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A HERD IS A LARGE
                                                  GROUP OF ANIMALS
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40                                                                                                                    41

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46                                                                                                                        ...
48                                                                                                    49

No-             ...
60                                                                                        61

See-                        ...
62                63

Zan-             V is
gy               for
sci-             Ve-
sso-             gas,
rs,           ...
72                                                                                                                        ...
85




LAN-
GU-
AGE-
S SP-
O-
kEN
ARA-
BIC
AND
EN-
GLISH
barbara
88                                                                                                                        ...
98                                                                                                                        ...
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        FAV-
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        ItE
        ADH-
        ES-
        IVE
        ELM-
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    ...
138                                                                                                             139     14...
146                                                                     147     154                                       ...
165




FEA-
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MEM-
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WILL-
IAM
VAN
RO-
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166                                      167      168                    169

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Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)
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Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)

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Presentation given in Saudi Arabia by Katarzyna Gruda, Director of Graphic Design & General Studio School of Art, Media & Technology Parsons The New School for Design. The focus of this presentation was on Parsons' AAS Graphic Design Program.

Design by Brian McDermott

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Transcript of "Parsons Women in Design Presentation, Saudi Arabia (Graphic Design)"

  1. 1. A HERD IS A LARGE GROUP OF ANIMALS wItH RELAtIVELY LIttLE StRUCtURE. tHERE MAY BE ONE OR FEw ANIMALS tHAt tEND tO BE IMI- tAtED BY tHE RESt OF tHE HERD MORE tHAN OtHERS. tHE LAtIN wORD PORt MEANS tO MOVE. tHE LAtIN wORD FOLIO MEANS PAPER OR ARtIFACtS. tHUS A PORtFOLIO IS A MOVEABLE COLLE- CtION OF PAPERS, OR SAMPLES. PARSONS AAS GRAPHIC DESIGN WORK 2007:VOLUME 1 wORk IS tHE MENtAL OR PHYSICAL EFFORt DONE IN ORDER tO ACHIEVE A PURPOSE OR RESULt.
  2. 2. 40 41 A K- Gre- idd een and Whe- his els, jac- cor- 33 kets: an exh- por- ate iden- ibit, tity pos- and ter pac- kag ing for a car dea- ler- ship StU- spe- cial- izin- g in the sale of envi- ron- DE- men- tally frie- ndly cars Al- pha Nt to Ome- ga: A Sur- vey of Fam- ous wO Phy- sics Equ- at- ions, inte- rior Rk: 2- dd.berman@gmail.com <dana berman> 007 previous degree(s) bachelor of arts in economics, cornell university work experience junior designer, clarins; cake decorator, baskin robbins; intern, global business dialogue; intern, south american explorers languages spoken english, hebrew what is your favorite adhesive? rubber cement who would you choose to play you in a movie? wonder woman what is the last book you read? the alchemist, ben jonson what typefaces make you cringe? comic sans (especially for office communication) 42 43 Jac- Le k o’ Cor- Lan- bus- tern, ier, po- co- ster ver Spri- ng Tree Map- le S- yrup, pac- kag ing christine.boake@gmail.com <christine boake> previous degree(s) bachelor of arts in english and humanistic studies, mcgill university work experience designer, draft FCB ; intern, teen vogue languages spoken english, french, italian, latin—no seriously it’s not a dead language what is your favorite adhesive? studio tac who would