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Videos: Social Media Lessons

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CB Social met with marketing and talent acquisition leaders from Liberty Tax, ADP, and Sodexo to get their perspective on using social media to connect with candidates and customers. >> Watch videos!

CB Social met with marketing and talent acquisition leaders from Liberty Tax, ADP, and Sodexo to get their perspective on using social media to connect with candidates and customers. >> Watch videos!

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  • 1. Lessons in Lessons in Social Media Social Media CB Social met with marketing and talent CB Social met with marketing and talent acquisition leaders from Liberty Tax, ADP, acquisition leaders from Liberty Tax, ADP, and Sodexo to get their perspective on and Sodexo to get their perspective on using social media to connect with using social media to connect with candidates and customers. candidates and customers. >> Watch videos >> Watch videos
  • 2. WheretoStart WheretoStart Ready to take your first Ready to take your first step into social media? step into social media? Hear what some social Hear what some social media leaders have to media leaders have to say about how they say about how theydeveloped a strategy. developed a strategy.
  • 3. CreatingaPolicy CreatingaPolicy Guidelines can help Guidelines can help employees communicate employees communicate effectively via social effectively via social media. media. What should be included What should be included in a social media policy? in a social media policy?
  • 4. Gaining Gaining InternalBuy-In InternalBuy-In Getting internal buy-in is Getting internal buy-in is essential in establishing a essential in establishing a social media community. social media community. Who should be involved in Who should be involved in your social media strategy? your social media strategy?
  • 5. Preparing PreparingforRisks forRisks Learn how social media Learn how social media can play a part in customer can play a part in customer service and researching service and researching your brand's perception. your brand's perception.
  • 6. Managing ManagingaCommunity aCommunity ADP and Sodexo ADP and Sodexodiscuss ownership of discuss ownership of social media sites. social media sites. Who will your key Who will your keyplayers be? players be?
  • 7. MoreVideos MoreVideos Want more Want more social media lessons? social media lessons? VisitVisit http://bit.ly/_SocialLessons http://bit.ly/_SocialLessons Follow us on Twitter Follow us on Twitter @cb_social @cb_social

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