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Carve Out of the Intangible
   Gap in Aerospace, Defense, and
   Government Acquisitions
   Jeremy L. Krasner, CFA – jkrasner@srr.com
   Dominic M. Brault – dbrault@srr.com




Stout Risius Ross (SRR) analyzed Aerospace, Defense, and              of intangible asset amortization and associated impact on EPS.
Government (“ADG”) transactions consummated over the past             These key variables include:
several years to assess industry norms regarding identification
and capitalization of intangible assets and goodwill. Specifically,       ■ Value drivers of the target company (e.g., does
we analyzed the most frequent types of intangible assets identified         technology drive business or customer relationships)
and capitalized in the context of the total purchase price.               ■ Potential synergies (buyer-specific vs. market
                                                                            participant levels)
We assessed two distinct sub-industries: aerospace & defense and
government & technical services (“GTS”). Aerospace and defense            ■ Market participant expectations regarding the intangible
is comprised of companies that support the commercial, military,            assets (e.g., defensive value)
and general aviation markets (original equipment manufacturers            ■ Structure of deal (e.g., asset vs. stock, contingent
are excluded from this analysis). GTS is comprised of companies             consideration, etc.)
that provide technology applications, engineering, and technical
services and solutions to federal government agencies.                Regardless of industry norms, any estimate of amortization must
                                                                      be based on a keen understanding of the target company and
Impact on EPS ■ ■ ■                                                   its value drivers. For example, most GTS companies do not

Although the level of amortization arising from a transaction         report material allocation to trade names or technology, which

generally does not have a cash impact on the business,                is reasonable since an acquirer’s focus is generally on gaining

companies are nonetheless often concerned with the earnings           access to customer relationships/contracts. However, if a

per share (“EPS”) impact and potential dilution to current share      target company has a proprietary technology related to cyber

price. Accordingly, the percentage of goodwill and identifiable       security interests, then it is highly probable that the identified

intangibles relative to the total purchase price is an important      intangible assets will include a higher level of technology-

aspect of any transaction that should be considered and               related assets. Whether or not goodwill is impacted is uncertain,

understood prior to closing. Despite complex analyses required        but without careful consideration to the critical value drivers

to accurately determine intangible asset allocation levels, a         of a target company, any estimated impact on EPS will

buyer can explore certain key variables during the due diligence      likely be significantly misstated; potentially making a deal that

process to help determine an initial assessment of the magnitude      appears accretive actually dilutive once a final purchase price
                                                                      allocation is completed.


©2010                                                                 1
Financial Accounting Standards Board (“FASB”) Accounting                 The final structure and terms of a deal also impact the level of
Standards Codification (“ASC”) Topic 805, Business Combinations          intangible assets and goodwill. Asset deals (or a 338(h)10 election)
(“FASB ASC 805”) and Topic 820, Fair Value Measurements and              generally increase the purchase price (ceteris paribus) due to the
Disclosures (“FASB ASC 820”) alter the Fair Value definition             ability to step-up the asset basis, which provides incremental tax
utilized in the purchase price allocation process to a more market-      shields. As a result, overall goodwill may be higher in such deal
based measurement. Specifically, ASC 820 implies that expected           structures. Furthermore, structuring an earnout payment adds
synergies must be allocated between “market participant”                 an additional layer of complexity under ASC 805. Deals prior to
and buyer-specific synergies. In developing market participant           2009 did not record a contingent consideration payment at the
assumptions, specific market participants need not be identified.        time of closing but made an adjustment only upon payment.
Rather, characteristics that distinguish market participants             Now, an earnout must be valued under the current regulations
generally should be identified, considering factors specific to          and incorporated as additional consideration, thereby increasing
(i) the asset or liability, (ii) the principal (or most advantageous)    goodwill in many circumstances (see “M&A Facilitators: The Value
market for the asset or liability, and (iii) market participants whom    of Earnouts” on page 10 for details on valuing earnouts).
the reporting entity would transact within that market.
                                                                         Another consideration is the multiple paid or the number of
As such, under FASB ASC 805, the acquirer must determine if any          buyers involved in the process. A target company that has several
expected synergies are buyer-specific. To do so, an acquirer must        interested buyers is more likely to see an escalation of bids and
establish who a market participant (and, thus, next likely buyer)        generate a higher implied multiple on the deal. As the implied
is for the target. If the most likely buyers are other ADG industry      multiple paid increases, the potential for a higher level of goodwill
participants, then most of the expected synergies may not be             also increases. Of course, a company may pay a higher multiple
buyer-specific, since a competitive ADG company likely realizes          for unique assets, but in many cases it relates to buyer-specific
similar synergies. As a result, the expected synergies represent         synergies that would not translate into higher intangibles but
market participant levels and are credited to the seller. Such a         would increase goodwill levels.
situation generates higher identified intangible asset values since
the forecasted synergistic cash flows must be used to value the          Another interesting aspect to consider is the interaction between

