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Mobile Marketing - Interacting with Your Audience via Cell and Smart Phones

by Working at Center for Arts Management and Technology on Nov 03, 2008

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Mobile marketing has the potential to change the advertising and marketing space in the same way that the emergence of the Internet did over a decade ago. Forecasts indicate that global spending on ...

Mobile marketing has the potential to change the advertising and marketing space in the same way that the emergence of the Internet did over a decade ago. Forecasts indicate that global spending on mobile marketing and advertising will see a 13-fold increase between 2006 and 2011. The bulk of that spending will come from SMS-based marketing, followed closely behind by video services.

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Mobile Marketing - Interacting with Your Audience via Cell and Smart Phones Mobile Marketing - Interacting with Your Audience via Cell and Smart Phones Presentation Transcript