Social Bookmarking/Tagging & Labels Overview Michael Brito Social Media Strategist, Intel http://www.britopian.com

Social Bookmarking/Tagging & Labels Overview Social bookmarking is a method for Internet users to store, organize, search, and manage bookmarks of web pages on the Internet with the help of metadata. A tag is a keyword or term assigned to a piece of information (such as an internet bookmark, digital image, or computer file). This kind of metadata helps describe an item and allows it to be found again by browsing or searching. source: Wikipedia “ “

Social bookmarking is a method for Internet users to store, organize, search, and manage bookmarks of web pages on the Internet with the help of metadata.

A tag is a keyword or term assigned to a piece of information (such as an internet bookmark, digital image, or computer file). This kind of metadata helps describe an item and allows it to be found again by browsing or searching.

source: Wikipedia

What are the top social bookmarking sites on the Internet? Source: http://www.ebizmba.com

Why is social bookmarking important and what’s in it for you? Social Bookmarking and tagging require very little effort It helps your content “travel” across the internet in an attempt to achieve “social omnipresence” People also use social media to search for content they are interested in It compliments your Search Engine Optimization (SEO) efforts from inbound links to your site Tagging is a way to describe content Helps users find “exactly” what they are looking for Tags are also keywords and will help with SEO

Social Bookmarking and tagging require very little effort

It helps your content “travel” across the internet in an attempt to achieve “social omnipresence”

People also use social media to search for content they are interested in

It compliments your Search Engine Optimization (SEO) efforts from inbound links to your site

Tagging is a way to describe content

Helps users find “exactly” what they are looking for

Tags are also keywords and will help with SEO

What is Intel doing with Social Bookmarking and Tagging? Social Bookmarks Tags Relevant content being pulled into product pages from the tags

Tips & Tricks for using Social Bookmarks Don’t add every social bookmarking icon to your website/blog/community There are hundreds; and providing too many choices may cause confusion Who wants more clutter? Choose only the top 5 sites This will depend on the product/purpose of your blog/community Make it convenient for users to share, bookmark and/or subscribe to your content - People still use email

Don’t add every social bookmarking icon to your website/blog/community

There are hundreds; and providing too many choices may cause confusion

Who wants more clutter?

Choose only the top 5 sites

This will depend on the product/purpose of your blog/community

Make it convenient for users to share, bookmark and/or subscribe to your content

- People still use email