intangible assets. Assuming that a likely market participant is a        the level of amortizable intangible assets and period of

private equity firm with no established platform in the ADG industry,    amortization. For example, a GTS company that acquires an

the private equity firm would probably not be able to realize similar    intelligence community (“IC”) focused company may see a higher

synergies, thereby implying that the expected synergies are              level of value ascribed to customer relationships or trade name,

specific to the buyer in the above scenario. Accordingly, the cash       given the mission-critical nature of those agencies. One would

flows utilized in valuing the intangible assets would exclude the        expect an increased dilution on EPS given the higher level of

buyer-specific synergies, resulting in a lower value for intangible      amortizing intangibles versus goodwill. However, an offset to the

assets (and, thus, higher residual goodwill value assuming no            higher level of intangibles might be a longer amortizing period.

change in purchase price).                                               Given the highly specialized and essential nature of IC work,
                                                                         customer relationships are often longer, and, therefore, could imply
The concepts of defensive value and the market participant               a greater life on these customers than other, less mission-critical
perspective, which are new under ASC 805, could impact future            customer relationships/contracts. Therefore, despite having a
intangible asset levels as compared to the industry levels illustrated   higher asset value, the annual amortization could be consistent
in our study. Previously, if an acquirer planned to eliminate an         with prior deals. On the other hand, a target company that has
intangible asset upon closing a deal, that asset was not identified      a unique technology is likely to not only have higher intangible
and recorded on the books, thereby generating higher levels of           assets but also an overall shorter amortization schedule since
goodwill. However, if a market participant (i.e., next most likely       technology is generally a short-term asset in the GTS segment.
buyer) would retain that same asset, then, regardless of the
acquirer’s intent, that asset must be recorded. Given the likely         The industry norms provided below illustrate the compilation of

market participants in the aerospace and defense industry, there         a wide cross-range of deals. As such, they provide interesting

may not be a big differentiator between current and prior deals,         data, but may not necessarily be useful in providing potential

but understanding this concept is important to verify that any           amortization levels and resulting EPS impact of a specific deal.

estimate considers such a situation.                                     Understanding the key drivers outlined above and how they may
                                                                         impact the specifics of any particular target company provides a
                                                                         more robust analysis and is less likely to generate large variations
                                                                         upon finalizing the allocation.




                                                                         2                                                                ©2010
Percentage Allocation from PPA - Aerospace & Defense Sector

Dollars in Millions                                            Identified Intangibles

                                             Trade Names
               Deal Price     Customer            and                              Non-Compete                Fixed     Working        Fixed
                 (EV)       Relationships     Trademarks   Technology   Backlog    Agreements      Other      Assets    Capital       Goodwill

Average        $ 243.0        19.3%             6.9%        12.8%       2.2%            1.6%       0.7%        5.7%      13.4%        52.0%
Median         $ 40.6         20.7%             6.5%         7.8%       2.1%            0.7%       0.7%        2.5%      12.0%        54.0%



Aerospace and Defense Breakdown ■ ■ ■                                      life of a platform in the aerospace and defense industry, which is
                                                                           illustrated in the chart below. From design to maintenance, repair,
We found over 20 transactions completed within the past several            and overhaul, most platforms last for over 30 years. For example,
years in which the acquirer disclosed the purchase price allocation.       the Apache helicopter program has been in existence for over 30
The purchase prices ranged from $2.0 million to $1.8 billion, with         years. A supplier on this platform can expect a very long cash flow
an average price of approximately $243 million. Goodwill was               forecast, especially considering the long aftermarket or service tail.
recorded in nearly all of the transactions. On average, goodwill           Valuing these assets can be difficult since long-term forecasts are
represented just over half of the total purchase price, while              required but the acquirer generally only compiles an immediate-
identifiable intangible assets comprised 27%. The most significant         term (five to ten year) forecast. In order to generate a long-term
tangible asset recorded was net working capital at an average of           forecast, industry sources such as Forecast International or the
13% of the purchase price, while property, plant, and equipment            OEMs production forecasts are utilized.
averaged 6% of the total purchase price. The key identifiable
intangible assets carved out of the purchase price were technology
(patented and unpatented), customer relationships, contract
backlog, trade names, and non-competition agreements.                              Platform Lifecycle

