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Instagram 101 for Business

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More and more, it seems that companies default to having a Facebook and Twitter account and then make the choice for a third among Google+, LinkedIn, Pinterest, and Instagram. For those who use …

More and more, it seems that companies default to having a Facebook and Twitter account and then make the choice for a third among Google+, LinkedIn, Pinterest, and Instagram. For those who use Instagram in their personal lives, adding Instagram to the business mix is becoming an easier and easier decision.

So the next question becomes: How do you thrive with Instagram for business?

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  • 1. Instagram 101 for Business
  • 2. Are you on Instagram?
  • 3. 200 million people are
  • 4. What does successful Instagram marketing look like?
  • 5. likes and comments 37 per post per 1,000 followers
  • 6. Your followers x 0.037 37 likes/comments per post for 1,000 followers Benchmark = engagement/post 19 likes/comments for 500 followers 185 likes/comments for 5,000 followers
  • 7. Best time to post
  • 8. Best hashtags to use
  • 9. How many hashtags to use
  • 10. The Golden Rule 5 hashtags
  • 11. or ... 30 hashtags?
  • 12. : bit.ly/instagram mktg
  • 13. Much more: bit.ly/instagrammktg Sources: Techcrunch, Track Maven, SumAll, Dan Zarrella, Max Woolf