Social Media Marketing for Dummies

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    Social Media Marketing for Dummies - Presentation Transcript

    1. Social Media Marketing Use it! Integrate it! Benefit from it!
    2. What is Network Marketing? ?
    3. Two-thirds of the world’s Internet population visit a social network or blogging site and the sector now accounts for almost 10% of all internet time. Social Media Network Marketing We live in a world full of opportunities! Take your business to the next level by using the power of Social Media Network Marketing! Social media marketing can include text, audio, video, images, podcasts, and other multimedia communications.
    4. Interact with costumers! Communicate! YOU Share! Socialize!
    5. Communicate Interact Socialize Share -Communicate w/ customers - Build own networks - Create public profiles - Promote Infomercial - Stay in contact - Invite your contacts - Stay in contact - Promote Business - E-Conferences - Interact with costumers - Example: LINKEDIN, - Publish press releases - E-Interviews - Example: NING, MEETUP XING, FACEBOOK - Example: YOUTUBE C I S S
    6. Communicate Interact Socialize Share -Communicate w/ customers - Build own networks - Create public profiles - Promote Infomercial - Stay in contact - Invite your contacts - Stay in contact - Promote Business - E-Conferences - Interact with costumers - Example: LINKEDIN, - Publish press releases - E-Interviews - Example: NING, MEETUP XING, FACEBOOK - Example: YOUTUBE C I S S
    7. Social Media Marketing Use it! Integrate it! Benefit from it!
    8. You want… Customers! More clients! YOUR BUSINESS! Public Relations Social- Cooperation Networking Online Traffic! Success Events Marketing Radio/TV E-Mail Online Visibility Good Reputation Advertising Marketing We can use these marketing Professional Good Image Marketing strategies to attract customers!
    9. STRATEGIC MARKETING PLANNING Threats + Opportunities Weakness Strengths TARGET MARKET! TARGET MARKET! Strategic Planning Goals Position Vision Mission
    10. Operative Marketing Planning! Threats + Opportunities Weakness Strengths Strategic Planning Goals Position Vision Mission Operative Planning Public Relations Social- Cooperation Networking Events Radio/TV E-Mail Advertising Marketing
    11. Controlling and Adjusting!
    12. What to consider!
    13. YOUR Strategic Planning Target Market BUSINESS Goals Operative Planning/Execution
    14. Examples!
    15. Description User Benefit/Use Meetup is the world's largest network of local 6,000,000 • Set up Meetup Group for groups. Meetup makes it easy for anyone to monthly visitors Networking. organize a local group or find one of the thousands • Use Meetup Group to promote already meeting up face-to-face. More than 2,000 business groups get together in local communities each day, - Expand Group each one with the goal of improving themselves or - Use Meetup as a searching tool their communities. to find potential customers Meetup's mission is to revitalize local community - Write monthly newsletters to and help people around the world self-organize. inform about your offers Meetup believes that people can change their - Motivate people in the group to personal world, or the whole world, by organizing invite others to the group themselves into groups that are powerful enough to - Create events make a difference. - Post messages in the group forums to keep the group alive -Sign up for other Meetup Groups - Write articles in other Meetup groups about your business!
    16. Description User Benefit/Use Twitter is a privately funded startup with offices in 25,000,000 • Create your profile the SoMA neighborhood of San Francisco, CA. People • Invite followers Started as a side project in March of 2006, Twitter • Change your status message at has grown into a real-time short messaging service least twice a day that works over multiple networks and devices. • Follow as much people as In countries all around the world, people follow the possible sources most relevant to them and access information via Twitter as it happens—from • Write messages and inform breaking world news to updates from friends! people about your product! • Connect your twitter account to your homepage
    17. Description User Benefit/Use WordPress is a blog publishing application and N/A • Create a blog content management system. It was first released • Create pages, about, offers in May 2003 by its co-founders Matt Mullenweg • Write posts and Mike Little as a (considered the official) successor to b2cafelog. • Link blog to your website and other platforms The latest release, 2.8.4, appeared in August 2009 • Inform people about offers
    18. Social Media Marketing Use it! Integrate it! Benefit from it!
    19. 10% of all internet time is spend on a social media site You can communicate, interact, socialize and share your vision with customers and other businesses! You can spread out your message far beyond what traditional marketing can do for you! You can attract more customers! You can increase your online visibility! You can increase your google ranking! You can increase your website traffic!
    20. …. And there is a lot more we can do! E-Mail us for your individual Marketing Plan and your individual Social Media Strategy businessinmotion@att.net or call 760 427 1625.
    21. Start today and empower your business with Social Media Marketing! Call us 760 427 1625 or email businessinmotion@att.net

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