you choose to play you in a movie? reese witherspoon as a brunette what is the last book you read? blink, malcolm gladwell what typefaces make you cringe? comic sans what is in your right pocket? metro pass, bank card and an extra hair elastic 44 45 Mo Ell- der- en nist do Mal- n’t ice, be pub- l- lica- ate, tion co- inte- ver rior and int- But- er- ters ior des- ign, cor- por- ate iden- tity eb@ellenbutters.com <ellen butters> previous degree(s) bachelor of arts in art history, oberlin college; bachelor of music in viola performance, oberlin conservatory work experience designer, american museum of natural history; assistent designer, tomoko miho inc. languages spoken besides english? sadly, none who would you choose to play you in a movie? meg tilly what is the last book you read? reinventing comics, scott mccloud what is in your right pocket? post-it of where i’m supposed to go and what i’m supposed to do website www.buttersdesign.com
  3. 3. 46 47 Bla- Bla- ck ck Mar- Mar- ket ket Ca- 2 FOR 1** Ca- tal- tal- og- og- ue, ue, 88 int- pa- er- ges, ior co- ver #882119-EB* Baby Twins Choose any combination: mixed (boy/girl combos) or two-of-the same (boy/boy or girl/girl combos). **2 for 1 price includes a total of one pair of twins and is subject to availability. Per child € *see page 40 for terms & conditions #385409* Franciso de Goya, Children with Cart Oil on canvas. 5X3 feet. From 1778. The painting was stolen near Scranton, Pennsylvania, while being transported from Ohio’s Toledo Museum of Art, which acquired the work in 1959, to the Solomon R. Guggenheim Museum in New York. The work was to be displayed at a Guggenheim exhibition, “Spanish Painting from El Greco to Picasso: Time, Truth and History.” Also featured on FBI’s “Top Ten Art Thefts” list. price € *see page 16 for terms & conditions #385414-BQ* AK-47 The AK-47 (shortened from Russian: 1947 Avtomat Kalashnikova) is a gas-operated assault rifle that was used in many Eastern bloc nations during the Cold War. Compared with the auto-loading rifles used in World War II, the StG-44 aside, the AK-47 was generally more com- pact, with a shorter range, a smaller 7.62 × 39 mm cartridge, and was capable of selective fire. It is one of the first true assault rifles and remains the most widely used. each $2,500 €1,400 ingridcarozzi@mac.com <ingrid carozzi> #L-2545* #K-2551* #K-2557* previous degree(s) bachelor degree in communication, pace university Date Drugs Lysergic Acid Diethylamide Phencyclidine #K-2540* #K-2558* work experience intern, doyle partners; director of events, the swedish-american chamber of commerce of #K-2552* Amphetamines #L-2546* Psilocybin Diet Pills Marijuana . A #L-2541* #L-2559* new york; account executive, luxury marketing group; intern, fleishmann-hillard Amyl Nitrite #K-2553* Mescaline and Peyote Steroids #K-2547* #L-2542* #K-2554* languages spoken swedish, italian, spanish, english & some german Ecstasy Barbiturates and Methaqualone Methamphetamines #L-2560* Stimulants #K-2548* . #K-2555* what is your favorite adhesive? i can’t believe it’s not butter #L-2543* Butyl Nitrite Heroin, Opium and Fentanyl Morphine and Opium Rush, Bolt, Bullet, Locker Room or Climax . #K-2549* #L-2561* who would you choose to play you in a movie? molly shannon #K-2544* Hashish and Hashish Oil #L-2556* Tranquilizers Cocaine and Crack Cocaine Narcotics and Painkillers #L-2550* what is the last book you read? what to expect when you are expecting Human Growth Hormones * what typefaces make you cringe? apple chancery makes me nervous >
  4. 4. 48 49 No- Milo- bod- s Es- y’s tiar- Per- io fec- Fish t, zi- Re- ne, stau- silk - rant, scr- web- een site co- ver Life- and St- inte- yle rior Co- ndo- ms, pac- kag- ing When life gives you lemons, make lemonade. Saggy Bosom t “Just two cups to lift sag. The ultimate in bosom loveliness.” 1960 <ingrid carozzi>
  5. 5. 60 61 See- See- ing ing bey- Bey- ond, ond, co- inte- ver rior laura.f.cline@gmail.com <laura cline> previous degree(s) bachelors of music in viola performance, oberlin conservatory work experience designer, bella muse, Inc. languages spoken chinese, english what is your favorite adhesive? gluestick who would you choose to play you in a movie? some pixels what is the last book you read? catch-22, joseph heller what typefaces make you cringe? papyrus what is in your right pocket? my metrocard and $5 >
  6. 6. 62 63 Zan- V is gy for sci- Ve- sso- gas, rs, silk- cor- scr- por- een ate po- ide- ster nt- ity and pac- kag- ing <laura cline>
