2009 Summit Event Master Keynote Sowell

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    2009 Summit Event Master Keynote Sowell - Presentation Transcript

    1. Please WelcomeKathie Sowell
      SowellEAC
    2. What is a Professional Enterprise Architect? Or...How Can We Help PeopleUnderstand What We Do?
      2009 CAEAP SummitFour Seasons Resort & Club DallasLas Colinas, TexasJune 20, 2009
      Kathie Sowell
      President, Custom Enterprise Solutions, LLC
      Copyright 2009, P.K. Sowell
    3. The Road Not Taken, by Robert Frost
      3
      Two roads diverged in a yellow wood,
      And sorry I could not travel both
      And be one traveler, long I stood
      And looked down one as far as I could
      To where it bent in the undergrowth;
      Literal Interpretation*:
      Be a rugged individual!
      Don’t follow the crowd!
      (But also, you’d better
      be right, because every-
      thing you do goes on
      your permanent record.)
      Then took the other, as just as fair,
      And having perhaps the better claim,
      Because as for that the passing there
      Had worn them really about the same,
      And both that morning equally lay
      In leaves no step had trodden black.
      Oh, I kept the first for another day!
      Yet knowing how way leads on to way,
      I doubted if I should ever come back.
      Ironic Interpretation*:
      Nah, the poem is just
      trying to justify the
      poet’s choice by
      getting all dramatic.
      His choice of road
      really didn’t make any
      difference at all.
      I shall be telling this with a sigh
      Somewhere ages and ages hence:
      Two roads diverged in a wood, and I –
      I took the one less traveled by,
      And that has made all the difference.
      * Thank you, Wikipedia!
      Copyright 2009, P.K. Sowell
    4. What does this have to do with Enterprise Architects?
      4
      There are two divergent roads I have seen that lead to getting EA understood and incorporated into an organization.
      EA
      Stealthy Approach
      Direct
      Approach
      Copyright 2009, P.K. Sowell
    5. What would lead us to choose the “Direct Approach?”
      5
      “Nobody understands us!”
      Copyright 2009, P.K. Sowell
    6. Enterprise Architects: Are you suffering an identity crisis?
      Has your own mother ever said this to you: “Honey, I’m proud of what you do, whatever it is”?
      6
      • Do you feel that no one understands what you do for a living?
      Copyright 2009, P.K. Sowell
    7. Has this ever happened to you?
      7
      Well... I’m an
      Enterprise Architect.
      Hi there! Name’s Bob!
      Sales is my game!
      What do you do?
      No, no... It’s not like
      that. You see...I
      Great! Great!
      I’ve got this little
      plumbing problem...
      Great! Great!
      Whatever...So long!
      #$%@*! “Bob!”
      Copyright 2009, P.K. Sowell
    8. Is your mailbox stuffed with these?
      8
      Dear Enterprise Architect:
      Cheep Charlie has a deal for you!
      Gen-u-wine South American
      Zebra Bamboo Flooring
      Blowout Prices!!
      Deep Discounts!!
      Hurry!! Hurry!!
      Subscribe to Construction Monthly!
      Learn the latest techniques
      for making your construction business
      profitable in all seasons and all
      economic conditions!
      Only $999.00/year
      Copyright 2009, P.K. Sowell
    9. How can we use the “direct approach” to help people understand what we do?
      We can define our profession
      9
      • We can spread understanding of our profession
      • We can build acceptance of and respect for our profession
      • We can promote our profession to the extent that we become integral to decisionsregarding Enterprise direction
      This is what the CAEAP can help us to do.
      Copyright 2009, P.K. Sowell
    10. Okay, then, what should we tell people that a Professional Enterprise Architect does?
      We pinpoint problems in our organizations
      10
      • We make models of the business processes
      • We make models of the technology used in our organizations
      • We analyze the models
      • We diagnose the causes of the problems
      • We “align the technology with the business”
      • We recommend problem solutions and transition paths
      • We partner with Enterprise leaders in determining strategic direction and in assessing progress over time
      Copyright 2009, P.K. Sowell
    11. Can we be more succinct?
      11
      Short Answer:
      A Professional Enterprise Architect makes sure that internal Enterprise operations are aligned with the Enterprise’s client needs and the Enterprise’s own goals and values
      Outside
      Client
      Operations
      Internal
      Enterprise
      Operations
      Professional
      Enterprise
      Architect
      Copyright 2009, P.K. Sowell
    12. What constitutes an effective Enterprise Architecture Team?
      Professional Enterprise Architect:Certified and experienced in EA development, modeling, integration, and presentation
      Domain Experts:Intimately familiar with business and mission operations addressed in the architecture
      Architecture Analyst:
      Knowledgeable in the types of processes and systems pertinent to the architecture
      Technically astute and experienced in ability to conduct process/system assessments, trade-offs, and linkages to the operations supported
      Bridge between the Enterprise Architect and the Process and/or Systems Engineer
      Process and/or Systems Engineers
      In-depth understanding of the processes and/or technologies pertinent to the As-Is and To-Be EA
      Honest broker between the Enterprise Architect and the Domain Expert (e.g., Can the user practically employ the recommended technologies? Are the suggested solutions mature? cost-effective?
      12
      Copyright 2009, P.K. Sowell
    13. The EA Team and Beyond
      13
      ENTERPRISE STAKEHOLDERS
      Auxiliary Team Support
      Domain
      Expert
      Business Process Engineer
      Professional
      EA Architect
      Systems Engineer
      Tools
      Analysts