                                                                                                                   Servicing and
Patented and Unpatented Technology                                                                              spare part revenues
                                                                                                                 (7x OE revenues)
Technology was most frequently identified as a key intangible
asset in 80% of the transactions that we reviewed. On average,                                            Original
                                                                                                        equipment
this asset represented 13% of the total purchase price. Technology                                       revenues
assets in the aerospace and defense industry typically have very
long economic lives and consequently low depreciation, since the               0           5                                                     40+ yrs
original equipment manufacturers are risk adverse and, therefore,
do not value constant change. In other words, most parts on                    Design & Test

airplanes (commercial, military, or general) are substantially the
same as what they were over 20 years ago. Most incremental
                                                                           Contract Backlog
improvements on aircraft are targeted at electronics and materials
(lighter parts for greater fuel efficiency).                               A contract backlog was recorded in approximately 40% of the
                                                                           deals we analyzed. The value of the backlog was not material,
Trade Names
                                                                           comprising 2% of the purchase price. A contract backlog includes
Identified in approximately 70% of the transactions, trade names           purchase orders or booked sales on orders that have not been fully
were the second most common asset identified in the purchase               completed. Due to the contractual nature of the backlog, this asset
price allocation. However, the value of the trade names represented,       can be recognized separately from goodwill.
on average, only 7% of the purchase price. Trade names in this
                                                                           Non-compete Agreements
industry can be valuable, as a company’s name may resonate with
customers related to a long history of quality and reliability.            Non-compete agreements were booked in roughly half of the
                                                                           deals we analyzed, with the value comprising approximately 2% of
Customer Relationships
                                                                           the total purchase price on average. Non-compete agreements are
Just over half of the acquirers recognized a “customer relationship”       often booked but did not have significant value in the aerospace
asset. However, when recorded, the value of the customer                   and defense deals we analyzed. A low non-compete value is
relationship asset was the most significant out of all the intangible      usually common in an industry with high barriers to entry (i.e., need
assets at approximately 20% of the purchase price. The relative            a proven technology) and high customer switching costs (i.e., risk
value of the customers can be considerable given the economic              adverse nature of the industry).


©2010                                                                      3
Percentage Allocation from PPA - GTS Sector

Dollars in Millions                                        Identifiable Intangible Assets

                                          Trade Names                                                                                       Goodwill
             Deal Price     Customer           and                               Non-Compete                         Working     Fixed     (including
               (EV)       Relationships    Trademarks   Technology   Software    Agreements        Backlog   Other   Capital     Assets    Workforce)

Average       $ 117.2       14.3%            4.9%         3.7%        0.7%           1.0%          3.6%      5.9%      9.4%      2.9%        70.5%
Median        $ 66.4        13.4%            4.5%         2.6%        0.7%           0.4%          2.7%      1.9%      8.3%      1.0%        74.7%



Goodwill                                                                     Other Intangible Assets