  7. 7. 72 73 74 75 De- De- Swi- How cad- cad- tch We es es Off, See, of of pos- 145 our our ter pa- Liv- liv- ser- ges, es, es, ies co- silk- int- pro- ver scr- eri mot- and een or ing inte- co- lig- rior ver ht pol- lut- ion awa- ren- ess THE HOSPITAL SCENE is a must in any daytime soap opera. As early as 1956, soaps have used the hospital scene as a dramatic point in an otherwise long-winded storyline. Once a character falls The number of in love, falls in love again, and is ready to confess, a catastrophic birds killed after event lands our lead character in the hospital. Deaths on soap being attracted operas are usually short-lived. It usually doesn’t take too long for to the lights of tall a character to return from the dead. If all else fails, an evil twin towers range sibling arrives in town to shake things up even more. from four to five million a year. switch-off.com 501 622 755 “men,” said the little prince, “set out on their way in express trains, I hoisted the bucket slowly to the edge of the well and set it but they do not know what they are looking for. Then they rush there—happy, tired as I was, over my achievement.The song of the about, and get excited, and turn round and round…” pulley was still in my ears, and I could see the sunlight shimmer in And he added: the still trembling water. “It is not worth the trouble…” “I am thirsty for this water,” said the little prince. “Give me some The well that we had come to was not like the wells of the of it to drink…” Sahara.The wells of the Sahara are mere holes dug in the sand.This And I understood what he had been looking for. one was like a well in a village. But there was no village here, and I raised the bucket to his lips. He drank, his eyes closed. It was as I thought I must be dreaming… sweet as some special festival treat.This water was indeed a different “It is strange,” I said to the little prince. “Everything is ready for thing from ordinary nourishment. Its sweetness was born of the use: the pulley, the bucket, the rope…” walk under the stars, the song of the pulley, the effort of my arms. He laughed, touched the rope, and set the pulley to working. It was good for the heart, like a present. When I was a little boy, And the pulley moaned, like an old weathervane which the wind the lights of the Christmas tree, the music of the Midnight Mass, has long since forgotten. the tenderness of smiling faces, used to make up, so, the radiance “Do you hear?” said the little prince. “We have wakened the well, of the gifts I received. and it is singing…” “The men where you live,” said the little prince, “raise five I did not want him to tire himself with the rope. thousand roses in the same garden—and they do not find in it “Leave it to me,” I said. “It is too heavy for you.” what they are looking for.” yasemin.emory@gmail.com <yasemin sara emory> previous degree(s) bachelor of arts in international development studies, mcgill university work experience intern, martha stewart living; intern, loomstate; intern, domino magazine languages spoken english, turkish, french what is your favorite adhesive? glue tape and studio tac who would you choose to play you in a movie? betty cooper what is the last book you read? naked, david sedaris what typefaces make you cringe? bauhaus what is in your right pocket? magic > <yasemin sara emory>
  8. 8. 85 LAN- GU- AGE- S SP- O- kEN ARA- BIC AND EN- GLISH barbara
  9. 9. 88 89 The Kyo- Wor- to k of Tem- Ray ples, and silk- Cha- scr- rles een Ea- po- mes, ster bo- ok and CD pac- kag ing amanda.huber@mac.com <amanda huber> previous degree(s) bachelor of arts in art history, duke university work experience intern, smart design; intern, cleary gottlieb hamilton and steen; intern, los angeles county museum of art languages spoken english, spanish what is the last book you read? the trial, franz kafka what typefaces make you cringe? the default one what is in your right pocket? lint, a dime, a ticket stub for the international contemporary furniture fair website www.amandahuber.com > 90 91 The wor- k of Ped- ro Alm- odo var, pos- ter se- ries <amanda huber>
