Instagram 101
for Business
Are you on Instagram?
200 million people are
What does successful Instagram
marketing look like?
likes and
comments
37
per post per 1,000 followers
Your followers x 0.037
37 likes/comments per post for 1,000 followers
Benchmark
= engagement/post
19 likes/comments for 50...
Best time to post
Best hashtags to use
How many hashtags
to use
The
Golden
Rule
5 hashtags
or ...
30 hashtags?
:
bit.ly/instagram
mktg
Much more:
bit.ly/instagrammktg
Sources:
Techcrunch, Track Maven, SumAll, Dan Zarrella, Max Woolf
Instagram 101 for Business
Instagram 101 for Business
Instagram 101 for Business
Instagram 101 for Business
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Instagram 101 for Business

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More and more, it seems that companies default to having a Facebook and Twitter account and then make the choice for a third among Google+, LinkedIn, Pinterest, and Instagram. For those who use Instagram in their personal lives, adding Instagram to the business mix is becoming an easier and easier decision.

So the next question becomes: How do you thrive with Instagram for business?

Published in: Marketing, Business
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Instagram 101 for Business

  1. 1. Instagram 101 for Business
  2. 2. Are you on Instagram?
  3. 3. 200 million people are
  4. 4. What does successful Instagram marketing look like?
  5. 5. likes and comments 37 per post per 1,000 followers
  6. 6. Your followers x 0.037 37 likes/comments per post for 1,000 followers Benchmark = engagement/post 19 likes/comments for 500 followers 185 likes/comments for 5,000 followers
  7. 7. Best time to post
  8. 8. Best hashtags to use
  9. 9. How many hashtags to use
  10. 10. The Golden Rule 5 hashtags
  11. 11. or ... 30 hashtags?
  12. 12. : bit.ly/instagram mktg
  13. 13. Much more: bit.ly/instagrammktg Sources: Techcrunch, Track Maven, SumAll, Dan Zarrella, Max Woolf
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