Goodwill was capitalized in essentially all of the deals we analyzed,        Other    identified    intangible   assets   included    non-compete
representing just over half of the total purchase price. Goodwill            agreements, technology, and software. However, combined, these
can represent synergy value (now buyer-specific synergies only),             represented only 5%, on average, of the total purchase price,
new platform opportunities, new technology (future state that is             with a range between 1% and 13%. The low level seen for these
beyond in-process), and a trained workforce, among other items.              assets is reasonable due to industry dynamics. Given contractual
                                                                             terms, difficulty in getting selected on a contract vehicle, and other
GTS Breakdown ■ ■ ■                                                          potential switching costs, the ability of one individual to materially
                                                                             impact the target company is minimal. Therefore, the non-
The past several years have seen an active GTS M&A market. We
                                                                             compete agreement value is generally de minimus. In addition,
analyzed publicly disclosed transactions in which the acquirer
                                                                             most technology or software developed by GTS companies
disclosed sufficient data to assess the purchase price allocation.
                                                                             is in connection with a contract and, therefore, owned by the
The table above provides the summary of the findings.
                                                                             government agency. Accordingly, unless unique circumstances
Goodwill and customer-related intangibles (customer relationships            exist at a particular target, these assets generally will not impact
and backlog) were recorded in every transaction. On average,                 the overall allocation.
goodwill represented an astounding 70% of the total purchase
price, while customer-related intangibles represented nearly 20%
                                                                             Conclusion ■ ■ ■
of the total purchase price. The remaining 10% was a mix of fixed            The information provided herein is a great starting point for
assets, working capital, and other intangible assets.                        estimating reasonable levels of amortization, which is a key input
                                                                             in any accretion/dilution analysis. However, the acquirer must
Customer-Related Intangibles
                                                                             perform due diligence on the potential intangibles to ensure that
Of the customer-related intangible assets, customer relationships/           differences do not exist between the overall industry and the
contracts were the primary identified intangible and averaged                specific target. The evidence presented, however, does indicate
approximately 14% of the total purchase price, but ranged from               a fair degree of goodwill and customer relationships in the ADG
a low of 4% to a high of 46%. Customer relationships/contracts               industry, particularly for GTS companies.
were identified in all but one transaction. Despite representing
                                                                             Jeremy Krasner, CFA is a Managing Director in the Valuation &
only approximately 4% of the total purchase price, backlog was
                                                                             Financial Opinions Group at Stout Risius Ross (SRR). He specializes
recorded in 50% of the transactions, by far the second highest of
                                                                             in corporate strategic planning, intangible asset valuation, goodwill
any intangible asset. The backlog, as reported by GTS companies,
                                                                             impairment testing, and other tax, corporate, and litigation
simply illustrates the near-term funded nature of its customer
                                                                             related matters. Mr. Krasner can be reached at 703.848.4959 or
relationships. Accordingly, in many situations, backlog is not
                                                                             jkrasner@srr.com.
separable from the customer relationship/contract.

                                                                             Dominic M. Brault is a Manager in the Valuation & Financial Opinions
Trade Names
                                                                             Group at Stout Risius Ross (SRR). His experience includes valuation
Trade names were identified in approximately 25% of the                      of equity, debt, and derivative securities, as well as intangible assets
transactions, but represented only 5% of the total purchase price            and private equity carried interests. Mr. Brault can be reached at
on average. Trade names in the GTS segment are generally not                 216.373.2984 or dbrault@srr.com.
a big business driver as many acquired companies are either
co-branded or completely re-branded under the acquirer’s name.




                                                                             4                                                                  ©2010

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Carve Out Intangible Assets ADG Deals