      Graphics
      Investors
      Leadership
      EA Framework
      Clients
      EA Team
      Copyright 2009, P.K. Sowell
    14. Now, let’s focus on the Enterprise Architect
      Think logically
      Think holistically (grasp the big picture)
      Communicate with human beings
      Clients
      Techie ones
      “Suits”
      Non-techies
      Anti-techies
      Communicate in complete sentences
      Think, function, and communicate even when the Internet is down !
      Visualize
      14
      An Enterprise Architect should be able to:
      Copyright 2009, P.K. Sowell
    15. A good Enterprise Architect will be able to think visually and express thoughts visually
      15
      Why? Because people think in pictures.
      Copyright 2009, P.K. Sowell
    16. 16
      Who Dunnit?
      What’s Killing Her?
      Where do Enterprise Architects come from?
      Traditionally:
      Systems engineers
      Software engineers
      Business and systems analysts
      Out-of-the-box
      Musicians
      Visual Artists
      Writers
      Detectives and Medical Diagnosticians*
      * Ever watch “House?” or “Law and Order?” They always draw a Business Node Connection Diagram to figure out who/what did or influenced what.
      Copyright 2009, P.K. Sowell
    17. 17
      Good Enterprise
      Architects come
      from this region
      Discipline
      Grasp/Visualization
      But, more important than one’s background, is the potential one has to be an effective Enterprise Architect
      Totally Anal
      Obsessive Rule Follower
      Follows Rules, but Creative
      Loose Cannon
      Incorrigible
      Enterprises
      Microbots
      Subsystems
      Systems
      Enterprise of Enterprises
      Copyright 2009, P.K. Sowell
    18. Where does the role of the Professional Enterprise Architect fit within an enterprise?
      18
      Align
      Professional
      Enterprise Architect
      E
      N
      T
      E
      Blueprint for improving the enterprise
      C
      R
      L
      P
      R
      Leadership
      I
      I
      E
      S
      N
      E
      T
      O
      Strategic Direction to “follow the Blueprint”
      O
      P
      P
      E
      E
      Department
      Managers
      R
      R
      A
      A
      T
      T
      I
      I
      O
      O
      Management of Blueprint implementation
      Coordination
      N
      N
      S
      S
      Staff
      Implementation of Blueprint
      Copyright 2009, P.K. Sowell
    19. The Enterprise Architect role is not so different from some other familiar roles
      19
      We may be able to increase
      understanding of and respect for
      our profession by comparing it to
      other professions that already
      enjoy respect from the general
      public.
      Copyright 2009, P.K. Sowell
    20. For example, building construction
      20
      Customer Requirements
      Architect
      Blueprint for constructing the building
      Foreman or
      General Contractor
      Direction to “follow the Blueprint”
      HVAC
      Electrician
      Carpenter
      Specialty Contractors
      “Uh-oh, this won’t work!”
      Plumber
      Tilesetter
      Mason
      Coordination
      Management of selective Blueprint specifications
      Laborers
      Implementation of Blueprint
      Copyright 2009, P.K. Sowell
    21. 21
      #$%@*! “Bob!”
      But wait, comparing ourselves
      to construction architects already got us into trouble !
      Let’s try
      a different analogy...
      (Remember these?)
      Copyright 2009, P.K. Sowell
    22. Classical music has an “EnterpriseArchitect” too; it’s the composer
      22
      Audience
      Requirements
      Composer
      (The “Architect”)
      Blueprint for performing a composition
      Conductor
      “Uh-oh, this won’t work!”
      Direction to “follow the Blueprint – MY WAY”
      Concert
      Master
      Section Heads
      Principal
      Oboe
      Principal
      Cello
      Principal
      Flute
      Management of selective Blueprint specifications
      “ Bow this way; Breathe here; ...”
      Section Musicians
      Implementation of Blueprint
      Copyright 2009, P.K. Sowell
    23. So, what do we need to do to ensure that the Enterprise Architect achieves the requisite level of prominence?
      This is a challenge confronting the CAEAP!
      Some food for thought .....
      We need to make sure we are selecting the right people to become Enterprise Architects
      23
      • We need to have a poster child (or more) to convince Enterprise leadership of EA’s ROI
      • We need to engage the leaders of the Enterprise “top-down”
      • We need to have a clear-cut strategy for establishing and evolving the EA role within the Enterprise
      • We need to convince leaders that they need to take ownership of the Enterprise Architecture and use it as their primary source of self-assessment and direction
      • We need to acquire leadership’s understanding that to do so requires the Professional Enterprise Architect to be their partner
      Copyright 2009, P.K. Sowell
    24. But, what about that other road, the “Stealth” road? Does it matter which road you take?
      24
      Copyright 2009, P.K. Sowell
    25. Yes, because sometimes, the Stealth Road is your only option
      Sometimes, resistance to the “EA” word is such that the Direct Approach just will not work
      25
      Go EA!
      • Sometimes, even “executive buy-in” is not enough, e.g., when that executive retires and takes his buy-in with him
      Copyright 2009, P.K. Sowell
    26. If you have to, just keep working underground and let your work blossom without a name!
      26
      “The Name”
      Copyright 2009, P.K. Sowell
    27. 27
      Thank you! Enjoy the Summit!
      Contact Information:
      Kathie Sowell: kathie.sowell@gmail.com
      703 620-0639
      for SowellEAC Enterprise Architect Certification Programsunder auspices of National-Louis University, use contact
      info above or www.SowellEAC.com
      Next class planned for September
      Copyright 2009, P.K. Sowell

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