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Co design 2012
Co design 2012
Co design 2012
Co design 2012
Co design 2012
Co design 2012
Co design 2012
Co design 2012
Co design 2012
Co design 2012
Co design 2012
Co design 2012
Co design 2012
Co design 2012
Co design 2012
Co design 2012
Co design 2012
Co design 2012
Co design 2012
Co design 2012
Co design 2012
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Co design 2012

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A brief description of the process of Co-Design as we use it at Butterfly WOrks, Learning and New Meda

A brief description of the process of Co-Design as we use it at Butterfly WOrks, Learning and New Meda

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  • 05/26/10
  • 05/26/10
  • 05/26/10
  • 05/26/10
  • 05/26/10
  • 05/26/10
  • Transcript

    • 1. Co-Design Process SOCIAL NEED RESEARCH CO-DESIGN SOLUTION PILOT INSPIRATION CO-CREATION MAKING
    • 2. HOME <ul><li>Social need Active problem owner </li></ul><ul><ul><ul><li>Full process takes about 1 year Describe the problem specifically Who is the (perceived) target group </li></ul></ul></ul>SOCIAL NEED RESEARCH CO-DESIGN SOLUTION PILOT INSPIRATION CO-CREATION MAKING
    • 3. HOME Desk research Issues, statistics Tech research What is the technological landscape People research Find bloggers, illustrators, web/mobile programmers, change makers - Draw your actor network Context research Research the target group ’ s media, information and life style preferences. SOCIAL NEED RESEARCH CO-DESIGN SOLUTION PILOT INSPIRATION CO-CREATION MAKING
    • 4. HOME You can find inspiration everywhere! Similar programs, other contexts. Other program, same contexts. Develop ‘ Proof of Principle ’ and Visual Prototypes SOCIAL NEED RESEARCH CO-DESIGN SOLUTION PILOT INSPIRATION CO-CREATION MAKING
    • 5. Inspiration everywhere
    • 6. HOME You can find inspiration everywhere! Similar programs, other contexts. Other program, same contexts. Develop ‘ Proof of Principle ’ and Visual Prototypes SOCIAL NEED RESEARCH CO-DESIGN SOLUTION PILOT INSPIRATION CO-CREATION MAKING
    • 7. Paper prototyping
    • 8. Proof of principle, protoype
    • 9. Co-Creation Workshop Share prototypes Discuss & choose, Mix & Match Develop characters Develop Use cases, User profiles, Issue maps Work out logistics, launch plans Visiting locations Partner agreement HOME SOCIAL NEED RESEARCH CO-DESIGN SOLUTION PILOT INSPIRATION CO-CREATION MAKING
    • 10. Character styles
    • 11.  
    • 12. Paper protoype testing
    • 13. Workshop
    • 14. Making product Agile Collaboration (online) with Local Creatives Texts Cultural sensitivity check Visual development Technical development Sign Partnership Agreements HOME SOCIAL NEED RESEARCH CO-DESIGN SOLUTION PILOT INSPIRATION CO-CREATION MAKING
    • 15.  
    • 16. Pilot Testing Workshop Testing product with groups Iterate, Fine tune, Launch details Distribution plans HOME SOCIAL NEED RESEARCH CO-DESIGN SOLUTION PILOT INSPIRATION CO-CREATION MAKING
    • 17.  
    • 18.  
    • 19.  
    • 20. Solution Launch & Implementation Iterate (fine tune, repeatedly) Upscale Actor Network Evaluate HOME SOCIAL NEED RESEARCH CO-DESIGN SOLUTION PILOT INSPIRATION CO-CREATION MAKING
    • 21. SOCIAL NEED RESEARCH CO-DESIGN SOLUTION PILOT INSPIRATION CO-CREATION MAKING

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