  • 1. Carve Out of the Intangible Gap in Aerospace, Defense, and Government Acquisitions Jeremy L. Krasner, CFA – jkrasner@srr.com Dominic M. Brault – dbrault@srr.com Stout Risius Ross (SRR) analyzed Aerospace, Defense, and of intangible asset amortization and associated impact on EPS. Government (“ADG”) transactions consummated over the past These key variables include: several years to assess industry norms regarding identification and capitalization of intangible assets and goodwill. Specifically, ■ Value drivers of the target company (e.g., does we analyzed the most frequent types of intangible assets identified technology drive business or customer relationships) and capitalized in the context of the total purchase price. ■ Potential synergies (buyer-specific vs. market participant levels) We assessed two distinct sub-industries: aerospace & defense and government & technical services (“GTS”). Aerospace and defense ■ Market participant expectations regarding the intangible is comprised of companies that support the commercial, military, assets (e.g., defensive value) and general aviation markets (original equipment manufacturers ■ Structure of deal (e.g., asset vs. stock, contingent are excluded from this analysis). GTS is comprised of companies consideration, etc.) that provide technology applications, engineering, and technical services and solutions to federal government agencies. Regardless of industry norms, any estimate of amortization must be based on a keen understanding of the target company and Impact on EPS ■ ■ ■ its value drivers. For example, most GTS companies do not Although the level of amortization arising from a transaction report material allocation to trade names or technology, which generally does not have a cash impact on the business, is reasonable since an acquirer’s focus is generally on gaining companies are nonetheless often concerned with the earnings access to customer relationships/contracts. However, if a per share (“EPS”) impact and potential dilution to current share target company has a proprietary technology related to cyber price. Accordingly, the percentage of goodwill and identifiable security interests, then it is highly probable that the identified intangibles relative to the total purchase price is an important intangible assets will include a higher level of technology- aspect of any transaction that should be considered and related assets. Whether or not goodwill is impacted is uncertain, understood prior to closing. Despite complex analyses required but without careful consideration to the critical value drivers to accurately determine intangible asset allocation levels, a of a target company, any estimated impact on EPS will buyer can explore certain key variables during the due diligence likely be significantly misstated; potentially making a deal that process to help determine an initial assessment of the magnitude appears accretive actually dilutive once a final purchase price allocation is completed. ©2010 1
  • 2. Financial Accounting Standards Board (“FASB”) Accounting The final structure and terms of a deal also impact the level of Standards Codification (“ASC”) Topic 805, Business Combinations intangible assets and goodwill. Asset deals (or a 338(h)10 election) (“FASB ASC 805”) and Topic 820, Fair Value Measurements and generally increase the purchase price (ceteris paribus) due to the Disclosures (“FASB ASC 820”) alter the Fair Value definition ability to step-up the asset basis, which provides incremental tax utilized in the purchase price allocation process to a more market- shields. As a result, overall goodwill may be higher in such deal based measurement. Specifically, ASC 820 implies that expected structures. Furthermore, structuring an earnout payment adds synergies must be allocated between “market participant” an additional layer of complexity under ASC 805. Deals prior to and buyer-specific synergies. In developing market participant 2009 did not record a contingent consideration payment at the assumptions, specific market participants need not be identified. time of closing but made an adjustment only upon payment. Rather, characteristics that distinguish market participants Now, an earnout must be valued under the current regulations generally should be identified, considering factors specific to and incorporated as additional consideration, thereby increasing (i) the asset or liability, (ii) the principal (or most advantageous) goodwill in many circumstances (see “M&A Facilitators: The Value market for the asset or liability, and (iii) market participants whom of Earnouts” on page 10 for details on valuing earnouts). the reporting entity would transact within that market. Another consideration is the multiple paid or the number of As such, under FASB ASC 805, the acquirer must determine if any buyers involved in the process. A target company that has several expected synergies are buyer-specific. To do so, an acquirer must interested buyers is more likely to see an escalation of bids and establish who a market participant (and, thus, next likely buyer) generate a higher implied multiple on the deal. As the implied is for the target. If the most likely buyers are other ADG industry multiple paid increases, the potential for a higher level of goodwill participants, then most of the expected synergies may not be also increases. Of course, a company may pay a higher multiple buyer-specific, since a competitive ADG company likely realizes for unique assets, but in many cases it relates to buyer-specific similar synergies. As a result, the expected synergies represent synergies that would not translate into higher intangibles but market participant levels and are credited to the seller. Such a would increase goodwill levels. situation generates higher identified intangible asset values since the forecasted synergistic cash flows must be used to value the Another interesting