Presented by Brian Fanzo @iSocialFanz
May 5, 2015Social MediaWebinar Meerkat & PeriscopeTips & Use Cases!

 Change Evangelist  Technology
& Social Business Millennial  Worked for Department of Defense for 9 years managing Cyber Security & Social Business Programs  Grew a Cloud Startup from 256 to 600+ employees as a Technology Evangelist responsible for: ▪ Social Business, Digital Marketing, Community Engagement, Social Media Marketing, Influencer Engagement, Social Selling & Personal Brand Building.  Partner of Broadsuite Media Hub: ▪ Host #SbizHour & #CloudTalk Twitter Hangout Chats ▪ Co-Host #SMACtalk Live Podcast ▪ Host #iSocialTalks Podcast 2 @iSocialFanz – Talks Fast & Tweets Faster

 Ustream  YouTube 
LiveStream  Google Plus Hangouts  Justin.TV  QiK 3

 Feb 27th  iOS
only with browser commenting  New Users (after March 14) must manually follow other streamers!  Android Beta May 2015 4  March 26th  iOS only browser viewing no comments  New Users can automatically follow all twitter followers  Android Beta TBD

 Mobile Enabled with 1-Click
 Cell Phones are powerful enough to stream  Data Networks are strong enough  Integrated & Published to existing social network (Twitter)  Live Comments on Screen create engagement between audience & streamer in app on mobile device! 5

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MEERKAT  Startup Flexibility 
Updated Frequently  Basic User Interface  Comments posted to Twitter  Gamification Focused  Schedule Posts  Allows #Katch to save videos if streamer wants PERISCOPE  Twitter Backed  Professional User Interface  Seamless Video Experience  Allows Private Streams  Comments can be limited to follower Only  Videos viewable for 24 hours after stream 13

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 Backstage or Behind-the-Scenes Access
 Q & A with the Community  Breaking Exclusive News  Product Release Announcements  Omni-Channel w/ Hangouts / Webinars /Virtual Events!  Comment & Engage in Community & Partners Live Streams 19

 The Apps andTechnology will
change but a strategy for video & live events is key.  What can & can’t be put on video?  How do we make sure people around the live video understand it’s live and broadcasting?  What types of content would our audience like to see? (Think like a fan)  Who else can we empower to create video and streams? (Influencers, Different Locations/Departments)  DON’T OVERTHINKVIDEO! 20

 You can Schedule Meerkats
24 hours in advanced!  Meerkat has open API which allows other apps & software to leverage & support the community!  You can RT Streams to Twitter  Comments you can post to twitter or toggle off.  You can custom your end of stream message. 21

 Hearts are from viewers
who tap the screen showing they like the stream  Share Stream with Followers  No Prescheduled Posts  Initial Live broadcast is posted to twitter  Comments visible during replay of video  Replay of video available on app by followers for 24 hours after stream. 22

Brian Fanzo @iSocialFanz 703-659-5018 Bfanzo@Broadsuite.com
Podcasts: SMACtalk & iSocialTalks www.iSocialFanz.com www.MillennialCEO.com 23