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Brand Marketing SMART Retail Store Geofence Mobile Apps
Leading sustainable business developer, James Rickman 3rd of Hillsboro, Oregon based iHuman Evolution; explains how SMART phone mobile Internet marketing is changing retail shopping experiences among consumers. By using iHuman Evolution’s SMART Platform, local Portland Oregon retailers are reaching out to customers in a targeted cost effective way that empowers consumers to shop smarter and save time during their customer experience says, James Rickman 3rd. Director, iHuman Evolution. Location based mobile Internet technology opens up traditional brick and mortar store fronts to new eCommerce customers by offering better service to on-the-go consumers. Last year, over $8 billion mobile transactions occurred and we expect mobile eCommerce to reach at least $24 billion by 2015.
Geospatial based marketing is an extension of local search engine optimization tools says James Rickman 3rd.; iHuman Evolution is helping retailers deploy it by setting up a mobile geofence parameter. We are able to instantly deliver barcoded coupons, sales discounts, social media and retail news information to any person walking by with a mobile device, says James Rickman 3rd., iHuman Evolution. But there are other applications for mobile geofence location based technologies such as stolen vehicle and storm alerts.
There’s a wide range of retailers interested in this mobile brand marketing technology. iHuman Evolution mobile Internet programmers are working on mobile app projects across the board from jewelry stores, coffee shops, clothing apparel outlets, food outlets, restaurants, banks and financial services, and sporting goods stores. Many trucking, delivery and sales force benefits of geofence fleet management allow companies to save upwards of 35% overall.