aspect to consider is the interaction between intangible assets. Assuming that a likely market participant is a the level of amortizable intangible assets and period of private equity firm with no established platform in the ADG industry, amortization. For example, a GTS company that acquires an the private equity firm would probably not be able to realize similar intelligence community (“IC”) focused company may see a higher synergies, thereby implying that the expected synergies are level of value ascribed to customer relationships or trade name, specific to the buyer in the above scenario. Accordingly, the cash given the mission-critical nature of those agencies. One would flows utilized in valuing the intangible assets would exclude the expect an increased dilution on EPS given the higher level of buyer-specific synergies, resulting in a lower value for intangible amortizing intangibles versus goodwill. However, an offset to the assets (and, thus, higher residual goodwill value assuming no higher level of intangibles might be a longer amortizing period. change in purchase price). Given the highly specialized and essential nature of IC work, customer relationships are often longer, and, therefore, could imply The concepts of defensive value and the market participant a greater life on these customers than other, less mission-critical perspective, which are new under ASC 805, could impact future customer relationships/contracts. Therefore, despite having a intangible asset levels as compared to the industry levels illustrated higher asset value, the annual amortization could be consistent in our study. Previously, if an acquirer planned to eliminate an with prior deals. On the other hand, a target company that has intangible asset upon closing a deal, that asset was not identified a unique technology is likely to not only have higher intangible and recorded on the books, thereby generating higher levels of assets but also an overall shorter amortization schedule since goodwill. However, if a market participant (i.e., next most likely technology is generally a short-term asset in the GTS segment. buyer) would retain that same asset, then, regardless of the acquirer’s intent, that asset must be recorded. Given the likely The industry norms provided below illustrate the compilation of market participants in the aerospace and defense industry, there a wide cross-range of deals. As such, they provide interesting may not be a big differentiator between current and prior deals, data, but may not necessarily be useful in providing potential but understanding this concept is important to verify that any amortization levels and resulting EPS impact of a specific deal. estimate considers such a situation. Understanding the key drivers outlined above and how they may impact the specifics of any particular target company provides a more robust analysis and is less likely to generate large variations upon finalizing the allocation. 2 ©2010
  • 3. Percentage Allocation from PPA - Aerospace & Defense Sector Dollars in Millions Identified Intangibles Trade Names Deal Price Customer and Non-Compete Fixed Working Fixed (EV) Relationships Trademarks Technology Backlog Agreements Other Assets Capital Goodwill Average $ 243.0 19.3% 6.9% 12.8% 2.2% 1.6% 0.7% 5.7% 13.4% 52.0% Median $ 40.6 20.7% 6.5% 7.8% 2.1% 0.7% 0.7% 2.5% 12.0% 54.0% Aerospace and Defense Breakdown ■ ■ ■ life of a platform in the aerospace and defense industry, which is illustrated in the chart below. From design to maintenance, repair, We found over 20 transactions completed within the past several and overhaul, most platforms last for over 30 years. For example, years in which the acquirer disclosed the purchase price allocation. the Apache helicopter program has been in existence for over 30 The purchase prices ranged from $2.0 million to $1.8 billion, with years. A supplier on this platform can expect a very long cash flow an average price of approximately $243 million. Goodwill was forecast, especially considering the long aftermarket or service tail. recorded in nearly all of the transactions. On average, goodwill Valuing these assets can be difficult since long-term forecasts are represented just over half of the total purchase price, while required but the acquirer generally only compiles an immediate- identifiable intangible assets comprised 27%. The most significant term (five to ten year) forecast. In order to generate a long-term tangible asset recorded was net working capital at an average of forecast, industry sources such as Forecast International or the 13% of the purchase price, while property, plant, and equipment OEMs production forecasts are utilized. averaged 6% of the total purchase price. The key identifiable intangible assets carved out of the purchase price were technology (patented and unpatented), customer relationships, contract backlog, trade names, and non-competition agreements. Platform Lifecycle Servicing and Patented and Unpatented Technology spare part revenues (7x OE revenues) Technology was most frequently identified as a key intangible asset in 80% of the transactions that we reviewed. On average, Original equipment this asset represented 13% of the total purchase price. Technology revenues assets in the aerospace and defense industry typically have very long economic lives and consequently low depreciation, since the 0 5 40+ yrs original equipment manufacturers are risk adverse and, therefore, do not value constant change. In other words, most parts on Design & Test airplanes (commercial, military, or general) are substantially the same as what they were over 20 years ago. Most incremental Contract Backlog improvements on aircraft are targeted at electronics and materials (lighter parts for greater fuel efficiency). A contract backlog was recorded in approximately 40% of the deals we analyzed. The value of the backlog was not material, Trade Names