1. B RIAN J . B AY
327 E. College St. Apt. 1728 Iowa City, IA 52240 ◆ Phone: 319.631.8905 ◆ Email: brian.j.bay@gmail.com
EDUCATION
The University of Iowa, Henry B. Tippie College of Business, Iowa City, IA December 2010
B.B.A. Marketing and Finance, Minor in Spanish
Overall GPA: 3.40/4.0 ACT Composite Score: 31
Universitat de les Illes Balears, Palma de Mallorca, Spain Spring 2009
Study abroad and direct-enrollment courses including Advanced Business Writing in Spanish and International Business
Law
GPA: 3.5/4.0
PROFESSIONAL EXPERIENCE
International
Field Studies in Marketing, Student Santiago, Chile Spring 2010
• Class paired select students with real clients to expand and improve their marketing and business efforts
• Collaborated with team to plan, organize, and implement a research project in conjunction with our client
• Interviewed and evaluated potential clients in Chile for a week, then presented findings to clients’ executive team
Junior Marketing Consultant, Amara, Ingeniería de Márketing Palma de Mallorca, Spain Spring 2009
• Headed market study for key client covering tourism, advertising and technology industries in Chile
• Performed market research used in presentations, including target and competitor data in the European tourism industry
• Produced English translations as well as original marketing material in over 10 projects
Other
Banquet Bartender, Sheraton Iowa City Hotel Iowa City, IA 2008-Present
• Bartended for groups ranging in size from 15-400 people including weddings, business dinners and private parties
• Responsible for all aspects of set-up, maintenance and clean-up of bar before, during, and after event
Server, Share Wine Lounge & Small Plate Bistro Iowa City, IA 2009-Present
• Waited tables and large parties for breakfast, lunch, and dinner, delivering quality attention to customer service
• Achieved 3 place ranking for in-room dining FY2010 across all Davidson Hotel Company properties
rd
Regional Field Manager, Mitt Romney for President, Inc. Iowa City, IA 2007-2008
• Organized and executed regional campaign events including candidate awareness events and caucus training programs
• Served as co-chairman of the Students for Romney organization on campus, recruiting team of 40 volunteers
• Led local and student efforts to increase voter recruitment and turnout for the 2008 Presidential Election
LEADERSHIP & ACTIVITIES
Undergraduate Marketing Institute, Member Spring 2010-Present
• Selected as one of 12 original undergraduate students based on academics, leadership, and executive potential
• Directed advertising committee responsible for marketing to companies on the Marketing Advisory Council
• Competed in the 2010 Google Online Marketing Challenge against teams from 57 countries around the world
Students in Advertising, Creative and Account Manager Spring 2010-Present
• Designed logo and graphic material for organization’s student-run, pro bono ad agency, Fusion
• Managed both creative and logistical areas for multiple accounts, teams consisting of 3-5 people each
Delta Sigma Pi - Professional Business Fraternity 2007-Present
Interview Chair Spring 2010
• Trained 20 interviewers in specific techniques and procedures for interviewing prospective candidates
• Oversaw interviews and voting of over 60 candidates with 20 being successfully selected for membership
VP of Chapter Operations Fall 2008
• Collected over 100 brother and pledge resumes to create resume books given to corporate sponsors and interested
employers
• Planned and organized Prepare Yourself and 360° Advantage leadership events in cooperation with Target Corporation;
event focused on personal branding, effective communication, professional development, and workplace attire
Business Student Ambassador Organization, Student Ambassador and Tour Guide 2008-Present
• Coordinated and assisted tours and group visits to Tippie College of Business, usually consisting of 60-70 people
• Acted as a liaison between the Tippie College of Business and potential students and their families
Current and Past Volunteering 2006-Present
• Ronald McDonald House of Iowa City, University of Iowa Children´s Hospital, and Horace Mann Elementary School
HONORS AND AWARDS
Tippie Scholar – 1 of 60 students admitted into the Tippie College of Business as a first-year student 2006-Present
Old Gold Scholarship – given to select students each year based on academic achievement 2006-2010
Delta Sigma Pi Presidential Award for Brotherhood –based on dedication to promoting brotherhood Spring 2008
SKILLS
Spanish - More than eight years of studies; advanced level in speaking, reading and writing
Software - Microsoft Office 2010 suite, Adobe Creative Suite 5, Crystal Ball, CompuStat, and Bloomberg