  10. 10. 98 99 104 105 Lig- Lig- Dex- The hts, hts, ter, Dyi- 140 int- pro- ng pa- er- mot- Sta- ges, ior ion- rs, co- al silk- ver po- scr- ster een po- ster jeffreyscottkurtz@hotmail.com <jeffrey kurtz> seandlauer@gmail.com <sean lauer> previous degree(s) rochester institute of technology previous degree(s) bachelor of science in commerce, mcintire school of commerce, university of virginia work experience freelance designer, martha stewart living; intern, the newschool communications and languages spoken english external affairs office previous work experience intern, laird + partners; associate merchant, abercrombie & fitch what is your favorite adhesive? rubber cement who would you choose to play you in a movie? tom hanks what is the last book you read? way of the peaceful warrior, dan millman what typefaces make you cringe? courier what is in your right pocket? chapstick > 124 125 126 127 Re- Re- Con- Art le- le- cre- for $ ase, ase, te Sake, po- po- Isl- mo- etry etry and, tion pub- pub- J.G. grap- lilc- lilc- Bal- hic at- at- lard, ion, ion, bo- D+P co- inte- ok Pub- ver rior co- lish- ver ing, cor- por- ate iden- tity contact@mokur.com <masakazu okura> work experience art director, neferart inc.; designer, project Q design office; advertising intern, SWO co. ltd. languages spoken japanese, english what is your favorite adhesive? studio tac who would you choose to play you in a movie? johnny depp what is the last book you read? black jack, osamu tezuka what typefaces make you cringe? arial and optima what is in your right pocket? appreciation website www.mokur.com > <masakazu okura> >
  11. 11. 137 FAV- 0R- ItE ADH- ES- IVE ELM- ER’S G LUE mitch 144 145 Rytz Rytz Kon- Kon- fec- fec- tion, tion, lett- pho- erp- to- res- cop- sed ied co- inte- ver rior <judith rytz>
  12. 12. 138 139 140 141 Ea- Ea- IOU, Mot- sy sy po- her- Pic- Pic- ster less ki- ki- us- Br- ns, ns, ing ook- silk- silk- pho- lyn, scr- scr- to- Jon- een een lith- ath- CD CD ogra- an pac- pac- phy Let- kag- kag- ham, ing, ing, Box bo- co- int- Car ook ver er- Cr- co- ior ush ver No. 00- 429, silk- scr- een and rub- ber st- amp co- ver jeffperky@hotmail.com <jeff perky> previous degree(s) masters of business administration, university of tennessee; bachelor of business administration, university of tennessee work experience designer, archer>malmo; designer, windup design what is your favorite adhesive? super 77 who would you choose to play you in a movie? i don’t know, i’m sure it would need to be a silent film what is the last book you read? the kite runner, khaled hosseini what typefaces make you cringe? no particular one, just when they are misused what is in your right pocket? luck > <jeff perky>
  13. 13. 146 147 154 155 The Lea- Dr- Mot- Atl- fpop op her- an- gum, out, less tic, adv- cov- Bro- pu- erti- er ok- blic- sem- and lyn, at- ent ins- Jon- ion, ide ath- inte- de- an rior tail Leth- em, bo- ok co- ver Half Th- ere, aco- rdia- n b- ook francesca@sciandradesign.com <francesca sciandra> lauren@laurenwickware.com <lauren wickware> previous degree(s) bachelor of architecture, the cooper union previous degree(s) ontario college of art & design, AOCAD sculpture/installation languages spoken english work experience designer, the office of gilbert li; designer, toronto life; designer, chatelaine; intern, previous work experience humanscale, tru design visionaire; assistant curator, doris mccarthy gallery, university of toronto; managing editor, prefix photo what is your favorite adhesive? super 77 magazine, prefix institute of contemporary art what is the last book you read? on beauty, zadie smith who would you choose to play you in a movie? cynthia nixon what typefaces make you cringe? comic sans what is the last book you read? the colony of unrequited dreams, wayne johnston what is in your right pocket? my mini sketch book what typefaces make you cringe? felt tip website www.sciandradesign.com website www.laurenwickware.com > 161 AN ANIMAL tAkING ON tHE ROLE OF tHE LEADER IS CALLED A “CONtROL ANIMAL,” SINCE ItS BEHAVIOUR wILL PREDICt tHAt OF tHE ENtIRE HERD.
  14. 14. 165 FEA- tURE- D F- ACU- LtY MEM- BER WILL- IAM VAN RO- DEN
  15. 15. 166 167 168 169 Res- Pho- Var- ume to ious with boo- pho- only th tob- com- por- ooth pany trait, por- list- Orly trai- ings Air- ts. and port, New clie- Fra- Yor- nts. nce. k, Des- May Los crip- 1994. Ang- tions eles were Pitt- pur- sbu- pos- rgh, ely Lon- omit- don, ted Par- sinc- is. e Fro- all m1 jobs 991 - were pres- art ent. dir- ect- ion or were self- exp- lan- ato- ry. Type- set in 24 poi- nt Col- lis. Font des- ign- ed by Chris- toph Noo- rdzij. william van roden art director, martha stewart; illustrator; professor, aas graphic design, type 2 and portfolio & process > <william van roden>

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