comprising 2% of the purchase price. A contract backlog includes Identified in approximately 70% of the transactions, trade names purchase orders or booked sales on orders that have not been fully were the second most common asset identified in the purchase completed. Due to the contractual nature of the backlog, this asset price allocation. However, the value of the trade names represented, can be recognized separately from goodwill. on average, only 7% of the purchase price. Trade names in this Non-compete Agreements industry can be valuable, as a company’s name may resonate with customers related to a long history of quality and reliability. Non-compete agreements were booked in roughly half of the deals we analyzed, with the value comprising approximately 2% of Customer Relationships the total purchase price on average. Non-compete agreements are Just over half of the acquirers recognized a “customer relationship” often booked but did not have significant value in the aerospace asset. However, when recorded, the value of the customer and defense deals we analyzed. A low non-compete value is relationship asset was the most significant out of all the intangible usually common in an industry with high barriers to entry (i.e., need assets at approximately 20% of the purchase price. The relative a proven technology) and high customer switching costs (i.e., risk value of the customers can be considerable given the economic adverse nature of the industry). ©2010 3
  • 4. Percentage Allocation from PPA - GTS Sector Dollars in Millions Identifiable Intangible Assets Trade Names Goodwill Deal Price Customer and Non-Compete Working Fixed (including (EV) Relationships Trademarks Technology Software Agreements Backlog Other Capital Assets Workforce) Average $ 117.2 14.3% 4.9% 3.7% 0.7% 1.0% 3.6% 5.9% 9.4% 2.9% 70.5% Median $ 66.4 13.4% 4.5% 2.6% 0.7% 0.4% 2.7% 1.9% 8.3% 1.0% 74.7% Goodwill Other Intangible Assets Goodwill was capitalized in essentially all of the deals we analyzed, Other identified intangible assets included non-compete representing just over half of the total purchase price. Goodwill agreements, technology, and software. However, combined, these can represent synergy value (now buyer-specific synergies only), represented only 5%, on average, of the total purchase price, new platform opportunities, new technology (future state that is with a range between 1% and 13%. The low level seen for these beyond in-process), and a trained workforce, among other items. assets is reasonable due to industry dynamics. Given contractual terms, difficulty in getting selected on a contract vehicle, and other GTS Breakdown ■ ■ ■ potential switching costs, the ability of one individual to materially impact the target company is minimal. Therefore, the non- The past several years have seen an active GTS M&A market. We compete agreement value is generally de minimus. In addition, analyzed publicly disclosed transactions in which the acquirer most technology or software developed by GTS companies disclosed sufficient data to assess the purchase price allocation. is in connection with a contract and, therefore, owned by the The table above provides the summary of the findings. government agency. Accordingly, unless unique circumstances Goodwill and customer-related intangibles (customer relationships exist at a particular target, these assets generally will not impact and backlog) were recorded in every transaction. On average, the overall allocation. goodwill represented an astounding 70% of the total purchase price, while customer-related intangibles represented nearly 20% Conclusion ■ ■ ■ of the total purchase price. The remaining 10% was a mix of fixed The information provided herein is a great starting point for assets, working capital, and other intangible assets. estimating reasonable levels of amortization, which is a key input in any accretion/dilution analysis. However, the acquirer must Customer-Related Intangibles perform due diligence on the potential intangibles to ensure that Of the customer-related intangible assets, customer relationships/ differences do not exist between the overall industry and the contracts were the primary identified intangible and averaged specific target. The evidence presented, however, does indicate approximately 14% of the total purchase price, but ranged from a fair degree of goodwill and customer relationships in the ADG a low of 4% to a high of 46%. Customer relationships/contracts industry, particularly for GTS companies. were identified in all but one transaction. Despite representing Jeremy Krasner, CFA is a Managing Director in the Valuation & only approximately 4% of the total purchase price, backlog was Financial Opinions Group at Stout Risius Ross (SRR). He specializes recorded in 50% of the transactions, by far the second highest of in corporate strategic planning, intangible asset valuation, goodwill any intangible asset. The backlog, as reported by GTS companies, impairment testing, and other tax, corporate, and litigation simply illustrates the near-term funded nature of its customer related matters. Mr. Krasner can be reached at 703.848.4959 or relationships. Accordingly, in many situations, backlog is not jkrasner@srr.com. separable from the customer relationship/contract. Dominic M. Brault is a Manager in the Valuation & Financial Opinions Trade Names Group at Stout Risius Ross (SRR). His experience includes valuation Trade names were identified in approximately 25% of the of equity, debt, and derivative securities, as well as intangible assets transactions, but represented only 5% of the total purchase price and private equity carried interests. Mr. Brault can be reached at on average. Trade names in the GTS segment are generally not 216.373.2984 or dbrault@srr.com. a big business driver as many acquired companies are either co-branded or completely re-branded under the acquirer’s name. 4 ©2010