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BSS Insight Program

by Managing Director at BSS Holland on May 13, 2011

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Entering a market and/or country with new innovating products and services is a real effort because you need to find the innovators and early adopters in that market. In fundamental terms, entering a ...

Entering a market and/or country with new innovating products and services is a real effort because you need to find the innovators and early adopters in that market. In fundamental terms, entering a (new) country-market is very like a start-up situation, with no sales, no marketing infrastructure in place, and little or no knowledge of the market. BSS Insight Program is designed to facilitate companies to penetrate (new) markets and within those markets the targeted accounts with existing and new innovative products and services. We focus on:

· Shorting market penetration decision phase

· Shorting qualification phase and sales cycles

· Create momentum in business development

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BSS Insight Program BSS Insight Program Document Transcript