10 Free Tools to Enhance Your Content Marketing Efforts
I’d like to share a few of the tools that have helped me become more strategic in my content creation efforts. These free tools have assisted me in the development of new content marketing processes and have allowed me to create more valuable assets for my clients. Making use of these tools should help you create more relevant, timely content around queries that people are searching for now.
Soovle is a customizable engine thatshows you the suggestion servicesfrom top engines likeGoogle, Wikipedia, Answers.com, Yahoo, Bing, etc. Depending on thepopularity of the query, you willreceive multiple results from eachengine which you can then sortthrough, categorize and prioritizeaccording to relevance. In additionto being a great keyword researchtool, Soovle also offers an imagesearch, logo search and a permalinkfeature which allows you to saveresults for a query for futurereference.
Ubersuggest works very similarly to Soovle in the way it provides results from suggest services from major engines. One great feature of Ubersuggest is that it allows you to refine your search based on search verticals like news, videos, blogs, etc.
The tool is great for accessing Google’s own data and for discovering long-tail and related variations of your keyword. You can experiment with match type by selecting “broad” or “phrase,” to find variations and related keywords. The tool also gives you insight into the monthly search volume for the location and language you select in Advanced Options and Filters.
Google Trends allows you to enter multiple search terms simultaneously and will compare searcher interest of these terms over time. The tool also provides related search queries for additional searches or for long-tail variations of your query.
Topsy works by scouring the web, analyzing billions of conversations from different social platforms, blogs, and websites. In addition to offering real-time intelligence, Topsy also offers a historical analysis of topic trends by showing social data from 2010 to the present.
Bottlenose utilizes trend detection algorithms to help cut through the noise and focus on information directly related to your topic as it unfolds. I would recommend exploring Bottlenose’s sonar feature which displays the connections between a query using real-time natural language processing.
Social Mention is another real-time social media analysis tool worth checking out. Social Mention offers unique features that set it apart from the other social analysis tools like the ability to refine your results to one specific social media platform and the ability to set up social media alerts around your keywords – roughly the same idea as Google Alerts, only for social media.
By incorporating relatedwords and phrases thatenrich your topic orsubject matter, youincrease the odds thatsearch engines will findpatterns in your contentthat are similar to relatedcontent, increasing yourrelevancy score for thoseterms and the likelihoodyour content will bereturned in the searchresults.
My Blog Guest is a resource for both content creators and website and blog owners alike. One great feature of My Blog Guest is the forum is monitored and moderated which seems to be fairly effective at keeping spammers at bay.
Blogger LinkUp is a community for bloggers to connect with sites looking for content. One great feature about Blogger LinkUp is the “Announce a Contest or Giveaway” form which alerts other bloggers in the community to these types of events, thereby increasing exposure and the possibility that a blogger may do a write-up on your event.
Soovle: http://soovle.com Ubersuggest: http://ubersuggest.org/ Google AdWords Keyword Tool: https://adwords.google.com/o/KeywordTool Google Trends: http://www.google.com/trends/ Topsy: http://topsy.com/ Bottlenose: http://bottlenose.com/ Social Mention: http://socialmention.com/ My Blog Guest: http://myblogguest.com/ Blogger LinkUp: http://www.bloggerlinkup.com/
Thanks for reading! Feel free toreach out with any questions or justto say hello on any my socialprofiles.Google+:https://plus.google.com/100938619255397146926Twitter:https://twitter.com/Brian_A_JensenLinkedIn:www.linkedin.com/pub/brian-jensen/16/414/10a/
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