contribution #prodmgmttalk -4:59 PM Aug8th, 2011ProdMgmtTalk Thank you @ErikaLAndersen for jumping in to speak today! Everyones participationappreciated! #prodmgmttalk -4:59 PM Aug 8th, 2011brainmates RT @ProdMgmtTalk: Global Map of all Product Camps (thanks to @saeedwkhan)http://bit.ly/phwTS1 #prodmgmttalk -4:59 PM Aug 8th, 2011ErikaLAndersen That sucks RT @jidoctor: (final ADD interruption - at end 3rd, twins still leading 3-1.household not happy)#prodmgmttalk -4:59 PM Aug 8th, 2011jidoctor @sjohnson717 so glad you could come out & play at tonights #prodmgmttalk. please come outagain! -4:59 PM Aug 8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 27 Centercode = Better Beta Tests
  28. 28. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkMacMyDay A5 Technology dept. (no product dept unfortunately)#prodmgmttalk -4:59 PM Aug 8th, 2011ErikaLAndersen This was fun. As always, great conversation.RT@ProdMgmtTalk: Everyones participationappreciated!#prodmgmttalk -5:00 PM Aug 8th, 2011JohnsonTC Thanks for stepping in, Erika. RT @sjohnson717: Hear hear RT @jidoctor: kudosto @ErikaLAndersen! for stepping in to lead #prodmgmttalk -5:00 PM Aug 8th, 2011ProdMgmtTalk Click on each location on the map for details if its scheduled upcoming PCamp Map of allProduct Campshttp://bit.ly/phwTS1 #prodmgmttalk -5:00 PM Aug 8th, 2011ProdMgmtTalk RT @JohnsonTC: Thanks for stepping in, Erika. RT@sjohnson717: Hear hear RT @jidoctor:kudos to@ErikaLAndersen! #prodmgmttalk -5:01 PM Aug 8th, 2011ErikaLAndersen My pleasure RT @JohnsonTC: Thanks for stepping in, Erika. RT @sjohnson717: Hearhear #prodmgmttalk -5:01 PM Aug 8th, 2011ProdMgmtTalk Thank you new participants - feel free to continue tweeting & retweeting! #prodmgmttalk -5:02 PM Aug 8th, 2011ProdMgmtTalk Edited audio will be posted within 36 hours (unedited availnow...cringe)http://www.blogtalkradio.com/prodmgmttalk #prodmgmttalk -5:02 PM Aug 8th, 2011ProdMgmtTalk Unedited transcript available soon athttp://bit.ly/pEjkTs scroll to bottom & readup #prodmgmttalk -5:03 PM Aug 8th, 2011ErikaLAndersen Biggest surprise: Theres a #productcamp planned forRussia. http://bit.ly/phwTS1 #prodmgmttalk -5:03 PM Aug 8th, 2011ErikaLAndersen I learned a lot. Thank you all! #prodmgmttalk -5:04 PM Aug 8th, 2011ProdMgmtTalk Please blog your responses to todays talk & let us know additional relevant resources toenhance the discussion!#prodmgmttalk -5:04 PM Aug 8th, 2011JohnsonTC Shoulda said laser! RT @sjohnson717: Irony alert.@JohnsonTC re emergency retina surgery hewas to talk about using a scalpel! #prodmgmttalk -5:05 PM Aug 8th, 2011jidoctor night #prodmgmttalk...thanks all. it was fun (i think) now i have a game to watch! -5:05 PM Aug8th, 2011 Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 28 Centercode = Better Beta Tests
  29. 29. Transcript from Aug 8/9, 2011: Why would a Lawyer want to be a Product Manager? Global Product Management Talk with Erika L. Andersen http://www.prodmgmttalk Subscribe: http://bit.ly/ouZN8J FB: http://on.fb.me/ncKUD8 Listen to speaker & co-hosts! http://www.blogtalkradio.com/prodmgmttalkProdMgmtTalk Indeed! RT @JohnsonTC: Shoulda said laser!@sjohnson717: Irony alert. reemergencysurgery planned to talk about scalpel! #prodmgmttalk -5:06 PM Aug 8th, 2011ProdMgmtTalk RT @jidoctor: night #prodmgmttalk...thanks all. it was fun (i think) now i have a game towatch! #prodmgmttalk -5:07 PM Aug 8th, 2011cindyfsolomon Unedited: Why become Product Manager w/@ErikaLAndersenhttp://tobtr.com/s/2178023 trnscrpthttp://bit.ly/pEjkTs #prodmgmttalk -5:10 PM Aug 8th, 2011leavittm RT @chattalks: Global Product Management Talk Speaker Schedule http://bit.ly/gV5xsM#prodmgmttalk -5:11 PM Aug 8th, 2011AdlerLarry RT @ProdMgmtTalk: Q6. New to product management?http://slidesha.re/imORbs fromAdrienne Tan of @brainmates#prodmgmttalk -5:11 PM Aug 8th, 2011JohnsonTC #prodmgmttalk Thanks everyone for the well wishes. A little spot welding with the laser, somerest and Ill be right as rain. -5:13 PM Aug 8th, 2011ProdMgmtTalk @AdlerLarry @leavittm Welcome Join us next for Global Product Management Talk onProduct Road Map w/@mhowell prodmgmttalk.com #prodmgmttalk -5:14 PM Aug 8th, 2011ProdMgmtTalk Glad to hear! RT @JohnsonTC: Thanks everyone for well wishes. little spot welding w/ laser,some rest & Ill be right as rain. #prodmgmttalk -5:15 PM Aug 8th, 2011ProdMgmtTalk Todays stats: 406 tweets generated 382,084 impressions, reaching an audience of 28,928followers #prodmgmttalk Sponsor us http://bit.ly/gF0Tt3 and visit our sponsor link below! 29 Centercode = Better Beta Tests

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